What do we know about typical

MOOC participants?

19.05.2015 Michael Kopp

Graphic items on the front page are not included

Cardinal Questions

•  Do MOOCs really enhance teaching and learning? •  Do MOOCs need a special instructional design? •  How to anchor MOOCs firmly at the university? •  How long will MOOCs remain free and for whom? •  Are there any business models?

Participants are the answer

•  Students of the own university •  Other domestic (employed) learners •  International learners

(students & employees)

Ø  Demographics Ø  Intentions of participation Ø  Learning behavior

iMooX.at

Survey Method

•  Three courses (summer-term 2014) •  1.333 overall course-participants •  Different survey settings

(questionnaires after the first course unit, at the end of the course, partially connected to certificates)

•  199 completed questionnaires

Survey Results

Conclusion

•  MOOCS enhance learning – but this in not true for everybody (most participants are aged between 20 and 44 54% are older than 34 years; 57% of the participants have at least a Bachelor degree)

•  MOOCs need a special instructional design – take care that students do not lose interest

•  MOOCs can be anchored at the university but students are only one target group among others (Life Long Learning)

Conclusion

•  MOOCS (hopefully) will remain free although many participants are willing to pay a small amount of money using CC-licenses is a good strategy

•  There are no business models (unless we are talking about venture capital)

Thanks for your attention

Michael Kopp

@koanmi michael.kopp@uni-graz.at http://akademie.uni-graz.at www.imoox.at

Presentation on Slideshare: http://de.slideshare.net/anmw/emoocs