west coast green 09 conference guide

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Office of the Mayor Gavin Newsom City & County of San Francisco

GREETINGS FROM THE MAYOR

With warmest regards,

Gavin Newsom Mayor

On behalf of the City and County of San Francisco, it is with great pleasure that our City is hosting West Coast Green 2009, the nation’s largest conference on green innovation for the built environment, being held October 1-3, 2009 at Fort Mason Center. Building green supports the triple bottom line of environment, economy and social responsibility. We understand how important homes and buildings are in the fight to reduce global warming, and that building green can help to stabilize our changing climate. The tremendous surge we are seeing in green building throughout the country shows that the marketplace is responding to positive signs toward profitability. And studies are showing time and again the value and importance of daylight and natural ventilation on personal health, worker productivity and student achievement. San Francisco has long been a leader in green building with one of the most aggressive programs in the country for green building standards in the private commercial and residential sectors. We are extremely excited to tap into new opportunities within the clean energy and clean technology sectors to help develop solutions for some of our biggest environmental challenges. The conference you are attending offers the very best in this rapidly expanding market. As green building continues to gain momentum, it will be up to you to share this important information and continue to spread the word. Welcome to San Francisco, and enjoy the conference.

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WELCOME! )*������������������� ����� ��������� ������������������������!���������������!�������!���������&� �������!��������� ����������� �������!�������������&���� ���������� ������+,—Archbishop Desmond Tutu

This quote fully embodies the intention behind West Coast Green. At this moment in time, we are on a steep learning curve. Each of us has more value and greatness than we realize, our brilliance is best expressed collectively. I truly look forward to the exceptional future that we will build together.

With tremendous gratitude and respect,

Christi Graham (������#����

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The Home Depot Foundation has made a commitment to invest $400 million in communities over the next ten years. This will help support the creation of 100,000 affordable homes, built responsibly, and the planting of over three million community trees. While we count the homes that are built and the trees that are planted, the true impact of this work will be measured by the stories of people who

will be empowered to live healthy, safe and sustainable lives.

www.homedepotfoundation.org

OUR PLEDGE: $400 million • 100,000 homes • 3 million trees

The Home Depot Foundation IS COMMITTED TO

building healthy communitiesAND WE PROUDLY SUPPORT West Coast Green

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A heartfelt thank you to these exceptional sponsors of West Coast Green 2009! These leaders have supported all of us in coming together to create the future.

THANK YOU

PLATINUM SPONSOR GOLD SPONSORS

SILVER SPONSORS

CONTRIBUTING SPONSORS

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MEDIA PARTNERS

OUTREACH PARTNERS

The following Partners have made signifi cant contributions to West Coast Green in Education, Media and Outreach! Thank you to all these industry leaders for helping us touch and enrich the lives of many people!

JustmeansBusiness. Better.Business. Better.

SM

EDUCATIONAL PARTNERS

TOP INDUSTRY PARTNERS

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SCHEDULE-AT-A-GLANCE WEDNESDAY SEPTEMBER 30TH 9:00am-4:30pm Pre-Conference Workshops

THURSDAY OCTOBER 1ST 8:00-8:45am Networking Cafes

9:00-10:30am Opening Keynote Session

10:00am Tradeshow Floor Opens

11:00-12:00pm Breakout Sessions

12:30-1:30pm Breakout Sessions

12:30-3:00pm Summit: Game Changing Energy Solutions

2:00-3:00pm Breakout Sessions

3:30-6:00pm Summit: Lasting Behavior Change Through Dashboard Technologies

3:30-4:30pm Breakout Sessions

5:00pm Tradeshow Floor Closes

5:00-6:00pm Breakout Sessions

FRIDAY OCTOBER 2ND 8:00-9:45am Networking Cafe

9:00-10:30am Opening Keynote Session

10:00am Tradeshow Floor Opens

11:00-12:00pm Summit: Green Building 3.0 - Creating Demand For Retrofitting and Remodeling

11:00-12:00pm Breakout Sessions

12:30-1:30pm Breakout Sessions

12:30-3:00pm Summit: Greening Fort Mason Design Jam

2:00-3:00pm Breakout Sessions

3:30-6:00pm Summit: Defining Business in The New Economy

3:30-4:30pm Breakout Sessions

5:00pm Tradeshow Floor Closes

5:00-6:00pm Breakout Sessions

SATURDAY OCTOBER 3RD 8:00am-8:45am Networking Cafes

9:00-10:30am Opening Keynote Session

10:00am Tradeshow Floor Opens

11:00-12:00pm Breakout Sessions

12:30-3:00pm Summit: Creating Sustainable Social & Economic Development in West Oakland

12:30-1:30pm Breakout Sessions

2:00-3:00pm Breakout Sessions

4:00pm Tradeshow Floor Closes

6:30pm West Coast Green After Party at the California Academy of Sciences!

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COWELL THEATRE: HERBST SOUTHSIDE THEATRE: BUILDING D ROOM 370: BUILDING C ROOM 210: BUILDING C

8:00 am-8:45 am

NETWORKING CAFE : WEST COAST GREEN ALUMNI ORIENTATIONMary Ann Gallagher, Education Director, West Coast Green

NETWORKING CAFE : WEST COAST GREEN NEWCOMER ORIENTATIONCelia Canfi eld, Chief Development Direc-tor, West Coast Green

9:00 am-10:30 am

THURSDAY KEYNOTE

Daniel Kammen, Class of 1935 Distinguished Professor of Energy, Energy & Resources Group, University of California, BerkeleyGavin Newsom, Mayor, City of San Francisco

11:00 am-12:00 pm

THE NEW SYMBIOSIS: BUSINESS & SOCIETY John L. Knott, President & CEO, The Noisette Company; Hazel Henderson, Founder, Ethical Markets Media, LLC

GREENING EXISTING BUILDINGS: THE BIGGEST PIECE OF THE LOW CARBON PUZZLEPanama Bartholomy, Advisor to the Commissioner Douglas, California Energy Commission; Brian Gitt, Principal, BKI

SOLAR PERMITTING FORUMGreg Sellers, SolarTech; Steve Pantazes, Representative, Solar Sonoma County

BRIGHTEST BULB IN THE BOX: LIGHTING IDEASMichael Kanellos, Editor in Chief, Greentech Media; Warner Philips, Managing Partner, Tendris; Michael D’Amour, President and CEO, Lumeneri

12:30 pm-1:30 pm

GREEN BY DESIGN: LOOKING AT THE HOUSE AS A SYSTEMPeter Pfeiffer, Principal, Barley and Pfeiffer Architects

DELIVERING ON OUR PROMISE: SUSTAINABLE SOLUTIONS TO ACHIEVE OUR CLIMATE AND ECONOMIC GOALSMatt Golden, President and Founder, Sustainable Spaces

WHAT’S SMART ABOUT SOLARGary Gerber, President, Sun Light and Power Co.

2:00 pm-3:00 pm

THE CALIFORNIA ACADEMY OF SCIENCES DESIGN-BUILD TEAM PANELLeslie Guevarra, Associate Editor, GreenerBuildings.com, GreenBiz.com; Alison Brown, Chief of Staff and CFO, California Academy of Sciences; Paul Switenki, Mechanical Engineer, ARUP; Jes Pendersen, Senior Vice President and Project Executive, Webcor Builders; Harry O’Brien, Partner, Coblentz, Patch, Duffy and Bass – Lead Counsel; Don Young, Principal, D.R. Young Associates – Development Manager; Megan Levitan, Board Member, San Francisco Recreation and Parks Commission

AMERICA’S MOMENT: THE NEXT AGENDA FOR TRULY TRANSFORMING ENERGYPeter Leyden, Founder and CEO, Next Agendaa

THE ENERGY DASHBOARD DASHBOARDJosh Becker, General Partner and Co-founder, New Cycle Capital; Gene Wang, CEO, People Power Co.

