we create ideas online

Aakashdeep Ground Floor, 5 Lower Rawdon Street, Kolkata 700020 | Phone: (91) (33) 24754136 / (91) (33) 32960147 | Fax: (91) (33) 24852196 32 Ajay-Deep Building, 240 Perin Nariman Street, Fort, Mumbai 400001 | Phone: (91) (22) 65296985 | Mobile: (91) 9320956370

#05-00 Evershine & Century Complex, 43 D Beach Road, Singapore 189681 | Phone: (65) 93677141 Email: [email protected] | Website: http://www.allindia.com

Last Updated: July 23rd 2009 Kolkata | Mumbai | Singapore © Allindia Technologies Limited

We create ideas online. We create ideas for all. In this era of communication clutter, every brand needs to speak for it self, and speak strongly. The Internet is a medium which can effectively carry this communication wave. And this is where we come in. Be it advertising, web & application development, or brand promotions online, we create ideas for all. Our solutions are effectively carved and come with the guarantee of total customer delight. Taking a strategic approach towards the solution sought, we create ideas around it. We aim to use our knowledge, understanding and creativity to help you communicate better and achieve your business objectives smartly.

“We talk to you about possibilities. To make your business flourish” At Allindia, we primarily aim to use our cutting edge functional and technological knowledge base and our understanding of the Internet to achieve the critical objectives of reducing costs, increasing the bottom line and getting closer to your customer. We understand that web and Internet is no longer a competitive edge but a competitive necessity. As consultants and solution provider, we offer our clients the basic elements it needs to leverage its IT investments:

(i) The understanding of the business process and the organisation’s industry (ii) The understanding of the technology required for web-enabling the business process (iii) The understanding of the approach and methodology to take up this web enabling process for the business i.e. a

customer oriented project approach towards web projects. Thus we adopt an approach of offering strategic consultancy for all our clients and projects - we prefer to study the customers' business in detail and evolve a Web strategy based on the actual processes and transactions involved. The basis of an effective web presence is the communication strategy; one that addresses the communication objectives of the communicator keeping the target audience in focus. We follow a well documented process that helps our clients to first develop an effective strategy and then to execute it well:-

Helping you to identify and prioritize your target audiences

Mapping the target audiences with their online behaviour

Creating the communication strategy

Identifying the tools that help implement the communication strategy

Setting up parameters for measuring Executing the communication strategy the effectiveness of the tools used through identified tools

Feedback control loop for maintaining communication effectiveness


OfferingsOfferingsOfferingsOfferings

�� Consultancy: We offer our clients with consultancy on best practices for Internet communications. These take the form of competition tracking, benchmarking and technology adaptation advice. We help clients to identify the target audiences, and plan communication strategies for each identified audience. Our consulting services have helped clients to design effective websites, develop cost and time saving online workflows and execute effective Internet promotion campaigns.

�� Web Design: We have a team of dedicated graphic designers experienced in various fields of design and skilled

with the various tools of designing. Coming from diverse backgrounds, they bring a fresh perspective to the design output that starts from the springboard of your design brief. While designing your website, we would use only those tools and technologies that are in accordance with your communication needs.

�� Website Updates: It is often said that anyone may build a great website and that the real challenge is to keep it

up to date. It is essential to update the website content at frequent intervals. We have a dedicated team of website designers who work on the various updates that keep flowing in from our clients. This team thrives on keeping the turn-around-time really low while maintaining the high standards that went into making the website.

�� Internet Promotions: Whether it be Search Engine Optimisation, Search Marketing, Social Media Optimisation,

Online Reputation Management, Display Advertising or Affiliate Marketing, our media planners are able to help your brand / product to spend optimally to derive maximum value.

�� Content Management: Whether as part of some other project or as a standalone project, our team of content

managers help clients to streamline their content according to the needs of the target audience. �� Webcasting and Audio Conferencing: In this recessionary age, these solutions help clients save significant

amounts in travel costs. Live webcasts are used to allow people from across the world to see and hear a speaker at a central location. Audio conferencing solutions allow participants from across the globe to dial in to a central server and speak to each other live.

�� Corporate Identity Kit Development: Our Corporate Identity Kit Development can be of help to both new

companies as well as companies looking to overhaul their image. As part of the kit, we could develop the logo, create a tag line, develop the theme colours, write out the logo and colour usage guidelines, and also create the official stationery.

�� Presentations: We can develop corporate or brand presentations for your company in PowerPoint, Flash, Flex,

SilverLight or in 3D as per your requirements. �� Games: Whether for internal consumption, brand promotion or any other purpose, we are capable of developing

interactive games for you. �� Web Hosting Services: With twin data centres in the USA and India, we offer unparalleled managed hosting

services in India. Once you decide to host your site with us, you can rest assured that all its needs will be taken care of. From 24X7 monitoring and support to customised requirements, its all there.

�� Domain Name Management: We not only help you to register / renew domains but also provide Domain Name

Server facilities. �� Email Facilities: We provide webmail in combination with POP3 mailing solutions on your corporate domain. �� Application Development: We develop customised workflows for our clients. While the majority of our work has

been done on Microsoft platforms, we have also done a lot of work on PHP and Visual Basic as well. We are comfortable working with MsSQL, MySQL, Oracle and MsAccess databases.


