what are the benefits of m-learning or mobile learning: featuring 5 killer examples - ei design
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What Are The Benefits Of mLearning? Featuring 5 Killer ExamplesPart of Mobile Learning Solutions Series
Presented by
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Author-Asha PandeyChief Learning Strategist, EI [email protected]
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About EI Design (www.eidesign.net)
Years of Learning Solutions Expertise 14 6500 Hours of
eLearning Developed
390 Hours of LocalisationIn 26 Languages Developed
82.3% Customer
Retention Rate
20+ Industry VerticalsServiced
Countries – The Breadth of Our Customer Base16
750Hours of Mobile Learning Developed
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Our portfolio and the range of our services
Core services: Core services: Our rich portfolio includes:1. Custom Course development eLearning /
mLearning2. Migration of legacy courses to HTML 53. Localisation4. ILT / VILT and Blended Learning5. Performance Support Tools
Off-the-shelf Products:6. Suite on Instructional Design7. Suite on generic Compliance
Value added Services : Comprehensive evaluation strategy (cuts across various training formats)
1. Efficacy of learning (the learnability and gain for learners)
2. Impact of training (the gain for business)3. Return of Investment (ROI) on training
Beyond Learning: We also offer several Learning Support services that can be used to promote eLearning adoption or specific mandates like change management.
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What Are The Benefits Of mLearning? Featuring 5 Killer Examples
mLearning or Mobile Learning is fast becoming a significant part of training delivery for organizations, as tablets and smartphones are increasingly becoming the preferred mode of learning.
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What Are The Benefits Of mLearning?
In this article I will touch upon the benefits of mLearning, why it is gaining momentum, and why it must be a significant part of your learning strategy. Additionally, I will share 5 examples that showcase successful application of mLearning. Let us start with the benefits:1. Flexibility to learners.
At the top of the benefits list is the flexibility mLearning offers. This includes:• Flexibility and choice of device to access
learning “anytime-anywhere”.• Flexibility of learning with more varied
formats (videos, podcasts, and so on).2. Better completion rates and higher retention.
The bite-sized or micro-learning approach makes it easier for learners to initiate, complete, and retain learning better.
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What Are The Benefits Of mLearning? (Continued…)
3. Collaborative learning.It is a great way to engage with peers to share learning experiences and be part of communities of specific practices.
4. Higher engagement.The experiences are more immersive and statistics reveal that more learners complete the courses through mLearning than traditional eLearning.
5. Multi-device support.The same course is available on varied devices ranging from PCs, laptops, tablets, and smartphones.
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What Are The Benefits Of mLearning? (Continued…)
6. Performance Support.mLearning is becoming the preferred approach to provide Performance Support intervention as mobile devices are an intrinsic part of the learners’ work-flow. This facilitates an easy access to information while at work and increases the probability of usage and retrieval.
7. Learning path.Mobile devices can also be used to update learners on their “learning path” thereby facilitating “learning as a continuum”. With more people depending on phone-based organizers, integrating links in organizers to commence/resume the courses saves time for learners.
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1. Changing learner profiles.
The mix of learners in organizations now includes traditional learners, baby-boomers, Gen X, and Gen Y. A significant percentage of learners (particularly Gen Y) prefer using tablets and smartphones for learning.
What Is Driving mLearning’s Rapid Adoption?
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What Is Driving mLearning’s Rapid Adoption?
2. How learners learn.
As an extension to the changing learner demographics, more and more learners seek different formats to learn (particularly videos, podcasts, access to bite-sized learning, or micro-learning on the go). They also want learning to be part of their work-flow (that is, self directed).
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What Is Driving mLearning’s Rapid Adoption?
3. Changing learning device preferences.
This is resulting in initiatives like Bring Your Own Device (BYOD) facilitating learning on the device of the learners’ choice.
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What Is Driving mLearning’s Rapid Adoption?
4. Maturing of tools and technologies.
Particularly, over the last three years:• Most Learning Management System platforms now offer the required flexibility of mobile delivery as well
as platforms for social learning.• The range of available mLearning authoring tools has widened. The tools can now be used to create both
rapid as well as high-end custom solutions.
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What Is Driving mLearning’s Rapid Adoption?
4. Maturing of tools and technologies.
More options to pick the approach that is most suited for learners have emerged. You can now opt for:
1. Adaptive frameworks.
These are designed for a single build to work on PCs, laptops, and tablets. (You can also have a variant called Adaptive+ framework that can provide a supplement of the primary learning on the smartphones. However, the smartphone build is a separate build and is normally a lighter build than the primary course.)
2. Responsive frameworks.
These are designed for a single build to work on PCs, laptops, tablets, and smartphones.
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Can You Manage Without A mLearning Strategy Today?
Well, the answer is rather obvious; this is a trend that cannot be ignored and the need of the hour is to adopt a two-pronged approach:1. Migration of legacy courses.
You can use this opportunity to redesign some of your older courses toο and also get the multi-device flexibility. This can create a better learning experience and provide the flexibility for learners to access the courses on the device of their choice.
2. mLearning strategy for new development.
This should be able to leverage the power of mobile devices to create an immersive learning experience. As highlighted earlier, you can opt for Adaptive or Responsive approaches.
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Where Can mLearning Be Applied?
mLearning is a great fit for formal learning and Performance Support. It can also be used effectively to foster a collaborative or social learning environment.Let me illustrate how it can be used to provide enhanced learning experiences through my favorite 5 examples.
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Where Can mLearning Be Applied? (Continued…)
mLearning Example 1Induction Program With Gamification: This is my favorite example that showcases how you can use gamification for an Induction program.We chose the 100 days Induction cum onboarding plan to map to a theme of a mission that needed learners to clear various levels within the stipulated time. It also had leaderboards to enable them to assess how they are faring against the other team members.
You can also refer to my article Benefits of Gamification in eLearning to see how it can improve learner recall
and retention.
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Where Can mLearning Be Applied? (Continued…)
mLearning Example 2Time Management Featuring Immersive Learning Strategies: The difference here lies in the way we engaged the learners with the time management concepts.We removed “Select next to continue” by making the information flow more intuitive. To engage learners further, we brought in a few gamification concepts (interactive exercises) in the learning path.
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Where Can mLearning Be Applied? (Continued…)
mLearning Example 3Compliance-Combating Money Laundering: This example reflects how you can enhance a legacy course during migration to mLearning format.The legacy course was text-heavy and as you will see from the screenshots, we relooked at the visual approach in the mLearning format to reduce clutter. We also did extensive layering of content to further limit the on-screen text.
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Where Can mLearning Be Applied? (Continued…)
mLearning Example 4Agile Development Methodology Featuring Interactive Video: This example is also one of my favorites as it reflects marrying the Agile concept to an innovative strategy, that is, interactive video (both reflect changing dynamics).The content adapted well to fielding questions that the learners may have had in their mind as the Agile approach is a relatively new concept. We were able to leverage on the power of interactive video to clearly establish the gain in a very short run-length.
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Where Can mLearning Be Applied? (Continued…)
mLearning Example 5 Industry Vertical (Oil and Gas) Featuring Thematic Visuals: As you will notice in the screenshot, we have used industry specific visual design as the theme for the entire course.
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EI Design Pvt LtdCorporate Office and Development Centre#160, Arun Arch, 9th Cross, Indiranagar 1st StageBangalore - 560 038, India.www.eidesign.net
Asha Pandey, CMD and Chief Learning StrategistTel (Direct): +91-80-25202679Board: +91-80-25202677 / 25202678Mobile: +91-98450-61484Email: [email protected]