Bogotá • Lima • London • Madrid • México • Miami • Milano • New York • Sydney

5 - 6 May 2021

wobi.com/wbf-miami

GARY HAMELINNOVATION

MARTIN LINDSTROMMARKETING

AMY WEBBFUTURE

IAN WILLIAMSONSTRATEGY

CHARLENE LIDIGITAL TRANSFORMATION

DANIEL LAMARRECREATIVITY

RETHINKING COMPANIES RECONNECTING PEOPLE REINVENTING BUSINESS

REMAKERS

WITH OVER 90% OF DELEGATES HAVING THEIR EXPECTATIONS MET OR EXCEEDED

MORE THAN 60% CEO’S AND SENIOR EXECUTIVES

6 WORLD CLASS BUSINESS THOUGHT LEADERS

OVER 1,000 ATTENDEES

REPRESENTING MORE THAN 500 COMPANIES

Organized and curated by WOBI each year cities across the Americas, Europe and Asia-Pacific World Business Forum is a two-day event that brings together thousands of restless minds united by their passion for business.

WORLD BUSINESS FORUM

Dear Colleague,

WOBI has worked for over 30 years to bring executives the keys to sustaining growth for their companies, not only when the market is strong, but also in periods of crisis. We strive to deliver solutions to executives who desire to successfully overcome challenges and take away positive learnings from adverse situations like the current one we are facing.

Each year the World Business Forum provides a unique opportunity for senior executives from across the United States and beyond to learn from and be inspired by some of the world’s most brilliant and influential business minds. We are delighted that in 2021 we are bringing the World Business Forum to the vibrant city of Miami for the first time.

Our 2021 program features fantastic speakers such as Gary Hamel, Amy Webb and Martin Lindstrom. For anyone in a strategic leadership position in their organization, the forum offers an invaluable opportunity to get updated on key business and management trends.

We know what difficult times these are, we know that the immediate future will not be easy, and we are fully committed to helping the executive community during this period. This is the moment to demonstrate leadership through confidence, strong business management and intelligent decision-making.

Therefore we invite you and your leadership team to join us at the Miami Beach Convention Center next May. We will ensure all prevention measures are taken care of to keep all the assistants and the staff safe and healthy.

I look forward to seeing you at the World Business Forum Miami.

Yours faithfully,

Christopher Stanley

General Manager, WOBI USA

WHY NOT TAKE THIS OPPORTUNITY TO INVITE YOUR

COLLEAGUES TO JOIN YOU IN THIS

your current business and leadership practices

practical ideas to grow your organisation

from an unparalleled roster of world class business thought leaders

with other senior executives from across all industries

DEVELOP

CHALLENGE

UNIQUE EXPERIENCE

LEARN

NETWORK

WITH GREAT CHANGE COMES GREAT OPPORTUNITY

As we navigate one of the most profound disruptions in human history, we are entering what will be an

extraordinary era of unprecedented transformation.

Existing companies will revolutionize, and new ones will be born.

Industries will be reshaped, and new products and services emerge.

It is a time for courage, for creativity, for action.

A time that will define your leadership.

A time for REMAKERS.

Leaders who are inspired to tackle the

challenges of the moment.

Innovators prepared to leave their comfort zone

in pursuit of a better future.

Creators who will take the initiative in

the building of a new era.

ARE YOU PREPARED FOR THE CHALLENGE?

Rethink.New problems cannot be solved with old ways of thinking. We are called on to challenge our conventions, while promoting the insight and ingenuity of people across our organizations.

Reconnect.Sharing, collaboration and human relationships have taken on a newfound importance. Personal engagement with colleagues, partners and providers is critical. What needs to be done now, cannot be done alone.

Reinvent.We are experiencing change at a remarkable scale. We require the skills to adapt to this new environment and an orientation to action as we drive innovation of business models, products and processes.

RETHINKING COMPANIES RECONNECTING PEOPLE REINVENTING BUSINESS

REMAKERSWELCOME TO THE ERA OF

Gary Hamel is one of the world’s most influential and

iconoclastic business thinkers who has led transformational efforts in some of the world’s

most notable companies helping to create billions of dollars in shareholder value.

