webinar: how mobile impacts the insurance in 2016

@propelics www.propelics.com

WEBINAR: How Mobile will Impact the Insurance Industry in 2016

HOW MOBILE WILL IMPACT THE INSURANCE INDUSTRY IN 2016 JANUARY 28, 2016

WE WILL START AT 1:02PM EST

WEBINAR:

@propelics www.propelics.com 2


PROPELICS BACKGROUND ABOUT US Propelics creates mobile strategies and world class Apps for the Enterprise. •  Deep Enterprise background •  Founded in 2011 •  Fortune 500 focus •  Global delivery experience •  100% focused on digital & mobile

for the Enterprise •  San Jose, Boston, Pittsburgh, Guadalajara



TRUSTED BY COMPANIES LIKE YOURS:




WHAT WE DO

Enterprise Mobile Strategy Services Enterprise Mobile Roadmap App Scoping & Prototype Mobile UI/UX Design IT Strategy for Mobile Mobile Center of Excellence Testing Strategy for Mobile Emerging Technologies

App Development and Support Application Architecture and Development Managed Mobile Center of Excellence Mobile App Testing as a Service Mobile App Tier 2 and 3 Support

Mobile Research Mobile Research Council

Mobile Products SureAudit - Mobile Auditing for the Enterprise ExactMeeting - Conference Room Finding & Booking Lead2Capture - Enterprise Grade Event Lead Capture

We will give you the edge.

Our Objective: Driving innovation and business value with mobile software and solutions. Our executive guidance helps members to quickly and effectively deliver high-impact mobile experiences to employees, partners and customers. ü  MRC has no sales angle or vendor bias. ü  Members benefit from insider access to real-

world mobile experience. ü  Members include: American

Airlines, AmerisourceBergen, Bank of Montreal, Carnival Corporation, Family Dollar, UPS, and many more…

Research. Advisory. Community.

MOBILE RESEARCH COUNCIL



PROPELICS ENTERPRISE MOBILE APPS



SPEAKER BIO James Hoshor Sr. Mobile Strategist & Solutions Architect

20+ years experience in executive leadership, strategic planning and business development.

9+ years in Mobile assisting clients across multiple industries develop their mobile strategies and deliver great mobile experiences to employees and customers.

Some of James recent clients include:

o  Largest privately owned, independent insurance brokerage firm in the US

o  One of the leading crop and property & casualty insurance companies in the Midwest

o  100 year old Midwest-based reinsurance provider

o  National Medicare supplement, dental and supplemental health insurance provider



TODAY’S TOPICS:

•  Personalized customer service and support •  Big data and analytics •  Wearables & IoT •  Enterprise mobility management

Key 2016 “game changing” areas insurance companies need to focus on:



Personalized Customer Service & Support: Businesses must now consider the complete customer experience.



Millennials will have a big impact in 2016 You can’t just þ anymore.



Millennials now have the purchasing power!



Seamless user experiences is critical Delivering continuity across all engagement platforms is key to achieving great user experiences and desired results.

Don’t lose sight of the big picture – customer engagement ecosystem.

more mobile users are more likely to complete a quote than desktop users – EverQuote Survey 2014

17%



Game Changers for “Winning” User Experiences

• Timely delivery of contextual data and easy to use.

• Know your customers and how they want to engage with you.

• Don’t make your customers relearn your app – continuity is critical.

• Don’t confuse your customers – cohesive brand across channels.



Big Data and Analytics Today it is all about what you know and how you use it.



Information is key Your ability to harness information about your customers and more importantly how you use it – well it’s a game changer!



Tapping Into the Power of Big Data

•  Mobile Enables: o Electronic data capture in the field

•  Location-based services •  Photos / Video •  Voice Notes (Audio / Speech-to-text) •  Real-time completion of required forms

o Access to critical data anytime, anywhere •  Customer account information •  Historical information •  Perform data analysis •  Product / Service information presentment

•  Benefits: o  Increase efficiencies of field personnel o  Improve data accuracy o Mitigate fraudulent claims o Reduce underwriting processing costs o Better risk assessment and trend analysis



Wearables & IoT A new disruption in the industry and market differentiator for those who embrace it.



From Captain Kirk to reality… Wearables / IoT is the “New Frontier”



Use Case: Insurance •  Georgia-based Insurance Company

•  Google Glass o  Access and view important data o  Capture additional information as required

•  e.g. Photos, Video

•  Field Adjusters o  Provide real-time information to adjusters working

on complex losses in the field.

•  Benefits o  Improve the process of scoping a loss. o  Quality of information collected. o  Enables independent adjusters in the field to be the

eyes and ears for an adjuster in the office.

Delivery of real-time information



Use Case: Healthcare •  Boston Medical Center

•  Google Glass o Scan QR code outside of patient’s room.

•  Doctors o Access patient medical history and current

health information.

•  Benefits o  Immediate secure access to critical data o Simple UI/UX design for quick review

Quickly access patient information



Enterprise Mobility Management Is your corporate data secure? Customer information private? Do you have policies in place? Are they enforced? Governance?



BYOD is not just a buzzword anymore 2015 2018 2014



EMM is more than just publishing policies

•  Managing mobile devices, wireless networks and other mobile computing services in a business context.

•  Need to know your business drivers and mobile use cases to support them.

•  Identify how mobile we integrate with your business processes and workflows.

•  Understand the current state of your organization – Mobile Maturity.

All-encompassing – people, processes and technology



To Summarize…



Here are some tips to help deliver “Game Changing” solutions and experiences: • Understand how your users want to engage with you. • UI/UX design should be simple, intuitive and render properly. • Measure, review and refine you mobile solutions. • Leverage your investments in enterprise systems modernization. • Know your customers and deliver tailored context and solutions. • Don’t be afraid of innovation and new technologies. • Understand your mobile maturity – enterprise mobility management. •  Implement the right tools, processes and governance.




Business Drivers

Current Mobile Strategy

2016 Innovation Strategy & Alignment

Policy Definition & Development

IT & Business Mobile Maturity

Assessment

Step I: Direction Setting Step II: Assessment, Risk Analysis, Policies & Governance

Business & IT Roadmap

Step III: Roadmap & Next Steps

Market Opportunity

Action Plan

App Roadmap

Governance Organization & Plan

B2E, B2C or B2B Strategy

Business Segments, Verticals, Channels,

Solutions

Enterprise Mobility Management

Customer Strategies

IT Strategy

Where do you start? Recommended Next Steps…




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Propelics Kickstarts



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