INTEGRATING WATER SYSTEMS INTO THE WHOLE BUILDING Gary Klein, Managing Partner, Affi liated Interna-tional Management, LLC

3:30 pm-4:30 pm

ECOTONE: WHERE TOP DOWN MEETS BOTTOM UPCelia Canfi eld, Chief Development Director, West Coast Green; Adam Werbach, Global CEO, Saatchi and Saatchi S; Steve Newcomb, CEO and Co-Founder, Virgance

THE GOOD, THE BAD, AND THE UGLY: A LOOK AT GREEN AND NOT-SO-GREEN BUILDING PRODUCTSAlex Wilson, Founder and President, Building Green, Inc.

SUSTAINABILITY MEASUREMENTS AND METRICS: ABC’S AND MORESara Ellis Conant, Manager, Enterprise Sustainability, Deloitte Consulting

THE PASSIVE HOUSE STANDARD FOR DEEP ENERGY RETROFITS - ZERO NET ENERGY BUILDINGSPrudence Ferreira, CEO, Integral Impact Inc.; Nabih Tahan, Principal, BauTechnologies; Graham Irwin, Principal, Essential Habitat

5:00 pm-6:00 pm

THE AMERICAN RECOVERY AND REINVESTMENT ACT: AN ECONOMIC STIMULUS OVERVIEWPanama Bartholomy, Advisor to the Commissioner Douglas, California Energy Commission

MAKING SUSTAINABLE RESIDENTIAL DESIGN AFFORDABLE: HOW DOES CERTIFICATION AFFECT YOUR VALUE?Piper Kujac, Co-Chair, Northen California Chapter RGB Advocacy Committee; Heather Larson, Program Manager, Stopwaste; Mike Kerwin, Co-Founder, Lorax Development; Laura Billings,Sage Green Development

SHOW ME THE MONEY! AN OVERVIEW OF VENTURE TRENDSPaul Holland, General Partner, Foundation Capital

BEST PRACTICES IN RESIDENTIAL WATER USE AND REUSE Steve Lehtonen, Managing Director, GreenPlumbers USA; Brod Street, Senior Policy Offi cer, Department of Sustainability and Environment

BUSINESS AND THE NEW ECONOMY BUILDING COMMUNITIES 2.0 CLEAN TECH AND COOL PRODUCTS SMART SYSTEMS

Tracks

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ROOM 205: BUILDING C FLEET ROOM: BUILDING D DEMO STAGE: FESTIVAL ROOM 260: BUILDING C

NETWORKING CAFE :A DISCUSSION WITH URBAN LAND INSTITUTE

NETWORKING CAFE: MARKETING YOUR GREEN PRODUCTS AND SERVICES: TRENDS, TECHNOLOGIES AND SUCCESS STORIESNatural Path Media

SOLVING THE UPFRONT COST BARRIER FOR RETROFITS: PROPERTY ASSESSED CLEAN ENERGY (PACE) FINANCINGCisco Devries, President, Renewable Funding; Michael Martin, Representative, CPUC; Rodney Dole, Treasurer, Sonoma County

THE GREENING OF EVENTS INCLUDING WEST COAST GREENAnah Corley, VP, Business Development, Stetson Expo

SOCIAL ENTREPRENEUR TRAINING: FUNDRAISING PREPAREDNESS OR WHAT IS INVESTABLE?Colin Wiel, President, Keiretsu Forum - San Francisco and North Bay; Additional consultants to be announced

CARBON ACCOUNTING FOR THE BUILDING INDUSTRYFrankie Ridolfi , Director of Marketing, Climate Earth

SUMMIT: GAME CHANGING ENERGY SOLUTIONSDave Nielsen, Co-Founder, CloudCamp; Additional presenters to be announced

This session has been brought to you by PG&E

THE THREE S’S: STRUCTURES, SUSTAINABILITY AND STEELGeoff Weisenberger, Sustainability Manager, American Institute of Steel Construction

SOCIAL ENTREPRENEUR TRAINING: IDENTIFYING KEY SUCCESS FACTORS.Catherine Chiu, Principal, Falcone Group Additional consul-tants to be announced

THE ART OF SELLING GREEN TO COMMERCIAL BUYERS Lewis Perkins, Principal, New House LLC; Kirsten Ritchie, Director of Sustainable Design, Gensler Architecture Design and Planning Worldwide; Martin Flaherty, President, ecoScorecard; Zorana Bosnic, Vice President, Sustainable Design Director, HOK

SUSTAINABLE DEVELOPMENT AND HOT-DIP GALVANIZINGMelissa Lindsley, Marketing Manager, American Galvanizers Association

SOCIAL ENTREPRENEUR TRAINING: SALES AND DISTRIBUTIONJoe Preis, CEO, Longitude Properties; Additional consultants to be announced

CONNECTED SUSTAINABILITY, INNOVATION AND THE NEW ECONOMYJeff Weinberger, Marketing Manager, Cisco WebEx

SUMMIT: LASTING BEHAVIOR CHANGE THROUGH DASHBOARD TECHNOLOGIES Dave Nielsen, Co-Founder, CloudCamp; Gil Friend, CEO, NaturaLogic; Josh Becker, General Partner and Co-founder, New Cycle Capital

GREENBUILDINGADVISOR.COMPeter Yost, Director of Residential Services, GreenBuildingAdvisor.com

SOCIAL ENTREPRENEUR TRAINING: MARKETING AND BRANDINGGreta Mowry, President, Verge Innovation Group; Additional consultants to be announced

YOUR GUIDE TO NAVIGATING GREEN REMODELING STANDARDS Tenaya Asan, Program Manager, GreenPoint Rated, Build It Green

SOCIAL ENTREPRENEUR TRAINING: PEER TO PEER PITCH OFFKathleen Gilligan, Co-Founder, EcoStrategy Group; Myan Baker, Senior Consultant, Economic Transformations Group

SOCIAL INNOVATION WATER AND ENERGY NETWORKING DEMOS

thursday

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COWELL THEATRE: HERBST SOUTHSIDE THEATRE: BUILDING D ROOM 370: BUILDING C ROOM 210: BUILDING C

8:00 am- 8:45 am

NETWORKING CAFE : WCG FACULTY, CURRENT AND PAST,Mary Ann Gallagher, Education Director, West Coast Green

NETWORKING CAFE : HOW TO EFFECTIVELY ENGAGE SUSTAIN-ABILITY INFLUENCERS IN THE WEB 2.0 WORLD

9:00 am-10:30 am

FRIDAY KEYNOTE

Ray Anderson, Chairman and Founder, Interface, Inc. and Author, Confessions of a Radical IndustrialistAndrew Winston, Founder, Winston Eco-Strategies and Author, Green Recovery and Green to Gold

11:00 am- 12:00 pm

BLENDED BUILDING DESIGN: THE POSITIVE SOCIAL IMPACT OF SUSTAINABLE STRUCTURESDev Crews, Chief Marketing Strategist, Luminesa- Illuminated Marketing; Stefan Mühle, General Manager, Orchard Garden Hotel; Alison Brown, Chief of Staff and CFO, California Academy of Sciences; Erin Carson, Sr. Project Manager, San Francisco Redevelopment Agency

SUSTAINABLE PRINCIPLES MEET SUSTAINABLE PRACTICESMartin Melaver, CEO, Melaver, Inc.; David Orr, Chair of Environmental Studies Program, Oberlin College

This session has been brought to you by Urban Re:Vision

THE BIG PITCHER - INTEGRATED WATER SYSTEMS Andy Mannle, Sustainable Strategy and Communications; Paul Kephart, President, Rana Creek; Bry Sarté, Principal and CEO, Sherwood Design Engineers

IMPLEMENTING THE TRIPLE TOP LINE: EXPONENTIAL GREENING FOR MAXIMUM BUILDING PERFORMANCETom Paladino, President, Paladino and Company

12:30 pm-1:30 pm

LET’S GREEN THAT JOBPanama Bartholomy, Advisor to the Commissioner Douglas, California Energy Commission; Jared Blumenfeld, Director, Department of the Environment, City and County of San Francisco; Carla Din, Director, East Bay Green Corridor Partnership

