welcome to advertising - a brief introduction
DESCRIPTION
A presentation I held for the first years of my course Creative Advertising Strategy at London College of Communication.TRANSCRIPT
An introduction
Welcome to advertising
It will never be boring
Welcome.
Diverse industry
Business problems solved creatively.
It’s a tough industry
Genius, creativity,originality.
It’s a fun industry
You’ll never quit at 6 o’clock
What do you want to be?
Account ManagerCreativePlanner
What do they do?
AttackMidfield Defenders
Get rich or die trying
Placementsand Graduate Schemes.
Creatives
PortfolioPlacementsAwards
Planners / Accounts
Graduate Scheme1st and 2nd interviewTrainee
Good news
TeachersEach otherReputation
Contact
alfredmalmros.com
alfredmalmros.tumblr.com
delicious.com/minimalfest
flickr.com/photos/minalfred
affe.jaiku.com