Hamel has been on the faculty of the London Business

School for more than 30 years and is the Director of the Management Innovation

eXchange.

An author of landmark books such as Competing for the Future and The Future of Management, Hamel’s

groundbreaking concepts such as “strategic intent”,

“core competence”, “industry revolution”, and “management innovation”, have changed the

language and practice of management in organizations

around the globe.

The Wall Street Journal has ranked Hamel as the world’s

most influential business thinker, and Fortune magazine

has called him “the world’s leading expert on business strategy”. His latest book,

Humanocracy, is expected to be released January 2020.

Humanocracy: Rethinking the Principles of Management

GARY HAMELOne of the Most Influential Figures in Modern Management

INNOVATION

Presenting a blueprint for creating organizations that are fully human and free from the shackles of bureaucracy

Revealing steps to retool your organization’s innovation strategy

Becoming a truly adaptable company capable of capturing more than your share of tomorrow’s opportunities

Moving beyond competitive advantage to evolutionary advantage: How to change as fast as change itself

@profhamel

Amy Webb is a professor of strategic foresight at the NYU Stern School of Business and

the Founder of the Future Today Institute, a leading

foresight and strategy firm that helps leaders and their organizations prepare for

complex futures. Founded in 2006, the Institute advises

Fortune 500 and Global 1000 companies, government

agencies, large nonprofits, universities and startups

around the world.

Amy Webb writes extensively about artificial intelligence,

emerging technology, digital media, and the

impacts/opportunities they present in her bestselling

book The Signals Are Talking and in her most recent

publication, The Big Nine: How The Tech Titans and Their

Thinking Machines Could Warp Humanity. Webb is also

a tech columnist and a contributing editor at Inc.

Magazine.

In Webb’s role at the Institute, she has analyzed trends in culture and technology for clients including Microsoft,

American Express, the White House, the Federal Reserve,

and CEOs of some of the world’s largest companies on

the future of AI.

Developing a Strategic Vision of the Future

How leaders can harness a futurist’s strategic tools for the benefit of their organizations

What AI really is, why it matters, and how it's already a part of our everyday lives

Top tech trends you need to know about from within and adjacent to your industry and how they fit into a more holistic vision of the future

What’s next in a world of constant disruption? Discover a forecasting methodology and how any organization can identify risk and opportunity before disruption hits

AMY WEBBProfessor of strategic foresight at the NYU Stern School of Business

FUTURE

@amywebb

Daniel Lamarre’s talent for international business

development spans a long career in creative

industries, culminating with his current position as President and CEO of

Cirque du Soleil Entertainment Group, one

of the world’s most respected and successful

creative organizations. He is responsible for nurturing

the delicate balance between the company’s

global strategy (across five continents), its financial

growth and stability, and the integrity of its culture

and values.

Now in its fourth decade, Cirque du Soleil has

expanded in a wide range of creative endeavors

ranging from movies to apparel and from

boutiques to nightclubs. But the essence of what the company does has stayed

constant: invoking the imagination, provoking the

senses and evoking the emotions of people around

the world. Among many accomplishments at

Cirque, Lamarre played a key role in creating the

shows based on music by The Beatles ('LOVE') and a

celebration of Michael Jackson's life and work

('ONE') - accomplishments which required

outstanding business skills to be brought to the fore.

Creative Leadership

Strategies for growing and succeeding globally while staying faithful to your core values

What it takes to marry the needs of disparate groups and interests, and find positive outcomes for all

How to search for, attract and develop the best creative talent on the planet

Keys to sustaining a culture of innovation and creativity over the long term

DANIEL LAMARREPresident and CEO of Cirque du Soleil Entertainment Group

CREATIVITY

@Daniellamarreflash

Martin Lindstrom is one of the world's premier brand

building experts, advising Fortune 100 companies on how to build future-proof

brands. He has carved out a niche as a global expert and

pioneer in the fields of consumer psychology, brand

marketing, and neuro-scientific research. He

is a bestselling author of numerous publications

including Small Data – The Tiny Clues That Uncover Huge

Trends and Buyology: Truth and Lies About Why We Buy.