NEXT GEN DESIGN: OUT OF THE CRADLE, NOW WHAT?Jessica Switzer, Partner, Blue Practice; Jason Kibbey, Founder, Pact Apparel; David Johnson, Director of West Coast Studio, William McDonough and Partners; Gadi Amit, Principal Designer and Founder, NewDealDesign

TELLING YOUR SUSTAINABLE BRAND STORYPam Van Orden, President, Enlightened Brand; Susan Bierzychudek, Principal, Green Ideals

2:00 pm-3:00 pm

BEYOND BUCKY: ANTICIPATORY PERSPECTIVES AND COMPREHENSIVE SOLUTIONSBonnie DeVarco, Founder, VLearn3D Initiative; Gil Friend, CEO, NaturaLogic; David McConville, Co-Founder, The Elumenati, LLC

INTEGRATIVE DESIGN MASHUP: BUILDING AND LIVING SYSTEMSDavid Johnston, President, What’s Working; Bill Reed, President, Integrative Design Collaborative

THE SMART GRID MEETS SMART BUILDINGSBrian Duggan, Director of Thought Leadership Programs, West Coast Green; Andrew Tang, Senior Director, Smart Energy Web, PG&E; Drew Clark, Director of Sustainability, IBM Venture Capital Group

ARRA: MANAGING THE RISK AND REAPING THE REWARDPaul Campbell, Principal, Deloitte Consulting

3:30 pm-4:30 pm

HUMAN EVOLUTION AS IT RELATES TO ENVIRONMENTAL CHANGERebecca Costa, Futurist and Author, The Watchman’s Rattle

PRAGMATIC IDEALISM: THE PRINCIPLES AND PROBLEMS OF VISIONARY LEADERSHIPJohn Marshall Roberts, Co-Founder, Conceptual Age Media; Sim Van der Ryn, Chief Wizard, Ecodesign Collaborative

MARKETING GREEN: LEVERAGING VALUE THROUGH WINNING MARKETING PRACTICES Celia Canfi eld, Chief Development Director, West Coast Green; Sandy Skees, Founder and CEO, Communications4Good; Amy Hebard, Chief Research Offi cer and Co-Founder, Earthsense

DEEP RETROFITS OF COMMERCIAL BUILDINGSMatt Macko, Principal, Environmental Building StrategiesJosh Guevera, Property manager, Cushman & Wakefi eld of California, Inc.;

5:00 pm-6:00 pm

ENTREPRENEURS PITCH BRILLIANT IDEAS TO INVESTORSKathleen Gilligan, Co-Founder, EcoStrategy Group; Peter Liu, Founder and Vice Chairman, New Resource Bank; Esther Park, Director, Lending Program, RSF Social Finance; Adam Boucher, CEO and Founder, The Ethos Fund, LLC; Jon Bonanno, Chairman, Principle Power and Keiretsu Cleantech Investment, Committee Chairman; Rex Northen, Executive Director, Cleantech Open; Jeff Burkland, Principal, Burkland Consulting; Brian Matthay, Program Director, Imagine H2O; Dan Adler, President, California Clean Energy Fund: CalCEF

HOUSING 2.0: RE-THINKING THE PREFAB MODELMichelle Kaufmann, Principal, Michelle Kaufmann Studios

HOUSE TALK WITH GREENBUILDINGADVISOR.COMPeter Yost, Director of Residential Services, GreenBuildingAdvisor.com; Ann Edminster, M.Arch, Owner, Design AVEnues; Matt Golden, President and Founder, Sustainable Spaces; Bruce King, Grand Pooh-bah, Green Building Advisor

THE WATER AND ENERGY CONNECTION: SAN FRANCISCO CASE IN POINTMary Ann Dickinson, Executive Director, Alliance for Water Effi ciency; Rosey Jencks, Stormwater Planner, San Francisco Public Utilities Commission

BUSINESS AND THE NEW ECONOMY BUILDING COMMUNITIES 2.0 CLEAN TECH AND COOL PRODUCTS SMART SYSTEMS

Tracks

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ROOM 205: BUILDING C FLEET ROOM: BUILDING D DEMO STAGE: FESTIVAL FIREHOUSE GOLDEN GATE ROOM

NETWORKING CAFE : NEW STORMWATER MANAGEMENT REQUIREMENTS IN SAN FRANCISCORosey Jencks, Stormwater Planner, SFPUC; Sarah Minick, Urban Watershed Management Program, SFPUC

SOCIAL MEDIA FOR REAL: ENGAGING STRATEGIESIan Bryan, President and Founder, The Sensible City, Inc; Nick Aster, Founder, Triple Pundit; David Phillips, CEO, NatualPath Media; Debra Berman, Managing Director, Justmeans; Michael Penwarden, CEO, Matter Network

SUMMIT: GREEN BUILDING 3.0 - CREATING DEMAND FOR RETROFITTING AND REMODELINGLeif Magnuson, Residential Green Building Coordinator, EPA; Brian Gitt, Principal, BKI; Panama Bartholomy, Advisor to the Commissioner Douglas,

INDUSTRY ACTION- CARPET LEADERSHIP FOR THE ENVIRONMENTJeff Carrier, Sustainability Manager, Carpet and Rug Institute

A CONVERSATION WITH ALEX WILSONBrian Back, Founding Editor and Publisher, Sustainable Industries; Alex Wilson, Founder and President, Building Green, Inc.

SOCIAL ENTREPRENEUR TRAINING: MANAGEMENT AND ADVISORSJon Bonanno, Chairman, Principle Power and Keiretsu Cleantech Investment, Committee Chairman; Rex Northen, Executive Director, Cleantech Open;

EXPONENTIAL CHANGE: EXAMPLES AND STRATEGIESJon Alexander, President, Sunshine Construction LLC; Elliott Lemenager, Online Community Manager, Microsoft

SUMMIT: GREENING FORT MASON DESIGN SLAMSean Culman, AIA, LEED AP, Solutions; Bill Burke, Assistant Director, Pacifi c Energy Center; Ken Kortkamp, PE LEED AP, Sherwood Design Engineers; Michael Kloefkorn, Associate, Van Meter Williams Pollack, LLP; Bry Sarté, Principal and CEO, Sherwood Design Engineers; James Stickley, Principal, Wallace Roberts and Todd; Laurie Durnell, Graphic Recorder, Grove Consulting

GREENBUILDING-ADVISOR.COMPeter Yost, Director of Residential Services, GreenBuildingAdvisor.com

A CONVERSATION WITH GIL FRIENDBrian Back, Founding Editor and Publisher, Sustainable Industries; Gil Friend, CEO, NaturaLogic

SOCIAL ENTREPRENEUR TRAINING: FINANCING YOUR BUSINESS - PRIVATE FUNDINGBrian Matthay, Program Director, Imagine H2O; Additional consul-tants to be announced

GREEN FROM THE BEGINNING: ROOFING SOLUTIONS WITH CONCRETE TILEChris Doelle, VP Sales and Marketing, MonierLifetile; John Renowden, Product Manager, MonierLifetile

NCFI PRESENTS SPRAY FOAM SOLUTIONSDavid Lloyd, NCFI

A CONVERSATION WITH STEWART BRANDBrian Back, Founding Editor and Publisher, Sustainable Industries; Stewart Brand, President, Long Now Foundation

SOCIAL ENTREPRENEUR TRAINING: FINANCING YOUR BUSINESS - PUBLIC RESOURCESDan Adler, President, California Clean Energy Fund: CalCEF; Additional consultants to be announced

DEVELOPING TO SCALE: CRITICAL STEPS ON THE PATH TO ZERO CARBON COMMUNITIESJonathan Scharfman, Land Development Director, Universal Paragon Corporation; Jennifer Devlin, Principal, EHDD Architects; Alisdair McGregor, Principal, ARUP

SUMMIT: DEFINING BUSINESS IN THE NEW ECONOMYGordon Starr, CEO, Starr Consulting Group; Bill Reed, President, Integrative Design Collaborative; Tom Paladino, President, Paladino and Company

