week eight designing for community
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TRANSCRIPT
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Designing forCommunity
Week Eight
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• Why design for community
• MUDs
• Discussion Groups
• Blogs
• Podcasts
• Wikis
Designing for Community
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• Creates a powerful meeting place, sounding board
• Give audience a voice
• Creates strong site "stickiness" and loyalty
• Inexpensive way to keep site fresh
• Get great ideas for improvements/content
Why Design for Community?
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Types of Online Communities
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• multi user dimensions/dungeons
• earliest online communities
• Community members build structure, society
• intense commitment
• some users can get addicted
MUDs
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• WELL (Whole Earth 'Lectric Link) the first
• thousands worldwide
• serve niches and communities of interest very well
• easy to create
• require careful moderation
Discussion Groups
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• online diaries, aka weblogs
• maintained by one person or small collective
• easy to keep fresh
• often self-indulgent
Blogs
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• feedback comes from message boards, phone, audio gmail
• more labour intensive
• powerful "cult of personality" factor
Podcasts
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• feedback comes from message boards, phone, audio gmail
• more labour intensive
• powerful "cult of personality" factor
Vlogs
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Seesmic
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• Hawaiian for "quick"
• collaborative content development
• users engineer architecture
• grows organically
• needs clear rules and processes
Wiki
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Any online contentcan spark community
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On the web content is only
a catalystfor community
and conversation
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Phillip SmithCommunitybandwidth
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Thank you for your kind attention