Wealthfront: Competitive Intelligence Report

Wealthfront Competitors:Vanguard, Personal Capital, BettermentDecember 2015

WEALTHFRONT COMPETITORS

FOUNDING TIMELINE 2 of 11

1975 2015

1975

2008 2015

2008

WEALTHFRONT COMPETITORS

LOCATION 3 of 11

VALLEY FORGE

PALO ALTO

REDWOOD CITY

NEW YORK

WEALTHFRONT COMPETITORS

FACEBOOK FOLLOWERS 4 of 11

TOTAL FACEBOOK FOLLOWERSCOMPANY

156,911

47,434

26,730

18,907

WEALTHFRONT COMPETITORS

TWITTER FOLLOWERS 5 of 11

TOTAL TWITTER FOLLOWERSCOMPANY

201,254

21,984

19,166

13,298

WEALTHFRONT COMPETITORS

OWLER FOLLOWERS 6 of 11

TOTAL OWLER FOLLOWERSCOMPANY

372

345

322

319

WEALTHFRONT COMPETITORS

BATTLE OF THE CEOs 7 of 10

CEO/TITLE CEO RATINGCOMPANY

Jon SteinFounder & CEO

Adam NashPresident & CEO

Bill HarrisChairman & CEO

William McNabb IIIChairman & CEO

89%

73%

71%

75%

WEALTHFRONT COMPETITORS

WEBSITE SCREENGRABS

8 of 11

WEALTHFRONT COMPETITORS

NEWS ARTICLES 9 of 11

TOTAL NEWS ARTICLES, OCTOBER 2015COMPANY

145

27

12

11

WEALTHFRONT COMPETITORS

BLOG POSTS 10 of 11

TOTAL BLOG POSTS, Q3 2015COMPANY

74

28

1

0

WEALTHFRONT COMPETITORS

ACQUISITIONS 11 of 11

ACQUISITIONS MADE, Q3 2015COMPANY

1

0

0

0

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October 2015 www.owler.com

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