ClienteleClienteleClienteleClientele We are proud of all those we have worked for: Our sincerity and perseverance has earned us a list of coveted clients who we have served time and again. Using our creative and technological expertise, we have managed to keep up to their expectation and satisfaction. For the list of our patrons mentioned below, our offerings have ranged from branding and design solutions on the web to E-mail, Application and E-commerce solutions to regular updates & maintenance support.

�� Power & Utilities

• North Delhi Power Limited

• Jindal Power

• Tata Power

• JUSCO Limited

• Hooghly Met Coke

• Visa Power �� Metals & Mining

• Tata Steel

• Jindal Steel & Power Limited

• Tata Metaliks

• Tata Metaliks Kubota

• Tata Sponge Iron Limited

• Tata BlueScope Steel

• Tata Ryerson

• Tata Tinplate

• Manaksia Limited

• Usha Martin

• Angola Drilling

�� Education & Vocational Training

• IISWBM

• IIM Shillong

• Jindal Global University

• O. P. Jindal Global University

• Tata Football Academy

• ITC Sangeet Research Academy �� Automotive

• Tata Motors

• HV Axles

• HV Transmissions

• Jaguar – Land Rover India �� FMCG & Pharma

• Eveready Industries

• ITC Ltd

• Baidyanath Group

�� Banking & Finance

• Allahabad Bank

• UCO Bank

• United Bank of India

• AON Global

• Magma Shrachi

• BRKets

• Paschim Banga Grameen Bank

�� Realty, Retail, Leisure & Hospitality

• Ambuja Realty

• Eden Real Estates

• City Centre Mall, Kolkata

• SVBTC

• Swabhumi Heritage Park

• Nicco Parks & Resorts Limited

• Steeljunction

• The Bath Studio �� Lifecare

• Neotia Women & Child Care Centre

• Neotia Elbit Diabetes Clinic

• Tata Main Hospital, Jamshedpur

�� Commodities / Trading / Logistics

• Kawamin Pacific

• McLeod Russel

• RKBK

• MJR One

• Naresh Kumar & Company

• TMIL Ltd �� Industry Bodies / NGO’s

• Tinplate Promotion Council

• West Bengal SLBC

• Paramparik Karigar

• Stree Books

• Tata Steel Zoological Society

�� Defence

• Tata Power SED


Recent ProjectsRecent ProjectsRecent ProjectsRecent Projects

Tata Zoological Garden (July 22, 2009): Tata Zoological Garden wanted us to develop a website that would highlight the main attraction of the zoo at the outset. The website uses crisp navigation to showcase new arrivals at the zoo, its extensive diversity of flora and fauna along with the various projects and research work undertaken by zoo authorities. The earthy look of the site is in line with the theme of the zoo, bringing people close to nature. (http://www.tatazoo.com)

Eveready Industries (July 15, 2009): The website for Eveready Industries was completely revamped to better showcase its product range. While adhering to the principles of a good corporate web presence, it adequately highlights the products and brands that the Eveready deals with. (http://www.evereadyindustries.com)

JUSCO Career Site (June 16, 2009): Allindia Technologies built a separate career microsite for Jamshedpur Utilities & Services Company Limited (JUSCO), to emphasize on the Company’s HR activities and openings. The career microsite is available from JUSCO’s corporate site under ‘Careers’. The link ‘Job Opportunities’ allows a candidate to search for an opening at JUSCO under various parameters – either by location, skill sets, job level or employment type. The site also allows a candidate to submit his resume from the form under ‘Submit your Resume’ to be stored in the resume database for future reference. (http://career.juscoltd.com/default.aspx) Tata Steel Growth Shop (June 15, 2009): The all new and revamped website of Tata Steel Growth Shop (TGS) projects the three main business areas of TGS – namely Products, Services and Industry on the home page. Pleasing in its look and feel, the site disseminates comprehensive corporate information. The site lets a user interact with the Company – he can place any business related requirement / query through the business query form and ask for product information. A visitor to the site can also bookmark any page that is important to him, print or even share the page with friends. (http://www.tatagrowthshop.com)


Recent ProjectsRecent ProjectsRecent ProjectsRecent Projects

NDPL (May 25, 2009): The website of North Delhi Power Limited (NDPL) has been redesigned by Allindia Technologies. The site has been designed on a Content Management System (CMS), to enable NDPL to manage site information with ease. The new site has an improved navigation, with well-managed content through the site. The home page banners convey NDPL’s commitment to its customers reforming power distribution, consumer convenience and how it has established itself by reducing AT&C losses over the years. The site also allows visitors to search content, post their feedback and estimate energy consumption using energy calculator. Prospective career seekers with NDPL will be able to post online application for any current job vacancies. (http://www.ndpl.com)

Jaguar and Land Rover India (May 01, 2009): After completing the acquisition of Jaguar and Land Rover, Tata Motors has been exploring the possibility of bringing the two British marquees to India. ‘Enormous Respect’ and ‘Preservance of Heritage and Competitiveness’ had been the aim of Tata Motors when it approached Allindia Technologies for development of the Indian sites of Jaguar and Land Rover. In keeping with the brand guidelines, the Allindia Team had to replicate the look and feel of the International sites. (http://www.jaguar.in and http:// www.landrover.in)

More of our past projects can be found here: http://www.allindia.com/latest/ Some of the promotion projects we are working on at present include a SEO, SEM & Affiliate Marketing for Tata Winger, SEO for ITC Limited, SEO & SEM for Dhamra Ports and SEO for NDPL.


