we make it simple. third pilot partner call august 29th, 2007; 2:00 pm cst
TRANSCRIPT
Goals of the call:
Incorporate input into product development
Discuss how to get member/SEG input and ideas
Begin to discuss product positioning, packaging, and pricing
TODAY’S AGENDA:
Greetings and Introductions
QUICK recap of the last pilot call and follow up on the action items
Discussion of important key features for the member education suite of products
Demo of the features we have incorporated thus far
Discuss how to get member/SEG input and ideas
Clarify product positioning, packaging, and pricing
Clarification of action items and dates for the fourth call
Greetings and Introductions
Welcome and greetings from the Educated Investor team
QUICK roll call of all attendees
TODAY’S AGENDA:
Greetings and Introductions
QUICK recap of the last pilot call and follow up on the action items
Discussion of important key features for the member education suite of products
Demo of the features we have incorporated thus far
Discuss how to get member/SEG input and ideas
Clarify product positioning, packaging, and pricing
Clarification of action items and dates for the fourth call
Recap from the second pilot call
Clarified key goals of the pilot partner process Group discussed key features for the
member/SEG suite of products In-depth demo of the products Discussed the survey results regarding similar
and competitive product lines Clarified the action items for next call
Follow up on the action items from our second pilot calls
Send notes from the 8/6 and 8/8 calls to pilot partner group by end of week
Send list of important features to the group for them to rank in order of importance
Follow up with volunteers to conduct one on one calls to discuss the features
Ellen to complete the company profile information
TODAY’S AGENDA:
Greetings and Introductions
QUICK recap of the last pilot call and follow up on the action items
Discussion of important key features for the member education suite of products
Demo of the features we have incorporated thus far
Discuss how to get member/SEG input and ideas
Clarify product positioning, packaging, and pricing
Clarification of action items and dates for the fourth call
Thank you to our volunteers
• Desert Schools Financial Services
• Credit Union National Association (CUNA)
• Mazuma Credit Union
• Addison Avenue Financial Partners, LLC
• Mountain America Credit Union
Top 10 Key Features
• Ability to track web usage of the tools
• Ability to include contextual links to connect members with related products and services at your credit union
• Ability to brand or co-brand the tools
• Ability to select specific content categories to fit your credit unions unique needs
• Ability to pick and choose the specific tools you want to use (purchase products ala carte vs. pre-packaged bundle)
• Ability to include contextual links to connect people with appropriate personnel at your credit union
• Ability to choose “Feature Content” to support a specific campaign at the credit union
• Ability for non-programmer to pull your own reports on web usage
• Ability for non-programmer to pull your own reports on the number of leads generated from people using the tools
• Ability to have fresh content served up on a daily or weekly basis using automated system based on specific categories of interest to you
TODAY’S AGENDA:
Greetings and Introductions
QUICK recap of the last pilot call and follow up on the action items
Discussion of important key features for the member education suite of products
Demo of the features we have incorporated thus far
Discuss how to get member/SEG input and ideas
Clarify product positioning, packaging, and pricing
Clarification of action items and dates for the fourth call
Demo of the current features we have incorporated thus far
http://www.educatedinvestor.com/pilot/index.html
TODAY’S AGENDA:
Greetings and Introductions
QUICK recap of the last pilot call and follow up on the action items
Discussion of important key features for the member education suite of products
Demo of the features we have incorporated thus far
Discuss how to get member/SEG input and ideas
Clarify product positioning, packaging, and pricing
Clarification of action items and dates for the fourth call
Brainstorming: How can we get input from your members/SEG groups on how best to position
the tools we are developing?
TODAY’S AGENDA:
Greetings and Introductions
QUICK recap of the last pilot call and follow up on the action items
Discussion of important key features for the member education suite of products
Demo of the features we have incorporated thus far
Discuss how to get member/SEG input and ideas
Clarify product positioning, packaging, and pricing
Clarification of action items and dates for the fourth call
We need your help!
We want your input on how best to PACKAGE, POSITION, and PRICE the
member/SEG education suite of products.
TODAY’S AGENDA:
Greetings and Introductions
QUICK recap of the last pilot call and follow up on the action items
Discussion of important key features for the member education suite of products
Demo of the features we have incorporated thus far
Discuss how to get member/SEG input and ideas
Clarify product positioning, packaging, and pricing
Clarification of action items and dates for the fourth call
Clarification of Action Items• Send notes to pilot partner group by end of week
• Kristi to follow up with volunteers to schedule one-on-one calls to discuss packaging, positioning, and pricing of the products
• Ellen to send company profiles to pilot group members in PDF format for final details and changes
• Follow up with pilot group to discuss getting members involved to get feedback on the configuration of the product
• Are we missing anything?