CO-RESPONSIBILITY AND CARBON AWARENESSMarie King, Sales Director, PlanetUp; Luis Prestamo, Chief Operating Offi cer, PlanetUp

A CONVERSATION WITH MICHELLE KAUFMANNBrian Back, Founding Editor and Publisher, Sustainable Industries; Michelle Kaufmann, Principal, Michelle Kaufmann Studio

SOCIAL ENTREPRENEUR TRAINING: PRO FORMA ASSESSMENT Jeff Burkland, Principal, Burkland Consulting; Additional consultants to be announced

A CONVERSATION WITH PANAMA BARTHOLOMYBrian Back, Founding Editor and Publisher, Sustainable Industries; Panama Bartholomy, Advisor to the Commissioner Douglas, California Energy Commission

SOCIAL INNOVATION WATER AND ENERGY NETWORKING DEMOS

friday

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COWELL THEATRE: HERBST ROOM 370: BUILDING C ROOM 210: BUILDING C ROOM 205: BUILDING C

8:00 am-8:45 am

NETWORKING CAFE: LEED 2009: THE RIGHT ACCREDITATION PATH FOR YOU USBGC-NCC Staff

9:00 am-10:30 am

SATURDAY KEYNOTE

Cameron Sinclair, Co-founder, Author, Design Like You Give a Damn, Architecture for Humanity Bill Reed, President, Integrative Design Collaborative

11:00 am-12:00 pm

MOVING BUSINESS FORWARDDavid Hopkins, Co-Author, The Tactics of Hope: How Social Entrepreneurs Are Changing Our World, Lynne Twist, Author, The Soul of Money and Co-Founder, The Pachamama Alliance; Gordon Starr, CEO, Starr Consulting Group

SAYS WHO? DECIPHERING RATINGS, CERTIFICATIONS AND ECO-LABELS Tom Lent, Policy Director, Healthy Building Network; Heather Gadonniex, Managing Partner, Sustainability, MindClick SGM

EPA PRESENTS: LIFECYCLE BUILDING CHALLENGES AND SOLUTIONSScott Shell, Senior Associate and Sustainability Expert, EHDD Architects; Saskia van Gendt, Lifecycle Building Challenge and Energy Coordinator, EPA - Region 9

HOW TO GUARANTEE YOUR BUILDING IS WORKING-- OR PROVE IT IS NOTRick Chitwood, President, Chitwood Energy Management, Inc.

12:30 pm-1:30 pm

AFFORDABLE, ZERO ENERGY BUILDINGS WILL LEAD TO ECONOMIC REBOUND AND CLIMATE RECOVERYNaomi Porat, CEO, ZETA Communities; Peter Rumsey P.E, Founder and President, Rumsey Engineers

BIOMIMICRY: NATURE AS MENTORJeremy Faludi, Principal, Faludi Design

A TRADITIONAL BUILDING MEDIUM REVISITED: INNOVATIONS IN WOODPeter Moonen, Leader of the Sustainable Building Coalition, Canadian Wood Council, Forest Products Association of Canada

2:00 pm-3:00 pm

NEW MODELS OF FINANCE: MORE THAN FOR PROFITLisa Michelle Galley, Managing Principal, Galley Eco Capital LLC; Esther Park, Director, Lending Program, RSF Social Finance; Adam Boucher, CEO and Founder, The Ethos Fund, LLC

STRATEGIES FOR INTEGRATED WATER MANAGEMENTJosiah Cain, Principal, Design Ecology

HOME ENERGY AUDITING AND RETROFITTING-– THE STANDARDSBob Knight, President, Bevilacqua-Knight, Inc.; Larry Zarker, CEO, Building Performance Institute

3:30 pm-4:30 pm

6:30 pm AFTER PARTY AT THE CALIFORNIA ACADEMY OF SCIENCES!CO-HOSTED BY PG&E AND WEST COAST GREEN

Complimentary transportation is provided by Bauer’s Intelligent Transportation.Party Buses leave from Fort Mason Center at 6:00, 6:30, 7:00 & 7:30 pm, and fromCivic Center BART at 6:00, 7:00 & 8:00 pm, return transportation also provided.

BUSINESS AND THE NEW ECONOMY BUILDING COMMUNITIES 2.0 CLEAN TECH AND COOL PRODUCTS SMART SYSTEMS

Tracks

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FLEET ROOM: BUILDING D DEMO STAGE: FESTIVAL FIREHOUSE

DETROIT, DALLAS AND DESPOTISM: 3D VIEW OF SUSTAINABILITYEric Corey Freed, Principal, organicARCHITECT

AQUAONE TECHNOLOGIES, LLC David Parrish, Chief Operating Offi cer, AquaOne Technologies, LLC

A CONVERSATION WITH CAMERON SINCLAIRBrian Back, Founding Editor and Publisher, Sustainable Industries; Cameron Sinclair, Co-founder, Author, Design Like You Give a Damn, Architecture for Humanity

SUMMIT: CREATING SOCIAL AND SUSTAINABLE ECONOMIC DEVELOPMENT IN WEST OAKLANDKirstin Miller, Executive Director, Ecocity Builders, Inc.; John L. Knott, President and CEO, The Noisette Company; Allison Arieff, By Design Columnist, New York Times; Marcel Diallo, Executive Director, Village Bottoms Community Development Corporation;

This session has been brought to you by The Home Depot Foundation

WEST COAST GREEN “WOW” GARDEN INSTALLATION Josiah Cain, Principal, Design Ecology

A CONVERSATION WITH DAVID JOHNSTONBrian Back, Founding Editor and Publisher, Sustainable Industries; David Johnston, President, What’s Working

A CONVERSATION WITH KEVIN SURACEBrian Back, Founding Editor and Publisher, Sustainable Industries; Kevin Surace, CEO, Serious Materials

A CONVERSATION WITH BONNIE NIXONBrian Back, Founding Editor and Publisher, Sustainable Industries;Bonnie Nixon, Director of Sustainability, HP

SOCIAL INNOVATION WATER AND ENERGY NETWORKING DEMOS

saturday

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Fort Mason Center offers green solutions for meetings and events from five people to 5,000.

Visit www.fortmason.org or call 415.345.7500

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SPECIAL EXHIBITSSELF SUSTAINING SHOW HOME—By Green Horizon Manufacturing: Be the fi rst to see this on-de-mand, self-sustaining housing solution! An innovative solution for a wide range of emergency and tem-porary housing applications—from single-family emergency relief homes to mobile medical units and community hubs. With built-in energy generation, fresh water supply and wastewater treatment, they are capable of provide completely off-grid relief for weeks.

INTEGRATIVE SHOW GARDEN—by Josiah Cain & Design Ecology: If you are holding this guide, it is most likely you have already seen the rain garden that Natural Builders and Design Ecology have sus-pended over San Francisco’s bay. Not only is it stunningly beautiful, this garden also fi lters storm water runoff. Josiah Cain, acclaimed Landscape Architect and visionary, has working with community organi-zations to create this mind-expanding display that is as functional as it is beautiful.

INNOVATION PIPELINE—brought to you by Fast Company: Visit this incredible “Exploratorium-like” exhibit and experience revolutionary, smart products that will stretch your imagination. These fresh, progressive solutions give a glimpse of an abundant, effi cient future! All these brilliant technologies and products are in early stages of development and you can see them before you fi nd them all over the market!

GREEN JOBS PAVILION—brought to you by Bright Green Talent: This is your moment to create the business or the job that you’ve always wanted. The live multi-media, interactive space will create our future economy right on the tradeshow fl oor. Be introduced to more than 50 fabulous employers, train-ing centers, fi nancial resources so you can hone in on the best matches between your incredible skills and the opportunities that truly are out there in green.

