webinar: optimize digital customer experiences with adobe experience manager 6.0 and mongodb
TRANSCRIPT
Optimizing Customer Experience: Adobe Experience Manager & MongoDB
Mat KeepMongoDB Product [email protected]@matkeep
Agenda
• Why MongoDB for Adobe Experience Manager?
• Adobe Experience Manager 6.1
• Storage Options. What to use when– Tar MicroKernel
– MongoDB (Mongo MicroKernel)
• Case Studies
• Resources to Move Forward
How does MongoDB support AEM?
Global Scalability Multi-Data Center Recovery
User-Generated Content
What are the Benefits of AEM + MongoDB?
Great Customer Experience
Deeper Customer Engagement
Fast Content Authoring Workflow
What is Adobe Experience Manager?
Enterprise-grade content management system
Leader in Gartner Web CMS MQ
Gartner Magic Quadrant for Web CMS 2014
● Multi-Site & Channels● Brand Consistency● Cross Platform Experiences● Managing renditions and layouts across devices● Digital Asset Management● Content Publishing Workflows● Search● Multi-Version Management● Web Optimization● Communities ● Social Driven Personalization● Sentiment Analysis● Moderation● Video Playback● Encoding● Rendition Generation
New in Adobe Experience Manager 6.1• Responsive layout authoring
– Better control of page elements for display on multiple devices
• Tighter Integration with Adobe Marketing Cloud– Target, Analytics &
Campaign services
• AEM Apps Command Center– Offerings to manage
lifecycle of Mobile Applications
AEM 6.x: Jackrabbit Oak Repository
AEM6
JACKRABBIT OAK CONTENT REPOSITORYRepository can be configured to use different persistence mechanisms (storage layers)
Storage Options:- TAR- MongoDB
AEM Storage Layer
• Store & manage content metadata & binary files• Support AEM concurrency control• Dictate how much data you can store • Dictate how quickly AEM can read, write and
search content• Dictate how AEM scales and secures content
MicroKernel (MK) = Storage Layer for AEM
AEM Environments
AEM Node
AUTHOR ENVIRONMENT
PRODUCTIONBACK-OFFICE
Storage Layer
AEM Node
AEM Node
AEM Node
AEM Node
PUBLISH ENVIRONMENT
Storage LayerWORKFLOW
Storage Layer Options: Tar MicroKernel
• Default AEM storage option• File-based storage• Co-located with each AEM instance, no shared-state. • Redundancy via a cold standby
Scaling AEM with Tar MicroKernel
PUBLISH ENVIRONMENT
TarMK
TarMK FARM
AEM
AEM
AEM
AEM
AEM
TarMK
TarMK
TarMK
TarMK
2. SCALE ON READS
1. SAME CONTENT DEPLOYED TO ALL SERVERS
TarMK: Advantages & Disadvantages
Advantages DisadvantagesFast to get started No author scalability beyond a single
serverCo-located with AEM: low latency
readsManual failover + idle hardware
Co-located with AEM: managed with AEM’s operational tools
Storage Layer Options: MongoDB
GENERAL PURPOSE DOCUMENT DATABASE DISTRIBUTED
Mongo MicroKernel - Content
MetadataBinary / Blobs
Mongo MicroKernel • AEM 6.1 scalable storage layer• Flexible – scale storage layer independently of AEM
layer • Multi-datacenter deployments• Geo distributed content• Auto-failover for self-healing clusters
MongoDB: Scalable Storage Layer
Distribute AEM storage layer across multiple servers
Increase or decrease capacity as you go
Automatic balancing
Automatic Sharding
AEM Sharded Cluster with MongoDB
AEM AEM AEM
DATA PARTITIONED ACROSS SERVERS FOR UNBOUNDED HORIZONTAL SCALABILITY
MongoDB: Self-Healing Storage Layer
Replica Set – 2 to 50 copies
Self-healing shard
Data Center Aware
Addresses availability considerations:
High Availability
Disaster Recovery
Maintenance
Workload Isolation: operational & analytics
Replica Sets
AEM
AEM – Global Replication
Always-On AEM with MongoDB
AEM
Primary Secondary Secondary
AEM
Secondary
AEM
Arbiter
AEM
AWS-CENTRALDC-WEST DC-EAST
Reads & Writes
Reads
Always-On AEM with MongoDB
AEM
Primary Secondary Secondary
---
Secondary
AEM
Arbiter
AEM
AWS-CENTRALDC-WEST DC-EAST
Reads & Writes
Reads
Always-On AEM with MongoDB
AEM
--- Primary Secondary
---
Secondary
AEM
Arbiter
AEM
AWS-CENTRALDC-WEST DC-EAST
Reads & Writes
Reads
Always-On AEM with MongoDB
---
--- --- Primary
---
Secondary
AEM
Arbiter
AEM
AWS-CENTRALDC-WEST DC-EAST
Reads & Writes
User Generated Content
PUBLISH ENVIRONMENT
TarMK
TarMK FARM
AEM
AEM
AEM
AEM
AEM
TarMK
TarMK
TarMK
TarMK
Community and Social Features involves capturing “User Generated Content” (UGC)
Synchronization challenge. TarMK Farm isn’t an appropriate solution architecture.
