web 2.0 and medicine
DESCRIPTION
Lourdes Manahan Memorial Lecture delivered at the 2011 annual convention of the Philippine Rheumatology AssociationTRANSCRIPT
Web 2.0
& Medicine
Iris Thiele Isip Tan MD, FPCP, FPSEM
Clinical Associate Professor,
UP College of Medicine
MS Health Informatics (cand.)
Section of Endocrinology, Diabetes &
Metabolism, Department of Medicine
Philippine General Hospital
Philippine Rheumatology Association 5 Feb 2011
Smartphones
Blogs Podcasts Wikis
RSS Tagging
Social Media Vodcasts
Web 2.0
HTC Desire by Eric Homfeldt, 9 Feb 2010. http://www.flickr.com/photos/3bilder/4406656206/
Web 1.0 vs Web 2.0 by Andre Pan, 5 Sept 2006. http://www.flickr.com/photos/popoever/234877734/
http://blog.vovici.com/blog/bid/18085/Web-1-0-vs-Web-2-0Accessed 27 Jan 2011
“Distributed
technologies built to
integrate, that
collectively transform
mass participation into
valuable emergent
outcomes.”
Ross DawsonFuture Exploration Network
Harness collective intelligence ...
Tim O’Reilly
Digital Native
“native speaker” of the
digital language of the
Internet
Digital Immigrant
not born in the digital
world but have
adopted new
technology
Prensky M. “Digital Natives, Digital Immigrants” From On the Horizon
NCB University Press 9(5), Oct 2001
Eysenbach G. J Med Internet Res 2008;10(3)
Are you stuck in Web 1.0?PubMed Google Scholar Medline Plus
http://www.blogcatalog.com/blogs/webdesign-social-marketing-gadget-tech-and-web-20-news Accessed 27 Jan 2011
Blogs Podcasts
Wikis RSS
Tagging Vodcasts
Social Media
Blogshort for “web log”
A personal diary.
A daily pulpit.
A collaborative space.
A political soapbox.
A breaking-news outlet.
A collection of links.
Your own private thoughts.
Memos to the world.
http://www.blogopreneur.com/2006/12/27/blogs-versus-forums/Accessed 27 Jan 2011
Push-Button Publishing
http://lupusurvivor.com
http://despitelupus.blogspot.com
http://headstrongwithlupus.blogspot.com
http://sistersagainstlupus.blogspot.com
http://lupusurvivor.com
http://despitelupus.blogspot.com
http://headstrongwithlupus.blogspot.com
http://sistersagainstlupus.blogspot.com
http://lupusurvivor.com
http://despitelupus.blogspot.com
http://headstrongwithlupus.blogspot.com
http://sistersagainstlupus.blogspot.com
http://lupusurvivor.com
http://despitelupus.blogspot.com
http://headstrongwithlupus.blogspot.com
http://sistersagainstlupus.blogspot.com
Medscape Blogshttp://blogs.medscape.com/brunooliveira
http://blogs.medscape.com/elizabethtindall
Medscape Blogshttp://blogs.medscape.com/brunooliveira
http://blogs.medscape.com/elizabethtindall
http://services.psoriasis.org/drtellme/
http://rawarrior.com
http://services.psoriasis.org/drtellme/
http://rawarrior.com
http://www.webicina.com/rheumatology/
http://www.webicina.com/rheumatology/
PodcastsVodcasts
Playable On Demand
+ Broadcast
Series of digital files
(audio or video)
Released episodically
Often downloaded through
web syndication
http://en.wikipedia.org/wiki/PodcastImage from http://fuzionpodcastnetwork.com/
iTunes UiPod nano image from http://www.ableweb.org/news/fall2009/firstpage-f09pub.htm
Podcasts in iTunes
Podcasts in iTunes
Podcasts in iTunes
RSSReally Simple Syndication
Channel
Feed
Webfeed
Format used to publish
frequently updated works
Full or summarized text
Metadata (publishing dates and
authorship)
For readers to subscribe to
timely updates of websites
Aggregate feeds into one
placehttp://en.wikipedia.org/wiki/RSShttp://en.wikipedia.org/wiki/File:Feed-icon.svg
Google reader
Find the RSS icon on your favorite pageClick to subscribe!
