web design winter start
DESCRIPTION
TRANSCRIPT
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UW Certificate Programs in
Web Design with Adobe® Creative Suite
http://www.pce.uw.edu/certificates/adobe-cs-web-design/
D.A. Clements
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Who are we?
• Professional & Continuing Education (PCE)
• Instructors and PCE Staff
• Prospective student introductions
• Typical students enrolled in program
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Professional & Continuing Education
• University of Washington—150 years!
• Educational Outreach—100 years!
• Certificate programs video!
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Introductions
• Instructors
– Kathy Gill
– Mike Anitas
– Corey Gutch
– Terry Swanson
• Program Staff
– D.A. Clements, Program Manager
• And you…
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Certificate Program in
Web Design
with Adobe® Creative Suite®
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Typical Students
2010
2011
0
5
10
15
20
25
30
35
40
45
50
Career
Advancement Broadening
Skill Base Current Job
Requirement Start a CareerCareer Change
Other
2010
2011
Per
centa
ges
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Jobs Held by Entering Students
• Design directors
• Graphic artists
• Graphic designers
• Software engineers
• Multimedia designers
• Game developers
• Project managers
• Marketing/business professionals
• Instructors
• Editors and writers
• Illustrators and artists
• Self employed
• Unemployed
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What is happening in the field?
• Latest technologies and strategies
• Trends shaping and reshaping the field
• Job outlook
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Technologies for Websites
Sites in millions
PHP, 25 Million
ASP.NET, 7 million
Frontpage Extensions, 4
million
Dreamweaver, 3 million
Perl, 1 million
DAV, 1 million
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Jobs in Seattle
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Critical Knowledge, Key Skills & Competencies
• Latest Web design concepts
• Photoshop best practices
• Wireframe design
• Dreamweaver workflows
• Flash animation design
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On completion of the certificate, you will be able to . . .
• Design and build a wireframe
• Optimize images
• Build the site from the wireframe
• Create assets to use in Flash animations
• Build banner ads and larger Flash animations
• Incorporate all these elements in a capstone project
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Program Format and Delivery
Intensive, classroom-based and online format
• Held Mondays and Thursdays at Professional & Continuing Education in Downtown Seattle
– Dreamweaver course is once a week
– Other three courses are twice a week
• Hands-on experience
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Course MTGS Dates Instructor Tuition
Web Design & Production Foundations
6 MON & THU 6-9pm, Jan 7 – 28, 2013 (No class meeting on Jan 21)
Kathy Gill $550
Visual and Information Design: Digital Imaging
10 MON & THU 6-9pm, Feb 11 - Mar 18, 2013 (No class meeting on Feb 18)
Mike Anitas $825
Web Publishing 10 MON 6-9pm, Apr 1 – Jun 10, 2013 (No class meeting on May 27)
Corey Gutch $825
Interactive Media Production
10 MON 6-9pm, June 24 - Jul 29, 2013 (No class meeting on Jul 4)
Terry Swanson
$825
Total tuition and fees* $3,201
*Includes $50 non-refundable application fee and $42 registration fee/quarter
Program Courses and Schedule
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Preparatory course:
Foundations of Web Design & Development (formerly Introduction to Web Publishing)
• Online
• Begin any time, self-paced, complete before January!
• Instructor: Zoe Holbrooks, award-winning instructor
– Standards-compliant HTML and CSS
– Accessibility
– Aspects of information architecture and usability
– UNIX commands, SFTP, Web hosting at UW
– Addresses admission requirements for Web Design with
Adobe® Creative Suite
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First course in Winter quarter:
Web Design and Production Foundations
• Learn core concepts and practical skills involved in Web design and production.
• Explore the fundamentals of Web design
• Explore the role of interactivity from aesthetic and technical viewpoints.
• Learn proven approaches to project development and management.
• Survey industry-standard media production tools including 3D modeling.
• Plan and build a media project.
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Second course in Winter quarter:
Visual and Information Design: Digital Imaging
• Learn most of the features in Photoshop.
• Make effective selections.
• Acquire, analyze and enhance image condition.
• Optimize existing images.
• Create image elements for print and web projects.
• Create Web page composites and wire frames.
• Extract elements for building a Web page.
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Third Course (Spring quarter):
Web Publishing
• Discover how Dreamweaver supports the Web design workflow.
• Develop interfaces that contain forms, layers and rollovers.
• Design websites using cascading style sheets (CSS).
• Learn to produce and manage Web sites.
• Create a simple animation using Flash.
• The Dreamweaver workspace and workflow
• World Wide Consortium (W3C) standards for websites
• Web editing
• Cascading Style Sheets (CSS)
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Fourth Course (Summer quarter):
Interactive Media Production
• Develop interactive Web experiences and media presentations.
• Explore interactive features and site integration techniques.
• Create a basic animation using movie clips and manipulation. – The Flash workspace and workflow
– Animation and interactive effects
– Object manipulation and special effects
– Building a pre-loaded movie
– Optimization, plug-in detection, preloaders and loading multiple movies
– Introduction to ActionScript 3.0
• Convert Flash to HTML5
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How will I benefit from this program?
• Gain skills for designing and deploying networks over a wide spectrum of hardware and software options in this critical skills field
• Immediately apply practices in your workplace, as well as position yourself to gain increased responsibility in management roles
• Build a network of Web Design professionals who can help advance your career
• Program Benefits
– Program cohort and access to instructor
– Coherent curriculum created with local advisory board input
– Link to leading research university
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On completion of the certificate, you will be able to . . .
• create rich, interactive media using ActionScript for Flash and Flex, which can be deployed seamlessly across platforms such as Blackberry, iPad, iPod, Android, Windows, Mac and Linux.
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Be in class on time 80% of sessions
Turn in assignments
Participate actively
Expectations for Successful Completion
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Admissions Requirements
• Experience with the skills and tools used to publish pages to the web.
• A working knowledge of your chosen Operating System – Windows XP, Vista, Windows 7, or a Mac
• Knowledge of office productivity tools, and standard internet communication tools like FTP and e-mail.
• Computer graphics fundamentals and familiarity with a basic graphics or image editing program desirable.
• Completion of at least two years of college preferred.
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Technology Requirements
• Experience with the skills and tools used to publish pages to the web.
• A working knowledge of your chosen Operating System – Windows XP, Vista, Windows 7, or a Mac
• Knowledge of office productivity tools, and standard internet communication tools like FTP and e-mail.
• Computer graphics fundamentals and familiarity with a basic graphics or image editing program desirable.
• Completion of at least two years of college preferred.
• Your own computer and high-speed internet connection for homework.
• Adobe Creative Suite for homework. The academic version at 80% discount is available at the University of Washington Book Store’s Technology Center.
• Mac users. Familiarity with Windows operating system to make use of resources in the PC lab. Some file conversions are necessary if you are using Mac OS.
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Application Process
• Application Review: rolling review process
• Admission Decision: notification within two weeks
following application
• Enrollment:
– Enrollment information sent following acceptance
– Seat reserved in program until two weeks before first class.
• After that date, program enrollment on a first-come, first-served basis
UW Professional & Continuing Education
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QUESTIONS?
• D.A. Clements, Program Manager, UW Professional & Continuing
Education [ [email protected]; 206-221-0229 ]
• Bettina Katz, Program Coordinator, UW Professional & Continuing
Education [ [email protected]; 206-685-6518 ]