weekly promo update by fung global retail tech apr. 28 2016 · 2016-09-06 · title: microsoft word...

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WEEK OF APR. 24, 2016

DEBORAH WEINSWIG, MANAGING DIRECTOR, FUNG GLOBAL RETAIL & TECHNOLOGY [email protected] US: 917.655.6790 HK: 852.6119.1779 CN: 86.186.1420.3016 Copyright © 2016 The Fung Group. All rights reserved.

• Stores are offering sales on spring apparel and outdoor items.

• To make way for spring and summer products, department stores are offering deep discounts on clearance items.

• Department stores are also promoting Mother’s Day sales, offering discounts on women’s apparel and fine jewelry.

WHAT’S INSIDE

WEEK OF

APRIL 24, 2016

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US PROMO YOY HIGHLIGHTS RETAILER 2016 2015

HEALTH AND HYGIENE

• This week, CVS is running a sale on health products and vitamins. The retailer is also promoting spring-‐cleaning and oral care products.

• A year ago, CVS promoted similar items, particularly vitamins and healthy food products, and offered deals on certain beauty brands.

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STEAL OF THE SEASON

• Kmart is taking advantage of the change of seasons by promoting a spring apparel and footwear sale for men, women and kids. Key sales items include T-‐shirts, shorts and flip-‐flops.

• Last year, Kmart offered a similar sale on apparel and footwear that ranged from T-‐shirts to swimwear to sandals. The company also promoted a kids’ sale featuring Marvel’s Avengers characters.

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TEE & TANK SHOP • Target’s “Tee & Tank Shop” sale

coincides with the onset of warmer weather and features discounts on women’s shorts, men’s polos, and kids’ tees and shorts. The retailer is also promoting outdoor items such as sports equipment and tents.

• Last year, Target offered a similar sale on spring apparel, with discounts on women’s shorts and men’s polos and shorts. The company also promoted outdoor items, including bikes, tents, and golf and soccer equipment.

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WEEKLY US YOY COMPARISON RETAILER 2016 2015

• What Mother Really Wants: women’s shoe sale; take 15% off purchases of $150–$249.99, 20% off purchases of $250–$499.99 and 25% off purchases of $500 or more; Loyallists earn a $50 reward card for every $200 spent on select brands

• Loyallists get a $25 reward card for every $100 spent on almost all luxury watches

• Private Sale: save 20%–60% on select items throughout the site

• The New Bestseller List: bestseller shoes and handbags; Loyallists get double points every day on shoes

• Coupon Giveaway: $10, $20 or $100 coupon for select purchases of $10, $20 or $100 or more, respectively

• In-‐Store and Online Super Saturday Sale: spend $25 and get $10 off, or an extra 20% off purchases under $100 or an extra 25% off purchases of $100 or more; free shipping over $49

• Mother’s Day Sale: 40% off dresses in select styles; up to 60% off select fine jewelry; 30%–50% off Liz Claiborne

• Love Mom Sale: 40% off select dresses and many sale items and discounts on the Worthington collection

• Mother’s Day Sale: 55%–60% off select fine jewelry and

silver jewelry

• Kohl’s Charge Card: take 30%, 20% or 15% off with Kohl’s charge card, plus get $10 Kohl’s Cash for every $50 spent

• Online-‐Only Gold Star Final Clearance: extra 20% off already-‐reduced clearance

• Home Sale: 50%–55% off Sonoma Goods for Life; 50%–60% off select luggage; 50%–55% off select beach towels; 10%–33% off select small appliances

• 3-‐Day Sale: $19.99 Cooks Power Blender; 30% off select styles in home sale

• Friends & Family Sale: take an extra 25% off plus get free

shipping at $25 (excludes furniture and mattresses); 40%–50% off select men’s suiting; extra 25% off designer watches; 25%–40% off activewear

• Mother’s Day Sale: 35%–55% off select fine jewelry; 25%–40% off select women’s shoes and handbags; 25%–40% off select dresses; extra 25% off select women’s brands, including Vince Camuto, Ralph Lauren and Calvin Klein

• Home Sale: 30%–50% off select styles; extra 10% off furniture, mattresses and rugs

• Mother’s Day Book: 30%–50% off all fine jewelry; 25%–50% off designer sportswear

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Deborah Weinswig, CPA Managing Director Fung Global Retail & Technology New York: 917.655.6790 Hong Kong: 852.6119.1779 China: 86.186.1420.3016 [email protected] Xu Mia Shi Research Intern

HONG KONG: 10th Floor, LiFung Tower 888 Cheung Sha Wan Road, Kowloon Hong Kong Tel: 852 2300 2470 LONDON: 242-‐246 Marylebone Road London, NW1 6JQ United Kingdom Tel: 44 (0)20 7616 8988 NEW YORK: 1359 Broadway, 9th Floor New York, NY 10018 Tel: 646 839 7017

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weekly promo update by fung global retail tech apr. 28 2016 · 2016-09-06 · title: microsoft word...

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