Find the RSS icon on your favorite pageClick to subscribe!
Find the RSS icon on your favorite pageClick to subscribe!
Find the RSS icon on your favorite pageClick to subscribe!
WebicinaPeRSSonalized Rheumatology
WebicinaPeRSSonalized Rheumatology
WebicinaPeRSSonalized Rheumatology
WebicinaPeRSSonalized Rheumatology
WebicinaPeRSSonalized Rheumatology
Rheumatology: Images in Clinical Medicine http://clinicalcases.org
Rheumatology: Images in Clinical Medicine http://clinicalcases.org
WikiHawaiian word for “quick”
Website that allows creation
and editing of any number of
interlinked web pages via a
web browser
Often used to create
collaborative works
http://en.wikipedia.org/wiki/Wikihttp://en.wikipedia.org/wiki/File:Wikipedia-logo-v2.svg
http://askdrwiki.com
http://www.wikimd.org
http://askdrwiki.com
http://www.wikimd.org
http://askdrwiki.com
http://www.wikimd.org
TaggingTag
A non-hierarchical keyword or
term assigned to a piece of
information
Description that allows item
to be found again by
browsing or searching
Tag Cloud
A visual depiction of user-
generated tags
Importance of each tag is
shown with font size or color
http://en.wikipedia.org/wiki/Tag_cloud
http://en.wikipedia.org/wiki/File:Web_2.0_Map.svg
Tagging
Tagging
Tagging
Social Media Internet-based applications
that allow the creation and
exchange of user-generated
content
Six types
Collaborative projects
Blogs and microblogs
Content communities
Social networking sites
Virtual game worlds
Virtual communities
http://en.wikipedia.org/wiki/Social_media
http://www.blogcatalog.com/blogs/webdesign-social-marketing-gadget-tech-and-web-20-news Accessed 27 Jan 2011
Twitter Tweet
140-character message
Using Twitter
Find and follow
Check it often
Take it with you
Hashtag (#)
Keyword for tweets
http://support.twitter.comhttp://www.flickr.com/photos/svartling/3638204140/
Live-tweeting at medical conferences
Sharing links/articles of interest
140 Health Care Uses of Twitterhttp://philbaumann.com/2009/01/16/140-health-care-uses-for-twitter/
http://techcrunch.com/2010/09/14/the-new-twitter/
Smartphones
Blogs Podcasts Wikis
RSS Tagging
Social Media Vodcasts
Web 2.0
HTC Desire by Eric Homfeldt, 9 Feb 2010. http://www.flickr.com/photos/3bilder/4406656206/
“Mobile technology
has the potential to
revolutionize the way
physicians practice
medicine.”
Burdette et al. Clin Inf Dis 2008;47:117-22
SmartphoneDo you own one?
SMS
MMS
Voice calls
Phonebook
More than
basic
cellphone
capabilities
No industry
standard
definition
Miniature
computer
with phone
capability Wikipedia
http://www.gomonews.com
http://www.unwiredview.com
http://www.macworld.com
http://www.flickr.com/photos/3bilder/4406656206/
Smartphone Platform
Market Share
6%9%
16%
26%
43% RIM
Apple
Microsoft
Palm
comScore Feb 2010 USA
US Physicians Using
a Smartphone
36%
64%
36%
27%
37%
No
smartphone
iPhone
Blackberry
2009 Manhattan Research Study “Taking the Pulse”
Epocrates
Social Media
Meets Mobile
http://londoncalling.co/2009/10/when-social-media-meets-mobile-a-perfect-match/
http://www.blogcatalog.com/blogs/webdesign-social-marketing-gadget-tech-and-web-20-news Accessed 27 Jan 2011
RSS reader
lifehacker.com
http://www.mobiletor.com
Smartphones
Blogs Podcasts Wikis
RSS Tagging
Social Media Vodcasts
Web 2.0
HTC Desire by Eric Homfeldt, 9 Feb 2010. http://www.flickr.com/photos/3bilder/4406656206/
Second LifeWeb 3.0
Second LifeWeb 3.0
Second LifeWeb 3.0