weekly business update jul 27, 2007
DESCRIPTION
Weekly Business Update Jul 27, 2007. Jul MTD Flash Report (thru 7-26-07) Cash Sales. Summary Cash Sales Trend - $K. Publishing: Renewals. Publishing: Individual Renewals. - PowerPoint PPT PresentationTRANSCRIPT
7-27-2007 Company Confidential Pg 1
Weekly Business Update Jul 27, 2007Weekly Business Update Jul 27, 2007
7-27-2007 Company Confidential Pg 2
Jul MTD Flash Report (thru 7-26-07) Cash Sales
Individual Revenue Cash - New: 43,318$ Individual Revenue - Renewal: 192,167 Individual Revenue - Recharge 25,514 Individual Revenue Accelerated Revenue 349 Institutional Sales - New: 55,010 Institutional Sales - Upsell: - Institutional Sales - Renewal: 12,850 Global Vantage - Executive Briefings - Onetime New: - Public Policy Revenue - New: - Public Policy Revenue - Renewal: 15,000 International Revenue - New: 186,962 International Revenue - Renew: - Protective Intelligence Revenue - New: 77,250 Protective Intelligence Revenue - Renewal: 33,000 Refunds/Adjustments: (54,747)
Total MTD 586,674$ Subtotal for New and Upsell Only 362,540
iPAY Cash Deposits 225,151 Daily Average 12,508
7-27-2007 Company Confidential Pg 3
Summary Cash Sales Trend - $K
SALES CATEGORY Apr 06 May 06 Jun 06 Jul 06 Aug 06 Sep 06 Oct 06 Nov 06 Dec 06 Jan 07 Feb 07 Mar 07 Apr 07 May 07 Jun 07 Jul 07 2006 YTD 07
Indiv Sales Cash - New: 48 98 109 251 176 98 107 63 88 96 147 97 71 77 68 43 1185 599
Indiv Sales - Renewal: 77 88 113 94 92 124 185 148 125 141 132 139 129 113 267 192 1378 1113
Indiv Sales - Recharge 19 22 20 21 31 33 40 37 35 41 40 37 39 43 29 26 298 255
Indiv Sales - Accel Revenue 0 0 0 0 0 0 0 334 65 133 228 0 334 425
Inst Sales - New: 6 10 6 10 761 3 19 4 5 13 4 5 20 40 16 55 861 154
Inst Sales - Upsell: 2 1 0 2 2 7 0 0 0 0 2 0 0 - 5 - 25 7
Inst Sales - Renewal: 35 16 61 30 141 7 45 43 49 61 71 116 57 44 28 13 556 390
Global Vantage 24 19 10 60 6 20 0 20 57 0 0 40 20 82 20 - 301 162
Exec Brief - Onetime New: 5 13 25 6 0 28 0 0 0 32 101 33 20 8 - - 114 193
Pub Pol Sales - New: 119 140 60 8 0 0 0 0 50 30 20 0 2 45 - - 454 97
Pub Pol Sales - Renew: 250 0 141 0 0 0 0 10 99 21 141 179 25 171 99 15 920 651
Intl Sales - New: 8 5 190 308 0 196 0 0 390 165 60 0 12 50 25 187 1127 499
Intl Sales - Renew: 0 0 24 0 0 0 0 0 0 0 0 0 0 - - - 24 0
Prot Intel Sales - New: 8 31 21 15 13 5 19 41 9 100 72 8 36 7 58 77 344 357
Prot Intel Sales - Renew: 0 11 66 0 0 0 72 12 78 132 0 0 74 12 - 33 311 251
Refunds/Adj: -10 -10 -20 -14 -10 -10 -13 -36 -19 -16 -19 -18 -20 -23 -51 -55 -183 -201
Total 589 443 825 790 1,212 511 473 677 966 816 772 634 551 801 791 587 8,047 4,953
Subtotal: New and Upsell 218 316 420 659 957 356 144 128 599 436 406 182 182 309 191 363 4410 2069
Pcnt
Groupings Apr 06 May 06 Jun 06 Jul 06 Aug 06 Sep 06 Oct 06 Nov 06 Dec 06 Jan 07 Feb 07 Mar 07 Apr 07 May 07 Jun 07 Jul 07 2006 YTD 07 of Tot
Individual 133 198 221 352 289 246 318 547 229 262 301 254 285 342 541 207 3011 2192 44%
