Welcome!

What is Public Relations?

Public Relations as defined by PRSA… Functions to “help an organization and its publics

adapt mutually to each other.” As a management function it includes

anticipating, analyzing and interpreting public opinion; counseling management; developing programs that inform public

understanding; and planning and implementing an organization’s

efforts to influence or change public policy.

What PR Professionals do…

PR pros look for opportunities to deliver appropriate messages to their audiences.

This may include planning events or speaking engagements.

You may find yourself "pitching" story ideas to reporters to get them interested in covering subjects important to your client or company.

Other days may have you working on the strategy of an overall communications program – in essence, what you'll release when. 

Public Relations Jobs…

Public Relations Specialist Marketing Assistant Account Executive Campaign Speech Writer Media Planner Lobbyist Press agent Publicist

Public Relations Student Society of

AmericaToledo Chapter

Mission

The Society’s mission is to serve our members by enhancing their knowledge of public relations and providing access to professional development opportunities; and to serve the public relations profession by helping to develop highly qualified, well-prepared professionals.

Vision The PRSSA vision explains how we have become and will remain

the premier pre-professional organization for students in public relations. Growth — Becoming the largest, most respected and widely

recognized organization for pre-professional students with an interest in public relations.

Education — Enhancing the future professional through classroom preparation, leadership and experience.

Advancement — Moving the public relations profession forward through public awareness, meaningful ethics and diverse representation.

Relationships — Aligning with PRSA and forming a free interchange of ideas through professional relationships, practical training and mentoring.

Students — Providing members with national, regional and local opportunities to network, share ideas and grow professionally.

2014-2015 Executive Board

President

Cassie DeYoung

Vice President

Sam Watson

Vice President of Professionalism

Josie Schreiber

Vice President of Fundraising

Miranda Hassen

Vice President of Member

Services

Alvin Obems

Faculty Advisor

Fatima Simon UT

Communications Professor

Professional Advisor

Larry Burns UT Vice

President of External Affairs

What our chapter does…

Professional speakers Network Workshops Fundraisers Student Organization Gala Agency Tours National Conference

Meetings

Are every other Monday From 8 p.m. to 9 p.m. In Student Union Room 2591 Usually a speaker or workshop Announcements

Member Benefits

Enhance your education Events

Leadership

Scholarships and Awards

News and Intelligence

Writing

Broaden your network Events

Social Media

PRSA Sponsor Chapters

Champions for PRSSA

Launch your Career

PRSA Jobcenter

Internships

PRSA Associate Membership

PRSA Sections

Membership Benefits with our Chapter Attend luncheons with professionals in the PR field Access to PRSSA website http://www.prssa.org/

Scholarships Job/Internship Search Member Directory

National Publication Agency Tours National Conference Regional Conferences

To obtain Member Benefits…

Dues$70 for whole academic year

$50 goes to nationals fee$20 goes to chapter fee

Reminder: you don’t have to pay dues if you only want to attend meetings

Sept. 22 Meeting’s Speaker

Kelly Garrow Kelly Fritz Garrow has been director of communications at the

Toledo Museum of Art since 2009, and oversees marketing, public/media relations and digital communications.

Under her leadership, the Museum was named “American’s Favorite Art Museum” by the readers of online blog Modern Art Notes. The Museum has received a number of communications awards from the Advertising Club of Toledo, Women in Communication, the Ohio Museum Association and the American Alliance of Museums over the past three years.

Questions?