Over the course of his career, Martin has developed an unorthodox way of doing

what every company says it wants to do: understand its consumers’ deepest desires

and turn them into breakthrough products,

brands or retail experiences.

His groundbreaking work on the “science of why we buy”

has been hailed as world-changing by Time

magazine, who voted him as one of the 100 most

influential people in the world and his book BRANDsense was acclaimed by the Wall

Street Journal as “one of the five best marketing books

ever published”.

Revealing the True Desires of Consumers

Causality versus Correlation: The importance of understanding the difference between both concepts when attempting to understand why consumers behave the way they do

Why we need to get closer: A humanistic approach to marketing

Decipher the code of human desires: Utilizing human observation to reveal the needs and impulses of consumers

Reasons why the next great advancement will be the Small Data revolution, when we are currently living in a world obsessed with Big Data

MARTIN LINDSTROMBrand futurist and pioneer in the field of consumer psychology

MARKETING

@MartinLindstrom

Professor Ian Williamson is the Pro-Vice Chancellor and Dean

of the Business School at Victoria University, Wellington (New Zealand) and Research

Fellow of the Melbourne Business School (Australia).

Williamson’s research focuses on how the development of

effective “talent pipelines” can enhance organizational and

community outcomes.

Williamson has worked with executives in over 20

countries across six continents helping organizations

understand how human and social capital influences firm

operational and financial outcomes, talent

management in the context of new ventures and

growth-oriented firms, the role of human resource practices in driving firm

innovation and the impact of social issues on firm

outcomes.

Williamson has also provided consulting services for a wide range of organizations such as

ANZ, Etihad Airlines, McCormick & Company, Melbourne Water, PWC,

Lockheed Martin and NAB among many others.

Leading Your Organization Through the Complexities of Change

How leaders can help their organizations and communities adapt, survive and thrive

The key leadership behaviors individuals should adopt in order to harness the opportunities created by major social challenges

Why the greatest threats to firm performance are not commercial issues but social issues

The dramatic shift in the competitive landscape of the last ten years - and the management challenges they present

IAN WILLIAMSONProfessor of Leadership at the Victoria Business School

STRATEGY

@IanOWilliamson

Charlene is a Principal Analyst at Altimeter, a

Prophet Company, and the author of the New York Times bestseller, Open

Leadership. She is also the co-author of the critically

acclaimed, bestselling book Groundswell, which was named one of the best

business books in 2008. Her newest book, The Disruption Mindset, has been released

in 2019. Her deep knowledge of leadership, strategy, interactive media

and marketing gives her unique insight into the

changing business landscape.

Before starting Altimeter Group, Li was a Vice

President and Principal Analyst at Forrester

Research, worked in online newspaper publishing, and

was a consultant with Monitor Group. She was

named one of the Top 50 Leadership Innovators by

Inc, and one of the 100 most creative people in business

by Fast Company.

She is frequently quoted by leading media channels such

as The Wall Street Journal, The New York Times, USA

Today and Reuters. She has shared her insights on 60 Minutes, ABC News, CNN,

and CNBC.

The Disruption Mindset: Why Some Organizations Transform While Others Fail

Leadership in the Digital Era: Create a movement with groundswell leadership, to energize and sustain your efforts

Digital transformation involves more than technology: Why the strategic focus for selling organizations must be organizational and cultural

Understanding the next generation customer and their changing behaviors on a continuous basis

Formulate and execute a coherent disruption strategy that will align your organization and result in breakthrough growth

CHARLENE LILeading expert on business and disruptive technology

DIGITAL TRANSFORMATION

@charleneli

Special Offer

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Planning to attend with a larger group? We offer additional discounts for groups of more than 10 people.

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2 Day Lunch with Speaker

Dedicated Registration

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May 5 – 6, 2021

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