Institutional 42 28 67 43 904 17 64 47 54 74 78 120 78 84 49 68 1443 551 11%
Total Publishing 175 225 288 395 1193 263 382 594 283 336 379 375 362 426 590 274 4454 2742 55%
Global Vantage 24 19 10 60 6 20 0 20 57 0 0 40 20 82 20 0 301 162 3%
Exec Briefs 5 13 25 6 0 28 0 0 0 32 101 33 20 8 0 0 114 193 4%
Public Policy 369 140 201 8 0 0 0 10 149 51 161 179 27 216 99 15 1374 748 15%
International 8 5 214 308 0 196 0 0 390 165 60 0 12 50 25 187 1151 499 10%
Protective Intel 8 41 87 15 13 5 91 53 87 232 72 8 110 19 58 110 654 608 12%Total 589 443 825 790 1,212 511 473 677 966 816 772 634 551 801 791 587 8,047 4,953 100%
7-27-2007 Company Confidential Pg 4
Publishing: Renewals
MTD Month7.31 7.31
Potential Subscr 939 939 RenewalsDollars 185,761$ 185,761$
Actual Subscr 638 Renewal Dollars 192,365$
Renew Subscr 68%Renew Dollars 104%
Expired Subsc % 100%Expired Dollar % 100%
$K
Status Subscr % $ Amt % Jul Renewal Detail $ Amt Status
Lost 2 10.0 13.2 7.2 Department of the Air Force - GrpSub (R) '07 107,000
Pending 12 60.0 156.7 85.8 In-Q-Tel - GrpSub (R) '07 17,350
Renewed 6 30.0 12.9 7.0 U.S. Southern Command HQ - GrpSub (R) '07 10,175 Lost
Total 20 100.0 182.7 100.0 Naval Post Graduate School - GrpSub (R) '07 5,995
Army Reserve Command - GrpSub (R) '07 5,600
Petronas - GrpSub (R) '07 4,200
Arx Investment Management-GrpSub (R) '07 3,234
Ministry of Justice of Japan - GrpSub (R) '07 2,995 Lost
Willowbridge Associates - GrpSub (R) '07 2,995
South African Broadcasting Corporation - GrpSub (R) '07 2,795
Eton Park - GrpSub (R) '07 2,700
Germany Central Library - GrpSub (R) '07 2,646 Closed
8 Others 14995 5 Closed
Publishing: Individual Renewal Monthly Trend
Publishing: Institutional Renewal Update-Jul
Publishing: Individual Renewal Update
Publishing: Institutional Renewal Update
Renewal Activity Jul 2007Renewal Rates - %
20%
30%
40%
50%
60%
70%
80%
90%
100%
110%
120%
Renw #
Renw $
Renw # 49% 64% 61% 57% 62% 71% 83% 64% 81% 79% 79% 80% 78% 71% 81% 70% 70% 69% 67% 64%
Renw $ 47% 59% 59% 56% 58% 76% 83% 62% 75% 79% 77% 83% 100% 101% 102% 102% 98% 105% 109% 106%
Nov Dec Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec Jan Feb Mar Apr May June
7-27-2007 Company Confidential Pg 5
Publishing: Individual Renewals
Cumulative average renewal trend takes monthly data points and accumulates/averages them over time. For example, Aug 05 is a stand-alone data point for that month. Sep 05 takes Aug and Sep potential renewal and actual renewal and re-computes a 2 month average. Oct 05 takes Aug, Sep, and Oct renewal and re-computes a 3 month average. The rest of the trend months are similarly derived where any given month is a re-computed average of the data for that month and all preceding months. The month percentages are not the key in this metric, but rather the slope of the line. A positive slope (seen here) indicates real improvement over time by removing the potentially skewing impact of individual monthly timing differences (decline recoveries).
