web 2.0 mine
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WEB 2.0WEB 2.0
Manohar VManohar V
What is Web 2.0?
• Web as a platform
• Software as services
• Architecture of participation
• Social media
Traditional Media
Social Media
The Strength of Weak Ties
Web 2.0 Provides the Infrastructure for Innovation
Improving collaboration requires cultural change
And a personal change
Web 2.0 Concepts• Blogging• Forums• Wikis• Social Networks• Bookmarking• Folksonomy = Tagging• E-commerce
• Syndication• Instant Messaging• Mashup• RIA• Collaborative Software
Blogging
• Individuals broadcast ideas to like-minded people
• Business to broadcast latest information to stakeholders
• Citizen journalism• Receive comments from readers• Photos, videos, podcasts• Micro-blogging (twitter)
Forums
• Online message board around one topic
• Discussions with posts and replies
• Threads are collections of posts and replies
• Moderators to clean up spam
• Software communities use forums as part of support platform
Wiki
• Collectively share and edit a body of knowledge
• Ongoing process of creation and collaboration
• Knowledge Management
• Wikipedia
• Enterprise wikis
Social Networking
• Online communities
• Share information
• Connect people with same interest
• Personal, Business, Political
• Facebook, Hyves, Friendster, Orkut, MySpace, LinkedIn, Plaxo
• Flickr, You-Tube, Slideshare, Iens
E-Commerce
• Connect seller and buyer
• Adds value by providing service
• Ebay, Amazon, Marktplaats
• Kayak, hotels.com, Funda, Monsterboard
• Business model to leverage Web 2.0 technology
Bookmarking
• Users save and share links
• Add meta-data
• Access bookmarks on any computer
• Delicio.us, Digg, Reddit, StumbledUpon
• Rating
• Also social networking sites
Folksonomy = Tagging
• Cooperative Classification• Classification by users not experts• Easier to find• Blog posts, photos, videos, bookmarks• Common problems
– Spelling– Plurals– Specificity
Instant Messaging
• MSN, Yahoo Messenger, ICQ, Aim, Jabber, Google Talk, Skype
• Instant updates and feedback• Real-time communication• Mobile-enabled• Extra features: file transfer, contact lists,
conferences• Business use to for more efficient
communication
Syndication
• Make updates come to you• RSS (Rich Site Summary, Really Simple
Syndication)• Standard format used to publish frequently
updated works– Blog posts, comments, news, forum feeds, audio,
video, stock market
• Aggregated for you by a RSS feed reader• Bloglines, GoogleReader
Mashup
• Aggregates data from more than one source
• Often using Open API to build services from data sources
• e.g. Real estate data on Google map
RIA
• Rich Internet Application
• Enhance user experience
• Thin client to fat client
• Technologies: Adobe Flex, JavaFX
• Still in its infancy
• Will take some changes to see the possibilities
Collaborative Software
• Google Docs
• Vyew
• Real-time collaboration on documents
• Change the way we work
Thank You..!