Client SpeakClient SpeakClient SpeakClient Speak

“I am writing to show my sincere appreciation to (the) wonderful team of employees in Allindia for providing the relentless IT services to Tata Steel for nearly a decade now. Your dedicated service has added value in building the image of the Company and (it) feels proud to have such a service provider.” ~ Sanjay Choudhry (Chief of Corporate Affairs and Communications, Tata Steel)

"We have been associated with this organization for over 10 years, as we are satisfied with their services." ~ Sudeepa Banerjee (HOD Computers and MIS, Indian Institute of Social Welfare and Business Management)

“That itcportal.com is a popular website among its target audience is in large measure due to the efforts put in by Allindia. Over the years, Allindia has been involved in significantly improving the look and feel, navigability and user-friendliness of the website.” ~ Arup Ghosh (Manager – Corporate Communications, ITC)

“We have worked with Allindia on multiple projects ... and have always been pleased with their reactivity and professionalism. Looking forward to further opportunities for working together..” ~ Ajay K Bhowal (Asst Vice President – Information Technology, Ambuja Realty)

"Allindia developed the website for us efficiently and with care. They have been always very responsive to our requirements and we are happy with their services" ~ Roxana Cooper (Divisional Manager, Passenger Cars (International) – Marketing Services, Tata Motors)

"The most important task of website maintenance is timely updation of the content to provide up-to date information to the customer and M/s. Allindia Technologies Limited has been able to meet the expectations." ~ Shrawan Kumar (General Manager (IT), Allahabad Bank)

"Very well done, appreciate the good job." ~ Shalini Singh (Head – Corporate Communications, Tata Power)


Client SpeakClient SpeakClient SpeakClient Speak

"Allindia Technologies has done a great job for IIM Shillong. Apart from designing an attractive and useful site, they had always been extremely prompt with every service request. The site downtime during our association has been hardly any. They have also helped us in migrating our mail server, and had been providing us with technical advice on related areas from time to time. I appreciate their professionalism in their activities." ~ Prof. Basav Roychoudhury (Assistant Professor, Rajiv Gandhi Indian Institute of Management, Shillong)

“A big thank you to all of you for the efforts taken in making the IB-CVBU website. The site has come out very well and I appreciate the support and service extended by each one of you during the project. One striking quality of the Allindia team is its concern for customers. Be it a suggestion about design of webpage or the content, Allindia has always come out with solutions which were in the best interest of the customer. We look forward to further opportunity for working together.” ~ Medini Bhatwadekar (Manager – Commercial Vehicles Marketing Services (International), Tata Motors)

"This is to certify that Allindia Technologies has provided web design services for our organization. We would like to thank the entire design and development team for doing a good design on our site. We really do appreciate their professionalism for timely submission and quality of work. We wish them all the best and success in their future activities" ~ Ram Kr Sharma (Chairman and MD, Baidyanath Group)

"Good site with maximum hit rate. Beneficial to all end Customers." ~ S Sree Raman (DGM (Passenger Cars Customer Care (Domestic) and DQCTC Camp, Tata Motors)

“Good work deserves kudos and you deserve it.” ~ Prashant Ursekar (Chief of Marketing, Global Wires, Tata Steel)


We have a history: Allindia Technologies started in 1996 from the hallowed portals of IIT Kharagpur. We launched many portals between 1996 and 1999, including Batchmates.com. Amongst our early achievements was the webcasts of the Annual Budgets of 1998 & 1999. The ‘Consultancy’ wing was started in 1997 to service client projects, with Allahabad Bank, the Baidyanath Group, Tata Steel, Ambuja Realty and UCO Bank amongst our first clients. We are proud to say that all these companies have chosen to remain with us through the years, and have given us newer vistas to service them even as we did business with many other new clients. We look forward to working with you: We thank you for taking out your valuable time to go through our profile. It would be our pleasure to work closely with you in developing web communication solutions to meet your organisations requirements. Contact Us: Kolkata: Aakashdeep Ground Floor 5 Lower Rawdon Street Kolkata 700020 Phone: (91) (33) 32960147 / (91) (33) 24754136 Fax: (91) (33) 24854196 Mumbai: 32 Ajay-Deep 240 Perin Nariman Street Mumbai 400001 Phone: (91) (22) 65296985 Singapore: # 05-00 Evershine & Century Complex 43D Beach Road Singapore 189681 Phone: (65) 93677141 Website: http://www.allindia.com Email: [email protected]