Cumulative Average Renewal: Aug 05 - Present
50%
55%
60%
65%
70%
75%
80%
Aug Oct
Dec Feb Apr Jun
Aug Oct
Dec Feb AprJu
ne
Subscriptions Dollars
7-27-2007 Company Confidential Pg 6
Publishing Individual: Membership Trends
1) Source: Subscriber Data Base
Premium Qtr & Direct
0
200
400
600
800
1000
1200
1400
1600
1800
2000
Qtr/Oth 16 212 240 246 324 657 746 756 778 873 868 900 961 1104 1191 1251 1375 1605 1663 1717 1729
5/4 5/31 6/29 7/6 7/27 8/30 9/28 10/5 10/26 11/30 12/7 12/31 2/1 3/1 3/29 4/26 5/31 6/28 7/12 7/19 7/26
Premium Annual
2000
3000
4000
5000
6000
7000
8000
9000
10000
Ann 8395 8531 8638 8621 9154 9618 9817 9835 9884 10024 9978 9777 9897 9884 9816 9811 9894 9721 9604 9369 9052
5/4 5/31 6/29 7/6 7/27 8/30 9/28 10/5 10/26 11/30 12/7 12/31 2/1 3/1 3/29 4/26 5/31 6/28 7/12 7/19 7/26
Total Premium Subscriptions
0
1000
2000
3000
4000
5000
6000
7000
8000
9000
10000
11000
12000
13000
Tot 9319 9620 9695 9681 10592 11562 11853 11880 11892 12017 11984 11722 11969 12109 12076 12095 12202 12254 12179 11990 11662
5/4 5/31 6/29 7/6 7/27 8/30 9/28 10/5 10/26 11/30 12/7 12/31 2/1 3/1 3/29 4/26 5/31 6/28 7/12 7/19 7/26
Premium Monthly
0
200
400
600
800
1000
1200
1400
Mon 908 877 817 814 1114 1287 1290 1289 1230 1120 1138 1045 1111 1121 1069 1033 933 928 912 904 881
5/4 5/31 6/29 7/6 7/27 8/30 9/28 10/5 10/26 11/30 12/7 12/31 2/1 3/1 3/29 4/26 5/31 6/28 7/12 7/19 7/26
7-27-2007 Company Confidential Pg 7
Publishing Individual: Membership Trends
1) Source: Subscriber Data Base
This breakout of the upper left quadrant of the previous page (p.6) shows how the Prem Dir product is driving this upward trend. Prem Qtrly is off about 10% over the period and Reports (MIB, GIR, GMB, etc.), are up slightly.
Census: Quarterly & Prem Direct Breakout
0
400
800
1200
PDir 504 525 560 607 662 743 781 868 987 1109 1124
Qtrly 511 508 506 479 457 447 462 464 449 443 444
Repts 150 163 167 169 163 169 169 166 166 162 161
Tot 1165 1196 1233 1255 1282 1359 1412 1498 1602 1714 1729
23-Mar 30-Mar 15-Apr 30-Apr 15-May 30-May 7-Jun 14-Jun 28-Jun 19-Jul 26-Jul
7-27-2007 Company Confidential Pg 8
Publishing: Cash Sales Trend 2004-2007
All sales data is YTD.
Institutional Sales are Group Subscriptions only.
Institutional
$0
$500
$1000
$1500
2004 $46 $67 $128 $157 $186 $222 $377 $416 $475 $505 $523 $631
2005 $51 $115 $185 $230 $260 $311 $536 $645 $680 $776 $884 $965
2006 $71 $98 $178 $220 $248 $314 $357 $1261 $1279 $1343 $1392 $1446
2007 $74 $152 $273 $350 $434 $483 $551
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Individual
0
1000
2000
3000
4000
2004
2005 $140 $290 $440 $577 $725 $919 $983 $1061 $1207 $1421 $1633 $1819
2006 $226 $410 $626 $797 $1010 $1229 $1724 $2158 $2464 $2761 $3300 $3503
2007 $262 $563 $818 $1102 $1444 $1985 $2301
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Combined
$0
$1000
$2000
$3000
$4000
$5000
2004 $46 $67 $128 $157 $186 $222 $377 $416 $475 $505 $523 $631
2005 $191 $405 $625 $807 $985 $1230 $1519 $1706 $1887 $2197 $2517 $2784
2006 $297 $508 $804 $1017 $1258 $1544 $2081 $3419 $3742 $4103 $4692 $4949
2007 $336 $715 $1090 $1452 $1878 $2468 $2852
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
7-27-2007 Company Confidential Pg 9
Publishing: Free List Subscriber Trend
Covers 4/17/06 – 7/26/07
Notes:Subscribers to each of these free reports are not unique, i.e. a subscriberto all three reports is included once in each product category. For this reason, total freelist subscriptions does not equal the sum of the three.