Support for UGC with MongoDB
SCALES ON READ AND WRITES
SINGLE STORAGE LAYER, REDUCING REPLICATION
AEM Social Resource Provider uses MongoDB as the storage layer
MongoDB: Advantages & Disadvantages
Advantages DisadvantagesScale beyond a single server Higher operational overhead:
separate layer from AEM (offset by Ops Manager)
Support for globally distributed author teams
Higher latency reads (offset by scaling)
Self-healing, active/active clustersLow overhead UGC
How to Decide (Author):
How to Decide (Publish):
AEM is a Certified MongoDB Enterprise Solution
Download MongoDB Enterprise Advanced for evaluation
http://www.mongodb.com/lp/download/mongodb-enterprise
31
MongoDB Enterprise Advanced
Features
MongoDB Ops Manager ✓
Advanced Security ✓
On-Demand Training ✓
SLA (24x365) 1 hour(faster times optional)
License Commercial
Operational Scale: MongoDB Ops Manager
How do I manage 10s to 1000s of nodes?
• Real-time monitoring and visualization of cluster health
• Alerting
• Automated cluster provisioning
• Automation of daily operational tasks, i.e. zero-downtime upgrades
• Centralized configuration management
• Automated PIT snapshotting of clusters
• PIT Recovery
• Continuous backup
Automation Monitoring Backup
Getting Started
• Download and start MongoDB• Follow the standard instructions to download and unpack
AEM.• Create an AEM configuration file, specifying the
appropriate options to connect to MongoDB.• Start the AEM jar to connect to the running MongoDB
instance.
• Instructions– http://adobe.ly/1BjYbE2
Getting on the Right Path
• Consulting Package: MongoDB for AEM– 3 day, on-site engagement– Report detailing hardware requirements, HA,
scaling, security, operations, etc.– Optional follow-on implementation service
Download the Datasheet
Getting Support
• Adobe & MongoDB have certified AEM for MongoDB Enterprise Advanced
• If customer has a subscription to MongoDB Enterprise Advanced, Adobe support team can raise tickets to MongoDB
• Collaborative support team resolution
Problem Why MongoDB ResultsProblem Solution Results
Create brand consistency: increase NPS
Deepen customer engagement: increase conversions
Improve operational efficiency: reduce costs
AEM 6.1 + MongoDB Enterprise Advanced
1 template, many brands, different styles, any device
Shared features: find-a-dealer, car configurator
Geo-Scale: support 200 web marketers across 9 locations
Fast TTM: delivered in 12 agile sprints
Op Efficiency: runs on AWS with Cloudformation templates
Case StudyCreate a single best-in-class global digital platformfor all brands in the Renault-Nissan Alliance
Problem Why MongoDB ResultsProblem Solution Results
Deliver multi-channel product catalog
Existing SQL-based storage layer wasn’t scaling
Operations team unable to maintain QoS
AEM 6.1 + MongoDB Enterprise Advanced
MongoDB Auto-Sharding
MongoDB Ops Manager
Multi-site AEM deployment improving customer experience
Fully supported, with operational automation
Scale on-demand
Case StudyMulti-channel retailer improves customer experience while enhancing operational efficiency
OnLine & TV Retail Shopping Channel
MongoDB, Inc.
400+ employees 2,000+ customers
Over $311 million in funding13 offices around the world
MONGODB: THE LARGEST ECOSYSTEM
10,000,000+MongoDB Downloads
300,000+Online Education Registrants
35,000+MongoDB User Group Members
35,000+MongoDB Cloud ManagerUsers
1k+Technology and Services Partners
2,000+Customers Across All Industries
MongoDB Use Cases
Single View Internet of Things Mobile Real-Time Analytics
Catalog Customer Data Management Content Management
RESOURCES
• If you want advise or feedback on a project– https://www.mongodb.com/lp/contact/mongodb-adobe-experience-manager
• Adobe Enterprise Manager Recommended Deployments– http://docs.adobe.com/docs/en/aem/6-0/deploy/recommended-deploys.html
• MongoDB On Demand Webinar: Clustering Made Easy– http://www.mongodb.com/presentations/webinar-adobe-experience-manager-clu
stering-made-easy-mongodb
• Don’t forget consulting!
http://cl.jroo.me/z3/v/D/C/e/a.baa-Too-many-bicycles-on-the-van.jpg
Questions?
@matkeep
New in Adobe Experience Manager 6.0• “Sightly” server-side template development language
– Accessible to HTML developers– Eliminates XSS vulnerabilities– Plug-ins for common IDEs and code editors
• Projects & Workflows– Single location for a
projects assets, content, sites and apps for easy collaboration
• Operations Dashboard– Cross cluster view of
system health