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Jerry Yang9/14/2011yangsujung@facebook.comjerry.yang@senao.com.tw Web ? App Web App

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In simple terms, it has evolved from online directories (Yahoo!) to search engines (Google) and now to social media (Facebook). Built on the desktop and notebook PC platform, the webs popularity is significant.In this report, Flurry compares how daily interactive consumption has changed over the last 12 months between the web (both desktop and mobile web) and mobile native apps.Our analysis shows that, for the first time ever, daily time spent in mobile apps surpasses desktop and mobile web consumption.22010 9 WIRED 3

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You wake up and checkyour email on your bedside iPad thats one app. During breakfast you browse Facebook, Twitter, andThe New York Times three more apps. On the way to the office, you listen to a podcast on your smartphone. Another app. At work, you scroll through RSS feeds in a reader and have Skype and IM conversations. More apps. At the end of the day, you come home, make dinner while listening to Pandora, play some games on Xbox Live, and watch a movie on Netflixs streaming service.Youve spent the day on the Internet but not on the Web. And you are not alone.

45Open Web Semiclosed platforms Web.The screen comes to them, they dont have to go to the screen.iPhone Move Hold 5App Web App ?6 App Web App

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9Apps vs. Web Apps10AppsWeb Apps Apps / AppMorehttp://www.webmonkey.com/2010/08/how-do-native-apps-and-web-apps-compare/10Web ???11

Over the past few years, one of the most important shifts in the digital world has been the move from the wide-open Web to semiclosed platforms that use the Internet for transport but not the browser for display. Its driven primarily by the rise of the iPhone model of mobile computing, and its a world Google cant crawl, one where HTML doesnt rule.1112 Apps Web Apps!

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