WEB THESIS PROPOSAL

PROJECT

ROOMJUMPINGby Andreia Caires

Main idea

• My project is an accommodation website where landlords and/or professional hosts can offer short-term accommodation for London newcomers mainly students and professionals

• Through the website students and professionals coming from abroad or other UK cities will be able to book an accommodation safely saving the time and the hustle that the search involves

• They will also have tools to search the placement matching their personal interests, discuss details with hosts, share their experience and read reviews posted by others

ELEVATOR PITCH

HOW IT WORKSSummary

The user will request information and check availability of the favorites places writing directely to landlords/hosts

The userWill search for accommodation based on personal preferences and arrival date

User will book and secure the accommodation paying the deposit requested by landlord/host.

20% of the deposit will be charged as website service fee

Will allow the conversation through the website . To keep both parts safe contact of parts will be undisclosed and revealed only after booking to avoid scams and frauds

ROOMJUMPING

Will be used as display for landlords/hosts and as database for users looking for accommodation

The payment will be held by the website until the check-in date and paid to the landlord within 2 working days unless the user informs any irregularity.

The landlord/host will answer questions and confirm availability allowing the booking

The landlord/ hostWill list and showcase a homestay, private or shared rooms in shared houses, studios or whole flats

The landlord/host will receive a booking confirmation and will keep the accommodation until the check-in date

ROOMJUMPING

REFUNDRefunds can be claimed

minus website services fee in case of a user being unable to check-in by

landlord/host fault or if the accommodation presented is significantly different than described on the website.

Users can also use the amount paid to book

another accommodation on our website

HOW IT WORKSHighlights

PAYMENTThe landlord/host will get the payment if everything

goes well as promised in the website.

Their can also claim the deposit in case of no-show

or accordingly to the cancellation policy chosen.

The website will work exclusively as a bridge between hosts and users facilitating the first contact. The parts will be solely responsible for the relationship created after that including liability of agreeing rental terms, payments and following The Housing Act obligations.

Timing

• Visiting strange places

• Wasting time

Safety

• Scams• Meeting malicius

people

Personal experience

• Difficulties of living abroad

• 8 years working with students and newcomers

• Difficulties of finding short-term lettings

RESEARCH BACKGROUNDProblem and value

User value• Range of choice• Personalized search• Security on booking• Value for money avoiding

hotels for first days• Read about other

experiences

Landlord/host value• List properties for free• No exclusivity• Promotion in different

countries• Manage bookings and

choose customers by personal requirements

EU and non-EU English students

EU and non-EU undergraduate and postgraduate students

EU migration workers Other UK cities migration workers

Market

PROSPECTIVE CUSTOMERSThe Market

COMPETITION ANALYSESWhat is on the market

There are a lot of popular websites in the market working as a bridge between landlords and tenants, but any of them offer all I want offer in just one place.

• In some you can search and book online, but only for holiday accommodation

• In some it works as classifieds websites showing listings where you can communicate with hosts /landlords by taking their contact and dealing out of the website.

Accommodation booking websites

• 1 www. housetrip.com• 2 www.windu.com• 3 www. budgetplaces.com• 4 www. budgetplaces.com• 5 www.airbnb.com• 6 www.roomorama.com

Accommodation classifieds websites

• 1 www. gumtree.com• 2 uk.easyroommate.com• 3 www.accommodationforstudents.com• 4 www.homesforstudents.co.uk• 5 www.househustler.co.uk

USP ANALYSESWhy it is different

The Unique Selling Proposition  of my website is that it gives to the user all the other websites services in one just place. It combines social networking, rental database and a bookings system in a unique solution to solve a problem and the demand of a huge audience