what different optifer® target groups need
DESCRIPTION
This explores what different target groups for OptiFer® think is important and what we can do about it.TRANSCRIPT
What do di�erent groups need for OptiFer®?
End customer/UserGood priceEase of useNo side-e�ectsE�cacySafety
A reasonable price gives access to large markets Ease of use: Recommended dosage for OptiFer® tablets is one per day, which gives the highest rate of compliance A thorough ethical policy, non-syntethic, safe, natural raw material that utilizes a potentially environmentally hazardous waste -bovine blood from the food industry Vast experience with good results during many years in Scandinavia Information to answer questions about the product and the therapyMay be used by chronics in long-term therapy with no bad e�ects
Documents:Product Flyerswww.ferrocare.se www.heme.iron.comAsk-the-Doctor and User-Experience Forum sections planned for the product website.
What do di�erent groups need for OptiFer®?
Retailer/DistributorA reasonable price gives access to large markets A reliable service and a stable priceHigh quality of products, marketing material and documentationArguments for his marketProduct development
There is no limit for orders and OptiFer® has all documentation and permissions needed There is also a large amount of medical and nutrition-related information available in understandable form as well as medical information on a higher level. Clinical study material is also available.
Documents: Certi�cates of Health/Free Sales Certi�cate by Local Health AuthorityCerti�cates of Origin, Sweden by Chamber of CommerceProduct Master FilesCompany and Product �yersProduct graphic images, �lm and text, PPTs, SlideSharesTexts on iron depletion and heme ironScienti�c sources on heme iron, speci�c clinical materialwww.ferrocare.se www.hemeiron.comeBook HEME IRON
What do di�erent groups need for OptiFer®?
Medical communityProduct, formulation and raw material factsFacts about iron and iron de�ciency Answers to medical questionsClinical experience and tangible knowledge about safety and e�cacy as well as potential risks, if any
Documents: Clinical study material, Product Master FilesPublished medical texts and product information for health professionalswww.ferrocare.se www.hemeiron.comeBook HEME IRON