Change Calculation(Beginning and End Point):
GIR PPI TIR4/17/06 76177 18454 20104
7/26/07 92443 37876 42807.
Delta 16266 19422 22703
Delta % 21.4% 105.2% 112.9%
GIR
740007600078000800008200084000860008800090000920009400096000
4/17
/200
65/
1/20
065/
15/2
006
5/29
/200
66/
12/2
006
6/26
/200
67/
10/2
006
7/24
/200
68/
7/20
068/
21/2
006
9/4/
2006
9/18
/200
610
/2/2
006
10/1
6/20
0610
/30/
2006
11/1
3/20
0611
/27/
2006
12/1
1/20
0612
/25/
2006
1/8/
2007
1/22
/200
72/
5/20
072/
19/2
007
3/5/
2007
3/19
/200
74/
2/20
074/
16/2
007
4/30
/200
75/
14/2
007
5/28
/200
76/
11/2
007
6/25
/200
77/
9/20
077/
23/2
007
TIR
2000022000240002600028000300003200034000360003800040000420004400046000
4/17
/200
65/
1/20
065/
15/2
006
5/29
/200
66/
12/2
006
6/26
/200
67/
10/2
006
7/24
/200
68/
7/20
068/
21/2
006
9/4/
2006
9/18
/200
610
/2/2
006
10/1
6/20
0610
/30/
2006
11/1
3/20
0611
/27/
2006
12/1
1/20
0612
/25/
2006
1/8/
2007
1/22
/200
72/
5/20
072/
19/2
007
3/5/
2007
3/19
/200
74/
2/20
074/
16/2
007
4/30
/200
75/
14/2
007
5/28
/200
76/
11/2
007
6/25
/200
77/
9/20
077/
23/2
007
PPI
180002000022000240002600028000300003200034000360003800040000
4/17
/200
65/
1/20
065/
15/2
006
5/29
/200
66/
12/2
006
6/26
/200
67/
10/2
006
7/24
/200
68/
7/20
068/
21/2
006
9/4/
2006
9/18
/200
610
/2/2
006
10/1
6/20
0610
/30/
2006
11/1
3/20
0611
/27/
2006
12/1
1/20
0612
/25/
2006
1/8/
2007
1/22
/200
72/
5/20
072/
19/2
007
3/5/
2007
3/19
/200
74/
2/20
074/
16/2
007
4/30
/200
75/
14/2
007
5/28
/200
76/
11/2
007
6/25
/200
77/
9/20
077/
23/2
007
7-27-2007 Company Confidential Pg 10
Publishing: Free List Weekly (Net) Growth Trend
Covers 4/17/06 – 7/26/07
Notes:Using the same data as our freelist census, these charts plot the weeklyrate of change (growth or contraction). As with the freelist census, members are not unique. One member may be on all three lists.