ASK AN EXPERT SESSIONS—brought to you by PG&E: from 11am-2pm each day. For the schedule and full list of topics, please visit the PG&E booth in the Herbst Pavilion. Among the topics to be covered:

Photovoltaic Basics• Making Energy Use Carbon Neutral with ClimateSmart®• Energy Savings by Design• Glazing Technologies• Residential New Construction•

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1 EARTH FOREST PRODUCTS, Environmental wood from FSC forests and reclaimed buildings, (510) 504 5991, [email protected], www.1efp.com, booth 108

102.1 KDFC, Classical Radio, (415) 546 8401, [email protected], www.kdfc.com, booth 350

95.7 THE WOLF, Country Radio, (415) 546 8601, [email protected], www.957thewolf.com, booth 332

96.5 KOIT, Lite Rock Radio, (415) 546 8403, [email protected], www.koit.com, booth 425

ACADEMY OF ART UNIVERSITY, School of Interior Architecture and Design, (800) 544 2787, [email protected], www.academyart.edu, booth 513

ACT-D’MAND SYSTEMS, Elctronic D’mand Controlled Pumping Systems, 714 668 1200, [email protected], www.gothotwater.com, booth 2

ACUTHERM, Therma-Fuser™ diffuser systems, (800) 544 1840, [email protected], www.acutherm.com, booth 529

AIRIA BRANDS INC. / LIFEBREATH, Manufacturer of Energy Effi cient, Indoor Air Quality products., (250) 715 1963, [email protected], www.lifebreath.com, booth 326

AIRSCAPE/HVAC QUICK, Energy-Effi cient Natural Cooling, (866) 448 4187x 301, [email protected], www.airscapefans.com, booth 463

AIRVAC, INC., The World Leader in Vacuum Sewer Technology, (813) 855 6297, [email protected], www.airvac.com, booth 417

ALTERNATIVE BUILDING CONCEPTS, We provide SIPS & ICF to help you build a Net Zero Energy project, (707) 538 5007, [email protected], www.altbuild.com, booth 212B

AMERICAN INSTITUTE OF STEEL CONSTRUCTION, INC., There’s always a solution in steel., 312 670 2400, [email protected], www.aisc.org, booth 214

AMERICAN WIND ENERGY ASSOCIATION, The trade as-sociation for the U.S. Wind Industry., (202) 383 2500, [email protected], www.awea.org, booth 448

AQUAONE TECHNOLOGIES LLC, H2 Orb Toilet water conservation / overfl ow elimination device,

(714) 898 7016, [email protected], www.aquaone.com, booth IP

AQUAVISION INC, Your one stop premium green faucet product solution, (949) 429 0229, [email protected], www.aquavisioninc.com, booth 311

ARMAGEDDON ENERGY, Developed new consumer solar energy, (415) 680 [email protected], www.armageddonenergy.com, booth IP

ATMOSPHERIC WATER SYSTEMS, INC., Just pure water from air: commercial, industrial, consumer, (805) 858 9280, [email protected], www.aws-h2o.com, booth 517

BATH FITTER, One Day Bath Remodeling, (650) 392 1441, bfu327@bathfi tter.com, www.bathfi tter.com, booth 431

BAY AREA SUSTAINABLE BUILDING, Nationally Recognized Green Building Certifi cation Course, (510) 273 2450, [email protected], www.BayAreaSBA.org, booth 19

BENCASA, Advanced green technolo-gies for the construction industries, (408) 219 0601, [email protected], www.bencasa.com, booth 132

BERONIO LUMBER COMPANY, Lumber and Building Materials, (415) 824 4300, [email protected], www.beronio.com, booth 366

BLEST COMPANY, Manufacturers oil making machine-coverts used plastics into oil, 81 463 51 5604, [email protected], booth 526

BLUE TURTLE ROOFING, INC., The Bay Area’s First Green-Certifi ed Roofi ng Company, (415) 453 1212, info@blueturtleroofi ng.com, www.blueturtleroofi ng.com, booth 359B

BOHEMIAN STONEWORKS, Concrete countertops, vessels & custom work made in Marin Co., (707) 878 9464, [email protected], http://www.bohemianstoneworks.com, booth 228E

BONDED LOGIC INC, Manufacturer of UltraTouch Natural Cotton Fiber Insulation, (480) 812 9114, [email protected], www.bondedlogic.com, booth 428

BOSTON ARCHITECTURAL COLLEGE, Online Sustainable Design Courses and Certifi cate Program, (617) 585 0101, [email protected]/green, booth 135

BRIGHT GREEN TALENT, Bright Green places people in green jobs., (415) 992 5446, [email protected], www.brightgreentalent.com, booth GJP

BRONDELL INC., Developer of innovative eco-friendly bathroom products, (888) 542 3355, [email protected], www.brondell.com, booth 435

BUILD IT GREEN, Smart Solutions From The Ground Up, (510) 845 0472, [email protected], www.builditgreen.org, booth 308

BUILDERS ENERGY PRODUCTS, INC., P2000 Insulation Systems & Airkrete Cementitious Foam Insulation, (650) 369-7111 x11,[email protected], www.p2000insulation.com, booth 348

BUILDING INNOVATIONS GROUP, LEED Accredited General Building Contractor, (530) 243 5693, [email protected], www.buildinginnovationsgroup.com, booth 123

BUILDING SOLUTIONS, Energy Effi ciency Tester and Contractor, (866) 899 2517, [email protected], www.buildingsolutions.com, booth 230

BUILDINGGREEN LLC, Publishes authoritative sustainable design & construction info, (802) 257 7300 x.102, [email protected], www.buildinggreen.com, booth 137

CAL GREEN LENDING, Green Building and Renewable Energy Financing, (707) 942-6300, [email protected], www.calgreen-lending.com, booth 334B

CALETTI JUNGSTEN CONSTRUCTION, Marin County’s top green home builder, (415) 381 3162, [email protected], www.calettijung-sten.com, booth 228B

CALIFORNIA BUILDING PERFORMANCE CONTRACTORS ASSOCIATION, We train contrac-tors how to make homes energy effi cient., (510) 444 8707 x 206, [email protected], www.cbpca.org, booth 458

CALIFORNIA ENERGY COMMISSION - NEW SOLAR HOMES PARTNERSHIP, Provides incentives for construction of new solar homes in CA, (916) 654 4989, mediaoffi [email protected], booth 201

CALIFORNIA HOME AND DESIGN MAGAZINE, (415) 362 7797 x236,

[email protected], www.chdmag.com, booth 13

CALIFORNIA STRAW BUILDING ASSOCIATION (CASBA), To promote the use of straw in building, (209) 785 7077, [email protected], www.strawbuilding.org, booth 1

CANADIAN COUNCIL OF FOREST MINISTERS, Canadian governments working cooperatively on forestry issues, (613) 947 8853, [email protected], www.sfmcanada.org, booth 125

CARPET AND RUG INSTITUTE, The Source for the Facts on Carpet & Rugs, (706) 428 2115, [email protected], www.carpet-rug.org, booth 142

CENTRAL COAST WILDS, Design-Grow-Build Ecological Landscape & Native Plant Nursery, (831) 459 0656, [email protected], www.CentralCoastWilds.com, booth 346

CERAMIC TILE DESIGN, NorCal dis-tributor of IceStone Durable Surfaces & Recycled Tile, (415) 485 5180, [email protected], www.ceramictiledesign.net, booth 418

CITIZENS CLIMATE LOBBY, Organize people by congressional district about climate change education, (619) 437 7142, [email protected], www.citizensclimatelobby.org, booth 515

CLIMATE EARTH, Carbon accounting for supply chains, enterprises and products., (415) 391 2725, [email protected], www.climateearth.com, booth 337

CLIMATE INSULATING PRODUCTS, 3M Window Films, (800) 479 6292, [email protected], www.climatepro.com, booth 423

CLIMATEMASTER, manufactures water-source and geothermal heat pumps, (405) 745 6000, [email protected], booth 506

CLOSETS VAN GO AND KITCHENS VAN GO, Custom closets, kitchen remodels, and refacing, (415) 456 8264, [email protected], www.ckvango.com, booth 139

