World Food Day 2012

MAIN MESSAGES

Agricultural cooperatives and producer organizations play an

important role in achieving food security and reducing poverty.

Cooperatives are a way out of hunger and poverty.

We need to empower and support the growth and sustainability of

cooperatives.

Let’s put in place the right policies, transparent legislation,

incentives and opportunities for dialogue, as necessary conditions for

cooperatives and producer organizations to develop and grow.

VISUAL IDENTITYVisual Identity WFD 2012

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Issues paper

Poster

Aventino mega-banners

Audio package

Video spot

Video feature

Venue enhancement

Web banners

VISUAL IDENTITYSpecial Ambassadors

Roberto RodríguesPresident of the Superior Council for Agroindustry of

the São Paulo Federation of Industries, former Minister of Agriculture and Supply of Brasil, former President of

the International Cooperative Alliance

FAO Special Ambassador on Cooperatives

Elisabeth Atangana President of the Panafrican Farmer Forum and the Sub-Regional Platform of Peasant Organizations of Central Africa

FAO Special Ambassador on Cooperatives 2012

VISUAL IDENTITYObservance WFD 2012

HEADQUARTERS•Ceremony in Plenary Hall 16 October,

new, shorter, revised

•Additional proposed events during the week

NEW YORK•1 November observance

DECENTRALIZED OFFICES•120-130 countries participating

.WFD 2012.