Average Weekly Change Trend
Feb Mar Apr May Jun JulGIR 490 315 201 181 271 -478
PPI 415 306 223 208 310 -421
TIR 493 385 270 228 326 -358
GIR
-300
0
300
600
900
1200
1500
1800
2100
2400
2700
4/24
/200
65/
8/20
065/
22/2
006
6/5/
2006
6/19
/200
67/
3/20
067/
17/2
006
7/31
/200
68/
14/2
006
8/28
/200
69/
11/2
006
9/25
/200
610
/9/2
006
10/2
3/20
0611
/6/2
006
11/2
0/20
0612
/4/2
006
12/1
8/20
061/
1/20
071/
15/2
007
1/29
/200
72/
12/2
007
2/26
/200
73/
12/2
007
3/26
/200
74/
9/20
074/
23/2
007
5/7/
2007
5/21
/200
76/
4/20
076/
18/2
007
7/2/
2007
7/16
/200
7
TIR
-3000
300600900
120015001800210024002700
4/24
/200
65/
8/20
065/
22/2
006
6/5/
2006
6/19
/200
67/
3/20
067/
17/2
006
7/31
/200
68/
14/2
006
8/28
/200
69/
11/2
006
9/25
/200
610
/9/2
006
10/2
3/20
0611
/6/2
006
11/2
0/20
0612
/4/2
006
12/1
8/20
061/
1/20
071/
15/2
007
1/29
/200
72/
12/2
007
2/26
/200
73/
12/2
007
3/26
/200
74/
9/20
074/
23/2
007
5/7/
2007
5/21
/200
76/
4/20
076/
18/2
007
7/2/
2007
7/16
/200
7
PPI
-300
0
300
600
900
1200
1500
1800
2100
2400
2700
4/24
/200
65/
8/20
065/
22/2
006
6/5/
2006
6/19
/200
67/
3/20
067/
17/2
006
7/31
/200
68/
14/2
006
8/28
/200
69/
11/2
006
9/25
/200
610
/9/2
006
10/2
3/20
0611
/6/2
006
11/2
0/20
0612
/4/2
006
12/1
8/20
061/
1/20
071/
15/2
007
1/29
/200
72/
12/2
007
2/26
/200
73/
12/2
007
3/26
/200
74/
9/20
074/
23/2
007
5/7/
2007
5/21
/200
76/
4/20
076/
18/2
007
7/2/
2007
7/16
/200
7
7-27-2007 Company Confidential Pg 11
Jul Campaign Report – Cash Basis (thru 7-26-07)
Campaign Target Grp Wk 1 Wk 2 Wk 3 Jul 23-24 25-Jul 26-Jul MTD JulGPass $249Ann/$24.95 MoFree Listers Subsc 1 13 2 16
Cash $ 25 $ 1,669 $ 274 $ 1,968
Winback Former MembersSubsc 4 0 0 4
Cash $ 298 $ 0 $ 0 $ 298
Q3 Fcst Free Listers Subsc 3 4 1 1 9
Cash $ 747 $ 996 $ 249 $ 25 $ 2,017
Prem Dir Free Listers Subsc 0 54 2 56
Cash $ 0 $ 4,366 $ 198 $ 4,564
Mauldin Alliance Subsc 1 8 3 1 1 14
Cash $ 199 $ 1,413 $ 597 $ 20 $ 199 $ 2,428
O'Reilly Alliance Subsc 2 3 0 5
Cash $ 398 $ 418 $ 0 $ 816
Agora Fin Alliance Subsc 3 2 0 5
Cash $ 597 $ 398 $ 0 $ 995
USNI Alliance Subsc 0 0 0 0
Cash $ 0 $ 0 $ 0 $ 0
Mexico Sec Rpt Free Listers Subsc 0 6 3 2 3 14
Cash $ 0 $ 917 $ 697 $ 498 $ 388 $ 2,500
Other Free Listers Subsc 2 3 3 1 9
Cash $ 199 $ 448 $ 597 $ 199 $ 1,443
Total Subsc 16 87 17 4 3 5 132
Cash $ 2,463 $ 9,708 $ 2,832 $ 896 $ 518 $ 612 $ 17,029
7-27-2007 Company Confidential Pg 12
Institutional Pipeline – Jul / AugOpportunity Name Owner Close Date Stage Amount Close Month
Phibro - GrpSub (NB) '07 Sagebiel 7/27/2007 Stage 5 1,500 Jul-07
Total July New 1,500