CODDING STEEL FRAME SOLUTIONS, Panelized Cold-Formed Structural Steel Walls, Floors & Trusses, (707) 665 0800, [email protected], www.coddingsfs.com, booth 462

COLUMBIA FOREST PRODUCTS, Manufacturer of Formaldehyde-Free

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Decorative Hardwood Plywood, (800) 694 9663, [email protected], www.columbiaforestproducts.com, booth 134

CONCRETE PROMOTION COUNCIL OF NORTHERN CALIFORNIA, Building the Future Sustainably with Concrete, (888) 633 0393, [email protected], www.cpcnc.org, booth 306

COOL ROOF RATING COUNCIL, Non-profi t providing credible roof radiative property ratings, (866) 465 2523, [email protected], www.coolroofs.org, booth 409

COORITALIA, Importer of new and reclaimed materials, (650) 637 1204, [email protected], www.cooritalia.com booth 331

CORNICHE CARPET MILLS, Manufacturer of certifi ed biodegrad-able compostable commercial wool carpet., (510) 538 8610, [email protected], www.cornichecarpet.com, booth 119

CORPORATE SIGN SYSTEMS, Consult, design, fabricate, install interior & exterior signage, 408.292.1600, [email protected], www.corporatesigns.com, booth 548

COSELLA-DORKEN PRODUCTS INC., Systems for Building Healthier Homes, (888) 433 5824, [email protected], www.deltams.com, booth 115

CREATUS WOOD PRODUCTS, Manufacturer of Wood Products and Recycled Wood Products, 866 974 0180, [email protected], www.creatuswood.com, booth 437

CRYSTAL CABINET WORKS, INC., Fine custom cabinetry for your home, (800) 347 5045, [email protected], www.crystalcabinets.com, booth 363

DALE PLUMBING INC, Energy effi cient plumbing & heating for the new millenium!, (650) 369 3253, [email protected], www.daleplumbinginc.com, booth 241

DANMER CUSTOM SHUTTERS, Manufacturer and installer of environmentally-friendly shutters, (800) 782 6676 x. 1259, [email protected], www.Danmer.com, booth 426

DECONSTRUCTION & REUSE NETWORK, INC, Charitable Deconstruction & Building Material Reuse Programs, (888) 545 8333, [email protected], www.reusenetwork.org, booth 313

DEMILEC (USA) LLC, Environmentally-safe spray foam

insulation products, (817) 940 4900, [email protected], www.DemilecUSA.com, booth 330

DESIGN ECOTECH, Design EcoTech transforms ideas into modern interior fashion solutions., (541) 760 0768, [email protected], www.designecotech.com, booth 209

D-REV, Design for the other 90%, [email protected] http://www.d rev.org, booth IP

DRIPTECH, Affordable drip irrigation for small farmers in developing countries, (650) 378 0295, [email protected], www.driptech.com, booth IP

DUNN-EDWARDS PAINTS, Leading Architectural Paint Manufacturer in the Southwest US, (888) DE PAINT, [email protected], www.dunnedwards.com, booth 148

EARTHSOURCE FOREST PRODUCTS, Distributor of FSC Certifi ed and Salvaged Wood, (866) 549 9663, [email protected], www.earthsourcewood.com, booth 562

E-BUILDING SYSTEMS, Structural Insulated Panel (SIPs) Distributors, 530 272 7986, [email protected], www.ebuildingsystems.com, booth 212A

ECO STUCCO, Interior, exterior healthy, durable, and elegant lime plaster, 415 331 3386, [email protected], www.ecostucco.com, booth 477

ECOMETRO GUIDE, EcoMetro Guide-coupons, maps and resoures for living green, (510) 550 8282, [email protected], www.ecometro.com, booth 27

ECONETIX, Inovative, affordable Home Energy Management System, [email protected], www.econetix.com, booth IP

ENVIRONMENTALLY SAFE PRODUCTS/LOW-E INSULATION, Low-E Refl ective Insulation, (800) 289 5693, [email protected], www.low-e.com, booth 361

EST ENERGY SAVINGS TECHNOLOGY, LED Lights and Light Fixtures, (408) 429 0092, [email protected], www.est-es2.com, booth 122

EXOTIC HARDWOODS+VENEERS, FSC-Certifi ed architectural wood panels and lumber., (510) 436 5702 x.202, [email protected], www.exotichardwoods.com,booth 106

EXPANDED POLYSTYRENE MOLDERS ASSOCIATION, Promotes EPS

building and construction products, (800) 607 3772, [email protected], booth 29

FIELD OF GREEN, Green content synthetic alternatives to natural grass, (209) 833 7877, [email protected], www.fi eldofgreen.com, booth 370

FOUNDRY SERVICE AND SUPPLIES, INC, High-Density Fiber Cement Boards, (562) 945 6511, [email protected], www.foundryservice.com, booth 528

GRANITECRETE, INC., A porous, organic alternative to asphalt and concrete, (800) 670 0849, [email protected], www.granitecrete.com, booth 433

GREEN BY DESIGN, Eco-friendly products & green design & construction service, (415) 381 6200, [email protected], booth 228

GREEN CONTRACTOR GUIDE, Web Directory for Green Building Products and Services, (415) 382 7737, [email protected], www.greencontractorguide.com, booth 368

GREEN DESIGN FURNITURE CO., Pioneering Sustainable Furniture Design Since 1993, (207) 775 4234, [email protected], www.greendesigns.com, booth 213

GREEN KEY REAL ESTATE, Green real estate brokerage and franchise, (415) 750-1120, [email protected], www.GreenKeyRealEstate.com, booth 334A

GREEN MBA, Master of Business degree in Sustainable Enterprise, (415) 203 2124, [email protected], www.greenmba.com, booth 20

GREEN POWER SOLAR, Turning innovation into practical solutions, (916) 679 4033, [email protected], www.go-greenpower.com, booth 510

GREEN PROPERTY SOLUTIONS, Commercial biz/prop consultants increasing cash fl ow/prop value, (415) 454 7006, [email protected], www.greenpropertysolutions.com, booth 359A

GREEN RAY TECHNOLOGY, Green Ray Technology manufactures ultra-effi cient LED lighting products., (707) 544 2662, [email protected], www.greenraytechnology.com, booth 534

GREENBUILDINGADVISOR.

COM, Green building resource for builders, architects and homeowners., (802) 257 7300, [email protected], www.GreenBuildingAdvisor.com, booth 137

GREENER PRINTER, Highest quality and most affordable eco-printing in the Bay Area, (510) 898 0000 x125, [email protected], www.greenerprinter.com, booth 4

GREENER WORLD MEDIA, Greener World Media is the business voice of the green economy., (510) 550 8285 x205, [email protected], www.greenbiz.com, booth 28

GROSOLAR, Leading Nationwide Installer of Solar Power Systems, 802 359 6512, [email protected], www.grosolar.com, booth 314

HAMMOND FINE HOMES, Construction Services for LEED or GreenPoint rated projects, (707) 795 6045, info@hammondfi ne-homes.com, www.hammondfi nehomes.com, booth 424

HARPIRIS ENERGY, SunCache solar water heater, (530) 220 7000, [email protected], www.harpiris.com, booth 449

HAUTE TEXTILE FLOORING, Natural fi ber carpeting, FSC hardwood & reclaimed fl ooring, (415) 388 8312, sean@hautefl oors.com, www.greenbydesign.us, booth 228C

HEAVENLY GREENS, Synthetic Turf Systems, (866) 724 8873, [email protected], www.HeavenlyGreens.com, booth 207

HUNTER DOUGLAS, World leader in innovative window coverings, (800) 473 1112, [email protected], www.hunterdouglas.com, booth 522

ICECOLD USA, IceCold is a catalyst increasing energy effi ciency in AC units, (720) 293 9975, [email protected], icecoldusa.com, booth IP

ICYNENE INC, Icynene insulation provides a healthier, quieter & energy effi cient home, (905) 363 4040 x.210, [email protected], www.icynene.com, booth 467

IDEABUILDERS, Interactive 3D Models for Design, Simulation, and Fabrication., (206) 930.5434, [email protected], www.ideabuilderhomes.com, booth IP

INHABITAT, Inhabitat is an online magazine devoted to sustainable design.

