we can be heroes_final

60
WE CAN BE HEROES

Upload: kristof-de-wulf

Post on 14-Aug-2015

22 views

Category:

Documents


0 download

TRANSCRIPT

Page 1: We can be heroes_FINAL

WE CAN BE

HEROES

Page 2: We can be heroes_FINAL

@KRISTOFDEWULF

Page 3: We can be heroes_FINAL

WHO ARE

THE REAL

HEROES?

#1

@KRISTOFDEWULF

Page 4: We can be heroes_FINAL

“First empower your front-

line employees and the rest

will follow.”

VINEET NAYAR, HCL TECHNOLOGIES

@KRISTOFDEWULF

Page 5: We can be heroes_FINAL

EMPLOYEES

FIRST

@KRISTOFDEWULF

Page 6: We can be heroes_FINAL

“When your EYES are

looking at the company, your

ASS is facing the consumer.”

UNKNOWN

@KRISTOFDEWULF

Page 7: We can be heroes_FINAL

CONSUMERS

FIRST

@KRISTOFDEWULF

Page 8: We can be heroes_FINAL

“99.9% of the world’s

SMARTEST people don’t

work for us.”

STIVEN KERESTEGIAN, LEGO

@KRISTOFDEWULF

Page 9: We can be heroes_FINAL

PROSUMERS

FIRST

@KRISTOFDEWULF

Page 10: We can be heroes_FINAL

PROSUMERS

FIRST

@KRISTOFDEWULF

Page 11: We can be heroes_FINAL

CONSUMERS

MOVED FROM

HEROES

@KRISTOFDEWULF

Page 12: We can be heroes_FINAL

TO SUPER HEROES

@KRISTOFDEWULF

Page 13: We can be heroes_FINAL

WHAT ABOUT

EMPLOYEES?

BUT

@KRISTOFDEWULF

Page 14: We can be heroes_FINAL

WHY EMPLOYEES

NEED SUPER

POWERS

#2

@KRISTOFDEWULF

Page 15: We can be heroes_FINAL

@KRISTOFDEWULF

Page 16: We can be heroes_FINAL

Automation

@KRISTOFDEWULF

Page 17: We can be heroes_FINAL

@KRISTOFDEWULF

Automation

Page 18: We can be heroes_FINAL

@KRISTOFDEWULF

Automation

Page 19: We can be heroes_FINAL

@KRISTOFDEWULF

Automation

Page 20: We can be heroes_FINAL

@KRISTOFDEWULF

Accessibility

Page 21: We can be heroes_FINAL

@KRISTOFDEWULF

Accessibility

Page 22: We can be heroes_FINAL

@KRISTOFDEWULF

Accessibility

Page 23: We can be heroes_FINAL

@KRISTOFDEWULF

Accessibility

Page 24: We can be heroes_FINAL

@KRISTOFDEWULF

Autonomy

Page 25: We can be heroes_FINAL

@KRISTOFDEWULF

Autonomy

Page 26: We can be heroes_FINAL

@KRISTOFDEWULF

Autonomy

Page 27: We can be heroes_FINAL

@KRISTOFDEWULF

Autonomy

Page 28: We can be heroes_FINAL

THE “ORDINARY”

EMPLOYEE IS ON

THE VERGE OF

@KRISTOFDEWULF

extinction!

Page 29: We can be heroes_FINAL

@KRISTOFDEWULF

Page 30: We can be heroes_FINAL

@KRISTOFDEWULF

Page 31: We can be heroes_FINAL

Did you directly

talk to a consumer

about your brand

or product?

@KRISTOFDEWULF

Page 32: We can be heroes_FINAL

Did you

start a meeting

with a story

on a consumer?

@KRISTOFDEWULF

Page 33: We can be heroes_FINAL

Did you

use your own

brand or product?

@KRISTOFDEWULF

Page 34: We can be heroes_FINAL

Did you learn

something new

about your market?

@KRISTOFDEWULF

Page 35: We can be heroes_FINAL

Did you

do something for

the first time?

@KRISTOFDEWULF

Page 36: We can be heroes_FINAL

STIMULATING

EMPLOYEES’

CONSUMER

@KRISTOFDEWULF

brain

Page 37: We can be heroes_FINAL

SPEEDING

UP INTERNAL

@KRISTOFDEWULF

clock speed

Page 38: We can be heroes_FINAL

BECOMING

CONSUMER

ACTIVATED

#3

@KRISTOFDEWULF

Page 39: We can be heroes_FINAL

HAPPINESS

@KRISTOFDEWULF

Page 40: We can be heroes_FINAL

FUN

@KRISTOFDEWULF

Page 41: We can be heroes_FINAL

TOGETHERNESS

@KRISTOFDEWULF

Page 42: We can be heroes_FINAL

HAPPINESS

ENGAGEMENT

@KRISTOFDEWULF

Page 43: We can be heroes_FINAL

IKEA EFFECT

@KRISTOFDEWULF

Page 44: We can be heroes_FINAL

LIVE CONSUMER LIVES

@KRISTOFDEWULF

Page 45: We can be heroes_FINAL

HAPPINESS

ENGAGEMENT

REPETITION

@KRISTOFDEWULF

Page 46: We can be heroes_FINAL

1 2 3 4 5 6

7 8 9 10 11 12

13 14 15 16 17 18

19 20 21

@KRISTOFDEWULF

Page 47: We can be heroes_FINAL

EVERY DAY

@KRISTOFDEWULF

Page 48: We can be heroes_FINAL

HAPPINESS

ENGAGEMENT

REPETITION

OPENNESS

@KRISTOFDEWULF

Page 49: We can be heroes_FINAL

@KRISTOFDEWULF

SERENDIPITY

@KRISTOFDEWULF

Page 50: We can be heroes_FINAL

PURPOSE

@KRISTOFDEWULF

Page 51: We can be heroes_FINAL

EVERYONE

@KRISTOFDEWULF

Page 52: We can be heroes_FINAL

HAPPINESS

ENGAGEMENT

REPETITION

OPENNESS

@KRISTOFDEWULF

Page 53: We can be heroes_FINAL

THE POWER IS IN THE MIX

@KRISTOFDEWULF

Page 54: We can be heroes_FINAL

CONSUMER

ACTIVATION

STUDIO

WWW.INSITESSTUDIO.COM

@KRISTOFDEWULF

Page 55: We can be heroes_FINAL

@KRISTOFDEWULF

Page 56: We can be heroes_FINAL

@KRISTOFDEWULF

Page 57: We can be heroes_FINAL

@KRISTOFDEWULF

Page 58: We can be heroes_FINAL

@KRISTOFDEWULF

Page 59: We can be heroes_FINAL

@KRISTOFDEWULF

Page 60: We can be heroes_FINAL

THANK

YOU