Mindset

A DEDICATED TEAM OF

CONSULTANTS TO ADDRESS

YOUR SPECIFIC CHALLENGES

wgsn.com | contactus@wgsn.com | +44 20 7715 6200

Maria ErrobidarteConsultant

Where innovation and complete customer focus are expected, how do you know what direction

is right for your brand?

4 PILLARSWGSN Mindset is based on four core pillars:

CONSUMER INSIGHTUnderstand and anticipate consumer behaviour in

targeted markets

MARKET INTELLIGENCEAnalyse changes to the competitive landscape to

position for commercial success

PRODUCT DEVELOPMENTIdentify current and future design direction to capitalise

on emerging trends

ACADEMYWorld-class briefings and academy training to enable

and empower your team

MEET THE EXPERTSLeading the team is Isham Sardouk, Executive Vice President of WGSN Mindset. Isham previously led trend analysis,

forecasting and market intelligence for Stylesight, overseeing a global team of more than 200 industry professionals. Prior

to this, he was the Design Director for Victoria’s Secret.

His team of consultants include:

3 WAYS TO ACCESSWGSN Mindset services are available in three different

packages:

READY MADEWorkshops and presentations built around WGSN

global content, tailored for your specific needs

TAILOR MADECurated and exclusive content focusing on major shifts

in retail and design

CUSTOM MADEExclusive custom-made solutions that cut through

the macro level to the micro level with a laser-focused

expertise in innovation, creativity and design

Isham SardoukExecutive Vice President

of WGSN MindsetLisa DouetConsultant

Daniela DantasSenior Consultant

Greer HughesConsultant

Helen SacSenior Consultant

Vanessa BelleauSenior Consultant

Ali LindConsultant

Margoux CaronConsultant

Amirya PerkinsConsultant

They are joined by colleagues around the world to provide global and local expertise, deliver solutions that facilitate

commercial success and give you a competitive advantage in a hyper-connected world.