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(347) 755 9872, [email protected],www.inhabitat.com, booth 11

INNOVATIVE DESIGN GROUP, FSC cabinets for kitchens, offi ces, media centers & closets, (415) 454 3572, [email protected], booth 228D

INSPECTORTOOLS, Infrared cameras, blower doors, combustion analyzers, and more!, (805) 644 4316, [email protected], www.inspectortools.com, booth 450

INSTITUTE AT THE GOLDEN GATE, Promoting dialogue, collaboration and action for a sustainable world., (415) 561 3562, [email protected], www.instituteatgoldengate.org, booth 546

INSTITUTE FOR BAU-BIOLOGIE AND ECOLOGY (IBE), Seminars and certifi cations focusing on building healthy, (866) 960 0333, [email protected], booth 328

INTEGRITY FROM MARVIN WINDOWS AND DOORS, Manufacturer of premium pultruded fi berglass windows and doors., (877) 879 7907, [email protected], www.integritywindows.com, booth 516

JACKEL ENTERPRISES, FSC hardwoods, softwood, milled products, recycled and salvaged lumber, (831) 768 3880, [email protected], www.jackelenterprises.com, booth 355

JACOBSEN & BALLA, Green wallcoverings for Residential/Commercial Envirnoments, (650) 593-3435, [email protected], www.jacobsenandballa.com booth 3

JELD-WEN WINDOWS AND DOORS, window and door manufacturer, (541) 850 2606 x.2745, [email protected], www.JELD-WEN.com, booth 569

JTG/MUIR, Distributor of high effi cient & Solar Equipment, (510) 434 3130, [email protected], www.jtgmuir.com, booth 436

KELLY MOORE PAINT COMPANY, INC, Manufacturer of Low-Emitting & Recycled Paints., 650 595 0333, [email protected], www.kellymoore.com, booth 411

KNAUF INSULATION, Green product: Knauf EcoBatt Insulation with ECOSE Technology is an unfaced thermal and acoustical product made from

highly resilient, inorganic glass fi bers bonded by a thermosetting resin., 317 398 4434 x8208, mike.lynam@knaufi nsulation.com, www.knaufi nsulation.us/, booth 210

KNOEND, Eco design studio that believes design is a catalyst for change, (415) 252 7622, [email protected], knoend.com, booth IP

K-TECT SUSTAINABLE BUILDING SYSTEMS, Light gage structural steel systems which integrate insulation and eliminate thermal bridging., (702) 451 7155, [email protected], www.kama-eebs.com, booth 309

LEVEL 5 DESIGN, Wall fi nish design and installation, (510) 665 9013, info@levelfi vedesign.com, www.levelfi vedesign.com, booth 575

LIFESOURCE WATER SYSTEMS, Manufacturers of whole house water fi ltration systems, (800) 334 5009, [email protected], www.lifesourcewater.com, booth 536

LITHONIA LIGHTING, Energy-effi cient lighting solutions for any applica-tion!, (770) 922 9000, [email protected], www.lightahome.com, booth 232

LIVEROOF BY FLORASOURCE, LTD./NATIVE SONS WHOLESALE NURSER, Fully vegetated modular extensive green roof system, (949) 498 1131, liveroof@fl orasourceltd.com, www.fl orasourceltd.com, booth 234

LIVING GREEN DESIGN SOLUTIONS, California’s Premier Choice for Green Innovative Building, (559) 801 9504, [email protected], booth 146

LUTRON ELECTRONICS, Lighting, (610) 282 3800, [email protected], www.lutron.com, booth 413

LYNGSO GARDEN MATERIALS, INC., 55 year old family owned landscape materials company, (650) 364 1730, [email protected], www.lyngsogarden.com, booth 107

M.TEIXEIRA SOAPSTONE, Suppliers and Installers of Soapstone Counters Sinks Tiles, (415) 401 7778, [email protected], www.Soapstones.com, booth 573

MAHONEY ARCHITECTS & INTERIORS, Bay Area award-winning architecture & interior design, sustainable, rustic and contem-porary furniture., (415) 389 1058, [email protected], www.Mahoney-Architects.com, booth 228A

MARIN OUTDOOR LIVING, Indoor

& outdoor, sustainable, rustic and contemporary furniture., (415) 924-8811, www.ecosmartfi re.com, [email protected], booth 316

MARVIN WINDOWS AND DOORS, Wood and wood clad windows and doors, (877) 879 7906, [email protected], www.marvin.com, booth 516

✸ MONIERLIFETILE, MonierLifetile concrete roofi ng

tile incorporating green technolo-gies., (800) 669 8453, [email protected], www.monierlifetile.com, booth 438

MOONDANCE PAINTING, Green residential and commercial painting company., (415) 725 0878, [email protected], www.moondancepainting.com, booth 10

NANA WALL SYSTEMS, Custom, energy effi cient operable glass wall systems, (800) 873 5673, [email protected], www.nanawall.com, booth 323

NATURALPATH MEDIA, NaturalPath Media is the largest online network focused on sustainability, (415) 495 6475, [email protected], www.naturalpathmedia.com, booth 14

✸ NCFI POLYURETHANES, SPF products that are energy

effi cient and provide a healthier environment, (800) 346 8229, info@ncfi .net, www.NCFI.com, booth 445

NORTH CAL WOOD PRODUCTS, Manufacturer of value added reclaimed redwood timber products., (707) 462 0686, [email protected], www.northcal.com, booth 578

ONDAVIA, A complete quick and accurate water analysis lab in your pocket, (805) 685 4189, IP

ORYZATECH, Insulating and load-bearing building blocks made from bio waste., [email protected], www.oryzatech.com, IP

OUR HOME SPACES, Energy con-sumption awareness tools for cost savings/effi ciency., (415) 203 4341, [email protected], www.ourhomespaces.com, booth 335

OWA, Prefab Wood Buildings & Houses from Chile, (562) 681 0770, [email protected], booth 434

✸PACIFIC GAS & ELECTRIC COMPANY (PG&E), A lighter

footprint and a greater purpose.

Learn more at wecandothis.com., (415) 973 2653, [email protected], www.pge.com, booth 101

PG&E’S CLIMATESMART PROGRAM, The ClimateSmart program makes energy use carbon neutral, (415) 973-1958, [email protected], www.joinclimatesmart.com, booth 100

PANELTECH INTERNATIONAL, LLC, Manufacturers of PaperStone Sustainable Solid Surfaces, (360) 538 9815, [email protected], www.paperstoneproducts.net, booth 563

PEACE INDUSTRY, makers of handmade wool felt carpets, (415) 255 9940, [email protected], www.peaceindustry.com, booth 211

PENINSULA BUILDING MATERIALS, Building Materials-brick-pavers-landscape supplies-Nat. stone, (887) 282 0522, [email protected], www.pbm1923.com, booth 360

✸ PICTURA GRAPHICS, Pictura Graphics is the nation’s 1st

Certifi ed Sustainable Green Printer, 763 525 5900, [email protected], www.picturagraphics.com, booth 339

✸ PLANETUP, Sustainable Advertising & Green Marketing

to Raise Carbon Awareness, (415) 252 8563, [email protected], www.planetup.com, booth 408

PREMIER BUILDING SYSTEMS, Advanced Performance Framing System, (800) 240 6691, [email protected], www.pbssips.com, booth 512

PREMIER POWER RENEWABLE ENERGY, INC., Solar Electricity Specialists for Residential, Commercial & Government Systems, (877) 939 0400, [email protected], www.premierpower.com, booth 415

PREPRESS, INC, Proposal Books, Presentation Boards & Print Production, (415) 621 8970, [email protected], prepress.com, booth 315