Arx Investment Management-GrpSub (R) '07 Henson 7/29/2007 Stage 3 3,234 Jul-07S. African Broadcasting Corp - GrpSub (R) '07 Henson 7/29/2007 Stage 3 2,795 Jul-07Department of the Air Force - GrpSub (R) '07 Henson 7/31/2007 Stage 3 110,000 Jul-07Army Reserve Command - GrpSub (R) '07 Henson 7/31/2007 Stage 5 5,600 Jul-07Battelle Memorial Inst - Grp Sub (Add User) '07 Henson 7/31/2007 Stage 5 220 Jul-07Naval Post Graduate School - GrpSub (R) '07 Henson 7/31/2007 Stage 3 5,995 Jul-07Petronas - GrpSub (R) '07 Henson 7/31/2007 Stage 5 4,200 Jul-07
Total July Renew 132,044
RSIS - GrpSub (NB) '07 Henson 8/1/2007 Stage 3 2,000 Aug-07NM Office of Homeland Security - GrpSub (NB) '07 Henson 8/1/2007 Stage 3 2,940 Aug-07Intelligence Support Battalion - GrpSub (NB) 07 Henson 8/8/2007 Stage 4 2,940 Aug-07Armaris - GrpSub (NB) '07 Sagebiel 8/9/2007 Stage 1 1,500 Aug-07US Army Chemical School - GrpSub (NB) '07 Sagebiel 8/10/2007 Stage 3 2,940 Aug-07AF School Library (Singapore) - LibSub (NB) '07 Henson 8/15/2007 Stage 3 4,000 Aug-07CRS - Library of Congress - LibSub (NB) '08 Sagebiel 8/15/2007 Stage 3 9,000 Aug-07Joint PSYOP Support Element - GrpSub (NB) '07 Henson 8/27/2007 Stage 1 1,500 Aug-07Qantas Airways Limited - GrpSub (NB) '07 Henson 8/30/2007 Stage 3 1,500 Aug-07
Total Aug New 28,320
Natl Defense University - GrpSub (R) '07 Henson 8/1/2007 Stage 3 5,625 Aug-07Willowbridge Associates - GrpSub (R) '07 Henson 8/3/2007 Stage 3 4,995 Aug-07Eton Park - GrpSub (R) '07 Henson 8/3/2007 Stage 5 2,700 Aug-07Navy Info Ops Command Norfolk - GrpSub (R) '07 Henson 8/3/2007 Stage 5 2,495 Aug-072d Force Service Support Group - GrpSub (R) '07 Henson 8/3/2007 Stage 3 1,500 Aug-07In-Q-Tel - GrpSub (R) '07 Henson 8/3/2007 Stage 4 17,350 Aug-07Bureau of Medicine and Surgery - GrpSub (R) '07 Henson 8/3/2007 Stage 5 2,400 Aug-07New Zealand Defence Force - Lib Lic (R) '07 Henson 8/7/2007 Stage 0 2,295 Aug-07Intel Corp - GrpSub (Add User-R) '07 Henson 8/8/2007 Stage 0 300 Aug-07DACA - GrpSub (R) '07 Henson 8/23/2007 Stage 3 2,500 Aug-07World Bank - GrpSub (R) '07 Henson 8/31/2007 Stage 0 2,100 Aug-07Goldman Sachs - GrpSub (R) '07 Henson 8/31/2007 Stage 0 6,440 Aug-07ADSO - GrpSub (R) '07 Henson 8/31/2007 Stage 0 1,500 Aug-07
Total Aug Renew 52,200
7-27-2007 Company Confidential Pg 13
Public Policy Pipeline – Jul
ClientLast BD Contact
Briefer Contact
Proposal Date
Total Contract
Value BD
Bri
efe
r
Type/Intel Focus Comments Monthly Revenue
One-Time Revenue
AIM 07/17/07 07/23/07 $ 15,000 JV JdFRenewal; intelligence monitoring; weekly memos
Met with RAILS 7/24; to be present at RAILS briefings for 1 month to determine how to coordinate Stratfor services $15,000
ATLANTIC 06/28/07 07/24/07 06/12/07 $ 102,000 JV JdF
Renewal; monitoring: chemicals activism, regulation, health research
Client agreed on proposal; awaiting signed agreement 8,500$
Honeywell 06/25/07 06/12/07 06/18/07 $20,000 JV JdFNet assessment of company's vulnerabilities, 3-week project
$10,000 up front, $10,000 on completion; waiting for contact to return to country -$ $20,000
