welcome to rfp! your guide, mentor, coach:
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Welcome To RFP!
Your Guide, Mentor, Coach:Karl M. Kapp
Ed.D., CFPIM, CIRM
What Does He Know?2 years ID firm
5 years Training Department of ERP Software Co
Written over two million dollars in Grants/Contracts/Proposals
Consults for Manufacturing, ID and Other Firms
Written over a dozen articles
Wrote “the book” on e-learning proposals
Not Your Traditional CLASS
You get problems
I DON’T PROVIDE SOLUTIONSV
CAN’T
What is this #@$% ABOUT?
Three Circles of RFP
YOU
Employer
Industry
YourCareer
YOU must LearnThink “business’
Play nice with others
Work smart…not hard
Analyze a problem
Problem-Solve
Creativity
Difference instructional strategies vs ID Process
No “right” answer—only winning proposals
Its not that hard!
Three Circles of RFP
Business
Technology
InstructionalDesign
WinningProposal
On this Journey,You will Meet
E-Learning Managers
Entrepreneurs
Business Professionals
Resume Specialists
Alumni
Employers
If investments in factories were the most important investments in the industrial age,
the most important
investment in an information age are surely investments in the human brain.
Lawrence SummersSecretary of the US Treasury
ID is a BUSINESS
Business is not BAD
How This Thing Works
Formed into Teams
Write a business Plan (form,storm, norm,perform)
Teamwork to improve document, team, writing
Receive RFP
Develop prototype, 40pg Response, Presentation
Interview and find jobs!!!!!!!!!
What is the CAC?
CAC is…
Unpredictable
Demanding
Quirky
Fun
Challenging
True-to-life
Academic Exercise
Not that bad
CAC Logistics
ReceiveRFP
Competition
Ask Questions to Clarify Problem
(Bidder’s Conference)
YesClient
AcceptsProposal
EndProcess
No
AnalyzeRFP
Write ProposedSolution
Develop Working
Prototype
GatherWork
Samples
GatherWork
Samples
Yes
ClientAcceptsProposal
EndProcess
No
WorkingAgreement
the $772 billion education industry is the second largest sector of the US
economy only lagging behind healthcare
Merrill Lynch report, “The Book of Knowledge: Investing in the Growing
Education and Training Industry”
Education over the Internet is going to be so big it is going to make e-mail usage look like a
rounding error. -John Chambers, CEO Cisco Systems as quoted in
The New York Times
e-learning is fast becoming a priority among top
corporations—reaching a predicted global market of $35
billion by 2005--Training Magazine, 2003.
BRAND YOU!
NO Cheating
• Assigned competitive teams
• Complete a business summary
• Write competitive response to RFP
• Prepare and deliver oral presentation for Corporate Advisory Council
• Corporate Advisory Council evaluation and presentation of award
RFP Process
Written Evaluation Criteria
• Understanding of the RFP
• Methodology and Schedule
• Clarity and Organization of Proposal
• Company’s Ability to Perform
• Cost Analysis (fewest amount of points)
Personal Growth
• Promotes independent thinking through:– Forcing learner to resolve an ambiguous
situation– Creating an atmosphere which requires
solutions to a novel situation– Providing guidance and consultation rather than
explicit directions– Mimics industry conditions
Personal Growth cont.• Increases self awareness
– strengths and weaknesses
• Increases confidence– personal
• group speaking• team work
– professional• business writing• working within a group• timed business presentation
Practical Experience• Real world business activity• Scheduling and deadline pressures• Management
– time, people, product development, budgets, SME’s and clients
• Learning how to learn– independent problem solving, techniques in
instructional methodology, technical options and creative solutions
Professional Interaction
• The Corporate Advisory Council– Most unique feature of the Managing
Multimedia class– Network of professionals
Professional Interaction cont.
• Corporate Advisory Council Members– serve as guest speakers– serve as evaluators of written proposals and oral
presentations– serve as critics of the defense of the proposed solutions– offer internship opportunities and employment
Oral Presentation Criteria
Were the major questions in the RFP answered comprehensively
Was the solution reasonable and/or original?
Was the budget presented clearly?
• Was the technical portion well explained during the presentation?
Presentation Criteria
Did all members of the team participate equally?
Was the presentation well prepared?But not rehearsed?
How well did the team members handle questions?
Presentation Criteria
• Background of Company
• Project Timeline and Schedule
• Budget
• Qualifications
• QA Measures
• Prototype
Where is E-Learning Headed?
• Global Interest is Growing– 80% of top US and European universities will
offer e-learning by 2004
• National, state, and local governments are investing
• Technology will have to offer easier implementation, lower cost per unit, and better content
Where is E-Learning Headed?
• Hosted e-learning will offer alternative infrastructure
• Business-to-employee initiatives will address e-learning
• Collaboration and extended enterprises will expand the employee base
• E-learning will extend to customers
Where is E-Learning Headed?
• Simulation, gaming and interactivity will enrich e-learning
• Wireless e-learning will be adopted where no wires exist
• There will never be enough of the “right” skills
So?• Gartner Group says that by
2005, one of the top 10 most in-demand positions among Global 1000 companies will be online learning designer
Dreams are your road map to reality
Paul Stanley, KISS
It’s Only a Three Credit Class