wcpsc - idacomm bpl status presentation

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  • 1. Broadband over Powerline An Emerging Market Opportunity Doug McMurray Manager Business Development [email_address]

2. Presentation Agenda

  • IDACOMM Overview
  • Introduction to BPL
  • Regulatory Status
  • BPL Market Applications
  • BPL Benefits
  • Conclusion

3. IDACOMM Background

  • IDACOMM is the non-regulated subsidiary of IDACORP (NYSE: IDA)
  • Operates and Manages Multiple Networks
    • Fiber/Fixed Wireless
    • 30 DSLMarkets
    • Existing BPL Deployments
  • Scalable Centralized Operations
    • Marketing and customer support
    • Technical Support & Network Operations
  • Experienced Senior Management Team
    • Fortune 500
    • Entrepreneurial/ IPO/ M&A
    • Emerging Technology Deployment
    • Fiber Network Design and Management
    • Call Center Operations
    • Utility Financial Management
    • Regulatory/ PUC/ FCC/ FERC Experience
    • Complex System Integration

4. IDACOMM Business Organization

  • Fiber Optic CLEC
  • Metro Area Fiber Networks
  • 36 Customers
    • Fortune 1000, Carrier & Govt
  • Existing Product Lines
    • Fiber to Anchor Tenant
  • New Product Lines
    • Business Voice
    • Voice over IP
    • QOS, LNP, E911, 411
    • Integrated Voice & Data
  • Operating Since 1985

Regulatory Expertise FCC, PUC, FERC, NARUC, EEI, WEI Licensed Facility Based CLEC (Multiple States) OSS/BSS Back office Integration Branded Customer Support, Unified Billing, Technical Support, Network Operations Center

  • Broadband ISP Retail Channel
  • 35,000 Customers
    • Residential & Enterprise
  • Product Lines
    • DSL / ATM / Frame Relay
    • Wireless & Dial up
    • Hosting
    • Wholesale (Back Office)
    • Billing, Customer Care
    • ISP Marketing & Operations
  • Operating Since 1993
  • BPL Services LLC
  • Technical & Market Trials
    • Idaho Power Company
    • Center Point Energy
    • TXU Electric Delivery
  • Vendor Relationships
    • Ambient | Amperion
    • Mitsubishi | Motorola
  • Professional Services
    • Network Design & Deployment
    • BPL & IP Integration
  • Strategic Partnerships
    • IBM | EarthLink
    • Broadsoft | Cisco

5. Broadband Over Powerline (BPL)

  • Its Broadband Technology that uses Existing Utility Electric Wires born in the 1950s as PLC (Power Line Carrier)
  • Most Utilities can leverage their networks to create new services and revenues
  • The FCC and PUCs are fully supportingBPL as a Direct Competitor to Cable and DSL
    • FCC Report and Order, October 14, 2004
    • FERC Supports FCC, encouraging regulated & non-regulated solutions
    • Proposed UPLC Managing National BPL Data Base
    • NARUC BPL Task Force issued White Paper, February 15, 2005
  • IDACOMM is an Emerging BPL Technology & Market launch leader focused on a select few Utility Partners in North America

6. Utility Interest in BPL (Source UPLC) 7. IDACOMM Service Delivery Architecture Voice Data Bundle $30-$40 mo. Video in 2005. 200 mbps Medium Voltage 25 mbps Low Voltage IDACOMMOC-48 SONET Core IDACOMM Network Operations Center Network Element Management | Network Security Management | Outage Response Video & VOD Voice (Local & Long Distance) Data & Internet ISP Backoffice Authentication Email Systems Web Systems Billing & CreditVoice Gateway Soft Switch Feature Server 911 / 411 Services Long Distance Carrier VOD Server Video Encoder Application Server Digital Rights Management 8. Broadband Over Powerline IDACOMM Metro Fiber Ring Architecture Internet Data Video Each site supports multiple customers 9. Creating a New Industry IDACOMM is diligently working within the industry to educate, inform, develop standards, and lead the successful creation of a new industry and market. 10. BPL Regulatory Status

  • FCC
    • New rules for BPL operations promote deployment while protecting radio licensees from interference
      • BPL is an unlicensed operation
      • Low probability of interference from BPL operating at existing emission limits
      • Safeguards established to mitigate interference, if it occurs.
      • Measurement guidelines: consistent and repeatable
    • FERC and NTIA strongly support FCC rules
    • FCC deliberately avoids regulation of BPL services and infrastructure.
    • Petitions for Reconsideration pending

11. BPL Regulatory Status

  • States
    • NARUC BPL Task Force Report identifies regulatory issues; advocates light-handed regulation
      • Cost & Revenue Allocation
        • Incremental v. Fully Allocated Costs
      • Affiliate Transactions
        • Structural or functional separation
      • Easement & Rights of Way
        • Studying possible best practices
      • Pole Attachments
        • Assessing access/rents
      • Open Access
        • Negotiated access for nascent industry
      • USF and other Telephone Regulations
        • Supports technology neutral regulations, if they apply at all.
    • Some states introduce pro-BPL legislation, clarifying utility regulations
    • Anti-muni broadband bills could restrict BPL
      • PA, FL, CO, IA, NE, TX

12. Broadband Policy Trends

  • Regulatory Classification
    • Supreme Court: Is cable modem a telecom or information service?
    • FCC:Are all wireline broadband internet access platforms information services?
  • Jurisdiction
    • FCC:Should states have jurisdiction over broadband, VoIP?
    • Congress:Should states/municipalities have jurisdiction over broadband/IPTV
  • IP Enabled Services
    • FCC:Broad proceeding examines all issues for everything IP.

13. BPL Opportunity

  • High speed data
  • VoIP& VoD
  • Home energy management
  • Home Security & Networking
  • Smart appliance
  • Smart Home Networks
  • Video conferencing

Retail Applications

  • Intelligent grid
  • Homeland Security & Monitoring
  • Automatic meter reading
  • Capacitor control
  • Demand prediction
  • Distribution transformer overload analysis
  • Proactive Customer Notification

Utility Applications BPL, Fiber, Wireless, etc. Infrastructure Utility Service Territory An All IP Network 14. Consumer Value

  • BPL Access vs. DSL
  • BPL Up to 4x faster
    • Current Platform (3 6 MB)
    • Next Generation (16 22 MB)
  • Price Differential
    • Up to 40% less expensive on Data
    • 1 MB for $24.95
    • ISP is included in base price!