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Welcome to Marketing Center Marketing Center is your destination for professional marketing and practice management materials, including advisor programs, marketing technologies, events, thought leadership and access to a suite of Pershing’s product and solutions tools and collateral. Marketing Center’s library contains approximately 2,000 marketing assets and operational forms you can browse, download, customize and order. Content and Navigation Marketing and Practice Management—Marketing and Practice Management resources to help advisors manage and grow their business include: - About Pershing—Materials you can share with clients about Pershing, our latest facts and figures and how we support your firm. - Advisor Programs—Step-by-step guidance—including dynamic tools and diagnostics—to support your business development goals and address your business management concerns. - Customization—Extend your brand by using our online customization tools that will apply branding and personalization to your print and digital communications. - High-Net-Worth Resources—Valuable tools to support you throughout each phase of a HNW client’s wealth journey. - Preferred Solutions Providers—Leverage our network of marketing professionals for access to the tools and solutions you need to help grow your business. - Retirement Resources—One-stop site for resources to help you tackle IRAs, rollovers and employer-sponsored plan business, including productivity enhancements. - Samples and Templates—Templates supporting your marketing plans and day-to-day business operations.

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Welcome to Marketing Center

Marketing Center is your destination for professional marketing and practice management materials, including advisor programs, marketing technologies, events, thought leadership and access to a suite of Pershing’s product and solutions tools and collateral.

Marketing Center’s library contains approximately 2,000 marketing assets and operational forms you can browse, download, customize and order.

Content and Navigation › Marketing and Practice Management—Marketing and Practice Management resources to help advisors manage and grow their business include:

- About Pershing—Materials you can share with clients about Pershing, our latest facts and figures and how we support your firm.

- Advisor Programs—Step-by-step guidance—including dynamic tools and diagnostics—to support your business development goals and address your business management concerns.

- Customization—Extend your brand by using our online customization tools that will apply branding and personalization to your print and digital communications.

- High-Net-Worth Resources—Valuable tools to support you throughout each phase of a HNW client’s wealth journey.

- Preferred Solutions Providers—Leverage our network of marketing professionals for access to the tools and solutions you need to help grow your business.

- Retirement Resources—One-stop site for resources to help you tackle IRAs, rollovers and employer-sponsored plan business, including productivity enhancements.

- Samples and Templates—Templates supporting your marketing plans and day-to-day business operations.

› Education Centers—Timely information and resources supporting industry-focused topics and themes, such as:

- Data Protection and Privacy

- Department of Labor

- e-Delivery

- Tax Reporting

› Perspectives—Commentary and actionable insights that can help manage advisors’ business more efficiently and serve clients more effectively.

› Solutions—An overview of Pershing’s solutions ranging from annuities and lending, to philanthropic and retirement solutions.

› Events—Information and access to Pershing’s world-class events and ongoing education through our webcast series.

› Forms—A library of Pershing’s operational forms, applications and agreements.

Features and Functions

› Customization

- Many investor-facing materials are available to customize in Marketing Center.

- Built-in functions allow your firm or advisors to easily customize and brand marketing materials, including:

• Corporate and personal contact information

• Logo and disclosures

• Image and color theme libraries

- PDF proofing and download or order printed supplies.

- The ability to request native files/copyright.

- Request to use Pershing’s name, logo or content.

› Online Ordering

- Easily order materials to support your business, using the add to cart button.

- Hundreds of materials available to order at no extra charge to your firm.

2018 Pershing LLC. Pershing LLC, member FINRA, NYSE, SIPC, is a wholly owned subsidiary of The Bank of New York Mellon Corporation (BNY Mellon). Trademark(s) belong to their respective owners. For professional use only. Not for distribution to the public.

One Pershing Plaza, Jersey City, NJ 07399PER_0318_1492_OVW

OVR-PER-MC-7-18

pershing.com