PRESIDIO GRADUATE SCHOOL, MBA , MPA& Executive Certifi cate programs in Sustainable Management, (415) 561 6555, [email protected], www.presidiomba.org, booth 236

PROFESSIONAL PUBLICATIONS INC., Leader in LEED exam prep materials & classes, (800) 426 1178, [email protected], www.ppi2pascom, booth 429

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QUANTUM BUILDERS FOR SUSTAINABLE LIVING, INC., High end energy effi cient window and door products, (510) 559 3488, [email protected], www.quantumbuilder.com, booth 120

RAIN TECHNOLOGIES, Hyper-green innovation from design & mfr. through installation, (866) 724 6356, [email protected], www.raintube.com, booth 422

RAINWATER HOG LLC, Award-winning functional, discreet modular rainwater storage, (888) 700 1096, [email protected], www.rainwaterhog.com, booth 140

RAY-CORE INC., Energy Saving Roof, Wall & Header Systems, 801 367 8880, [email protected], www.raycore.com, booth 439

READY SOLAR, First fully assembled all AC out PV system, (650) 299 9854 x 1005, [email protected], www.readysolar.com, booth 144

REAL GOODS SOLAR, Leader in solar installation for residential and commercial, (888) 507 2561, [email protected], www.realgoodssolar.com, booth 336

RENEWABLE POWER SOLUTIONS INC., Solar Design and Installations Since 1998. Classes and Workshops., (408) 998 7400, [email protected], www-RPS-SOLAR.com, booth 511

RESTORATION TIMBER, Reclaimed wood, custom fl ooring, cabinet stock, beams and siding, (415) 651 4276, [email protected], www.restorationtimber.com, booth 525

RETROTEC ENERGY INNOVATIONS LTD., Manufacturer of air infi ltration measuring equipment, (604) 732 0142, [email protected], www.retrotec.com, booth 349

RHINO SHIELD, Lifetime Exterior Coating, (888) 868 7575, [email protected], www.rhinoshieldca.com, booth 519

RICHLITE, Paper-composite materials for architectural surfaces, 253 383 5533, [email protected], www.richlite.com, booth 544

SAN FRANCISCO BUSINESS TIMES, Subscribers guiding companies, and the place to fi nd your best prospects, (415) 288 4932, [email protected], www.bizjournals.com, booth 12

SAN FRANCISCO SCHOOL OF FENG SHUI, The world’s most comprehensive program in Classical

Feng Shui, (866) 983 6868, [email protected], sanfranciscoschooloffengshui.com, booth 21

SDI INSULATION, Full Service Green Insulation Contractor, (650) 685 5500, [email protected], www.sdi-insulation.com, booth 312

SERIOUS MATERIALS, The most energy-saving building materials, (408) 541 8000, [email protected], www.seriousmaterials.com, booth 427

SILESTONE BY COSENTINO, The beautiful, eco-friendly solution for countertops, (281) 494 7277, [email protected], www.ecobycosentino.com, booth 430

SIP HOME SYSTEMS, INC., Design and Sales of Structural Insulated Panels, (530) 477 9790, [email protected], www.siphomesystems.com, booth 412

✸ SOLAR LIVING INSTITUTE, California’s original solar

training institution. Now online!, (707) 744-2017, [email protected], booth 104

SRS ENERGY, Develops and manufactures integrated solar roof-ing products (BIPV), (267) 515 5895, [email protected], www.srsenergy.com, booth 317A

STANDARD STRUCTURES, Makers of FSC Certifi ed Engineered Wood Products, (800) 862-4936 x161, [email protected], www.standardstructures.com, booth 419

SUN FIRST! SOLAR ENERGY SYSTEMS, Design, sales and installation of photovoltaic & thermal systems, (415) 458.5870, chet@sunfi rstsolar.com, www.sunfi rstsolar.com, booth 222

✸ SUN LIGHT AND POWER, Solar energy design and installation,

(510) 845 2997, [email protected], www.sunlightandpower.com, booth 203

SUNGEVITY, Home Solar Electric Solutions, (877) 257 8648, [email protected], www.Sungevity.com, booth 111

SUSTAINABLE FLOORING, Manufacturing co-op that develops cutting-edge design products., (303) 544 6076, info@sustainablefl ooring.com, www.SustainableFlooring.com, booth 432

SUSTAINABLE SOLUTIONS INTERNATIONAL, Cutting Edge Water Effi cient Bathroom Products,

(800) 460 7019, [email protected], www.sustainablesolutions.com, booth 113

SUSTAINABLE SPACES, Home perfor-mance retrofi tter, energy effi ciency, green building, (415) 294 5380, [email protected], www.sustainablespaces.com, booth 243

TALIAYSEBASTIAN, Human design concepts to match suitable future technologies, +43 (0) 699 1056564, [email protected], www.taliaysebastian.blogspot.com, booth IP

THE REUSE PEOPLE, Deconstruction, building materials salvage, training, & consulting, (888) 588 9490, [email protected], booth 460

THE SLIDING DOOR COMPANY, Closets, Room Dividers, Offi ce Partitions, Swing Doors, (866) 757 3667, [email protected], www.sfslidingdoor.com, booth 238

THE URBAN FARMER STORE, Effi cient irrigation and lighting for the landscape, (415) 661 2204 x 2, [email protected], www.urbanfarmerstore.com, booth 206

TIMBER PRO UV NATURAL WOOD FINISHES, Low VOC Natural Wood Finishes & Concrete Sealers, (503) 232 1705, [email protected], www.timberprocoat-ings.com, booth 475

TIMBERPEG PACIFIC, INC., Build Responsibly with a home that will last a lifetime., www.timbertech.com, [email protected], www.timberpeg.com, booth 514

TIMBERTECH, Manufacturer of composite decking, railing and fencing, (800) 307 7780, [email protected], [email protected], booth 407

U.S. EPA GREEN BUILDING TEAM, Coordinates building-related pro-grams across EPA., (415) 972 3282, [email protected], www.epa.gov/greenbuilding, booth 507

US GREEN BUILDING COUNCIL, NORTHERN CALIFORNIA CHAPTER (USGBC-NCC), USGBC-NCC provides resources for the green building industry, (415) 738 5528, [email protected], booth 310

US TILE, Natural pigment clay

roofi ng tiles, (951) 737 0200, [email protected], www.ustile.com, booth 317B

VELUX AMERICA INC, World leader in roof windows and skylights, (800) 888 3589, [email protected], www.veluxusa.com, booth 224

VETRAZZO LLC, recycled glass countertops, (510) 234 5550, [email protected], www.vetrazzo.com, booth 541

VISIBLE ENERY INC, Visible Energy UFO Powerstrip, (650) 353 7812, [email protected], visiblenergy.om, booth IP

VOX DESIGN GROUP, Design and construction of custom, green, whole-system homes, (650) 694 6200, [email protected], www.voxdesigngroup.com, booth 319

WARM FLOORS, Design / build of hydronic radiant heating and thermal solar systems, (707) 257 0880, inquiry@warmfl oors.com, www.warmfl oors.com, booth 416

WATT STOPPER/LEGRAND, Leading manufacturer of energy effi cient lighting controls., (408) 988 5331, [email protected], www.wattstopper.com, booth 410

WENDEL, ROSEN, BLACK & DEAN LLP, Legal services: green building, natural/organic products, solar, (510) 834 6600, [email protected], www.wendel.com, booth 509

WHEELER ZAMARONI, Full-service landscape and natural stone supply, (707) 543 8400, [email protected], www.wzsupply.com, booth 524

WOOD ANCHOR, premium reclaimed or landfi ll diverted wood fl oors ...rethought, (866) 582 7771, [email protected], www.woodanchor.com, booth 469

WOODSHANTI COOPERATIVE, Custom cabinetry built with certifi ed wood and natural fi nish., (415) 822 8100, [email protected], www.woodshanti.com, booth 547

ZEMOS LED INTERNATIONAL, LED Streetlights LED Light Bulbs and Fixtures, (209) 610-1981 [email protected], www.zemosledintl.com, booth 473

EX

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