NIMBLE 2 06/15/07 06/12/07 11/22/06 $ 360,000 JV BMAssessment and monitoring (Europe)
Client still interested in the possibility of coverage in Europe; requested assessment. 18,000$ $144,000
Solvay Solexis 06/15/07 06/15/07 $ 40,000 JV BMNet assessment: chemicals activism
No response to calls, emails about status of proposal $40,000
Total potential revenue: 537,000$ Total Potential Monthly, One-Time Revenue: 26,500$ 219,000$
Public Policy Pipeline
7-27-2007 Company Confidential Pg 14
CIS Sales Activity Trend 2007-Prot IntelPractice Type CustCode Jan Feb Mar Apr May Jun JulProt Intel New Drag $ 32,400
Milk $ 0 $ 2,000None $ 3,000 $ 36,000Roadway $ 64,250 $ 7,500 $ 3,250 $ 16,000Sacred $ 3,000 $ 4,500 $ 4,500 $ 1,500 $ 4,500 $ 4,500Neptune $ 25,000Magic $ 54,525Amphibian $ 5,000Jungle $ 2,500Front $ 1,125Schnieder Electric $ 7,500Invitrogen $ 64,750Harpo $ 2,000Kettle $ 4,000
New Total $ 124,650 $ 71,525 $ 7,500 $ 36,000 $ 7,250 $ 29,125 $ 77,250Renew Bastion $ 96,000
Roadway $ 74,250Sacred $ 36,000Cap $ 12,000Knuckle $ 33,000
Renew Total $ 132,000 $ 74,250 $ 12,000 $ 33,000Prot Intel Total $ 256,650 $ 71,525 $ 7,500 $ 110,250 $ 19,250 $ 29,125 $ 110,250
7-27-2007 Company Confidential Pg 15
CIS Sales Activity Trend 2007- Publ Pol & Intl
Public Pol New Crate $ 15,000
Rails $ 15,000Module $ 19,800Toyota $ 2,000Marsh $ 45,000
New Total $ 30,000 $ 19,800 $ 2,000 $ 45,000Renew Mambo $ 10,000 $ 10,000 $ 90,000
Rails $ 120,000Roadway $ 24,750Swaddle $ 11,000 $ 11,000 $ 11,000 $ 88,000Atlantic $ 78,000Beneficial $ 83,125Aim $ 10,000 $ 15,000Nimble $ 89,100
Renew Total $ 21,000 $ 141,000 $ 179,000 $ 24,750 $ 171,125 $ 99,100 $ 15,000Public Pol Total $ 51,000 $ 160,800 $ 179,000 $ 26,750 $ 216,125 $ 99,100 $ 15,000
Intl New Roadway $ 28,500 $ 6,013
Neptune $ 140,000Poker $ 60,000Baseball $ 12,000 $ 50,000 $ 25,000 $ 140,659Cruiser $ 36,750King Jenson $ 3,540
New Total $ 140,000 $ 60,000 $ 12,000 $ 50,000 $ 53,500 $ 186,962Intl Total $ 140,000 $ 60,000 $ 12,000 $ 50,000 $ 53,500 $ 186,962
Grand Total $ 447,650 $ 292,325 $ 186,500 $ 149,000 $ 285,375 $ 181,725 $ 312,212
7-27-2007 Company Confidential Pg 16
CIS: Sales Trend 2006-2007
All sales data is YTD.
Public Policy
$0
$200
$400
$600
$800
$1000
$1200
$1400
2006 $156 $498 $498 $866 $1006 $1207 $1215 $1215 $1215 $1215 $1225 $1374
2007 $51 $212 $391 $418 $634 $733 $748
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
International
$0
$200
$400
$600
$800
$1000
$1200
$1400
2006 $25 $30 $30 $38 $43 $257 $565 $565 $761 $761 $761 $1151
2007 $140 $200 $200 $212 $262 $316 $502
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec
Protective Intelligence
$0
$200
$400
$600
$800
$1000
$1200
$1400
2006 $108 $158 $254 $262 $303 $390 $405 $418 $423 $514 $567 $654
2007 $257 $328 $336 $446 $465 $494 $605
Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec