wawgg: a look into 2009

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WAWGG: WAWGG: A look into A look into 2009 2009 By Brenton Roy By Brenton Roy Oasis Farms Oasis Farms and and Chairman, WAWGG Chairman, WAWGG By Vicky Scharlau By Vicky Scharlau Executive Director Executive Director WAWGG WAWGG

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By Brenton Roy Oasis Farms and Chairman, WAWGG. By Vicky Scharlau Executive Director WAWGG. WAWGG: A look into 2009. Influence and advocate for a positive environment to triple the economic impact and improve profitability of the Washington grape and wine industry by 2020. - PowerPoint PPT Presentation

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Page 1: WAWGG:  A look into 2009

WAWGG: WAWGG: A look into 2009 A look into 2009

By Brenton RoyBy Brenton RoyOasis Farms Oasis Farms andandChairman, WAWGGChairman, WAWGG

By Vicky ScharlauBy Vicky Scharlau

Executive DirectorExecutive Director

WAWGGWAWGG

Page 2: WAWGG:  A look into 2009

Influence and advocate Influence and advocate for a positive environment to triple for a positive environment to triple

the economic impact the economic impact and improve profitability and improve profitability

of the Washington of the Washington grape and wine industry grape and wine industry

by 2020by 2020

Page 3: WAWGG:  A look into 2009

“…“…watching out watching out for your for your interests…”interests…”

Page 4: WAWGG:  A look into 2009

Areas of activity:Areas of activity:

LeadershipLeadership within the Industry within the Industry UnityUnity of the Industry of the Industry AdvocacyAdvocacy on behalf of the industry on behalf of the industry EducationEducation for the industry for the industry ResearchResearch for the industry for the industry MarketingMarketing (grapes) (grapes) AssociationAssociation specific/good governance specific/good governance

Page 5: WAWGG:  A look into 2009

WAWGG 2009WAWGG 2009

AdvocacyAdvocacy StateState FederalFederal

EducationEducation

ResearchResearch

LeadershipLeadership

UnityUnity

Association specificAssociation specific

MarketingMarketing

Page 6: WAWGG:  A look into 2009

Board-Board-

Set policy and direction for the Set policy and direction for the Association based on member input Association based on member input and industry needsand industry needs

Page 7: WAWGG:  A look into 2009

Executive/Officers-Executive/Officers-

Address issues between board Address issues between board meetingsmeetings

Page 8: WAWGG:  A look into 2009

Member Services-Member Services-

Address concerns of Address concerns of current/potential members and current/potential members and review potential benefits or services review potential benefits or services for membersfor members

Page 9: WAWGG:  A look into 2009

Research Consortium-Research Consortium-

Identify and fund projects that Identify and fund projects that influence sustainability and address influence sustainability and address short and long term needs of short and long term needs of industryindustry

Page 10: WAWGG:  A look into 2009

Winewise Working Group-Winewise Working Group-

To provide input into the initial To provide input into the initial needs of information for wineries to needs of information for wineries to become more sustainablebecome more sustainable

Page 11: WAWGG:  A look into 2009

Vinewise Working Group-Vinewise Working Group-

To provide input on technical needs To provide input on technical needs of the Vinewise website and Guide of the Vinewise website and Guide to Sustainabilityto Sustainability..

Page 12: WAWGG:  A look into 2009

NW Foundation Block NW Foundation Block Advisory Group-Advisory Group-

Represent industry interests, advise Represent industry interests, advise WSU on management, direction, WSU on management, direction, selections, distribution, testing, selections, distribution, testing, policies, procedures, funding, policies, procedures, funding, quarantine, program reviews.quarantine, program reviews.

Page 13: WAWGG:  A look into 2009

Finance-Finance-

Recommendations on fiscal policy Recommendations on fiscal policy and issues to be considered by the and issues to be considered by the board including investments.board including investments.

Page 14: WAWGG:  A look into 2009

Outreach and Technology Outreach and Technology Transfer-Transfer-

Provide opportunities that keep Provide opportunities that keep growers on the leading edge and growers on the leading edge and making informed decisions making informed decisions …annual meeting, trade show, …annual meeting, trade show, summer tours, grower tours and summer tours, grower tours and other special events.other special events.

Page 15: WAWGG:  A look into 2009

Marketing & Profitability-Marketing & Profitability-

Strive to optimize supply and demand.Strive to optimize supply and demand.-Grower involvement in public wine -Grower involvement in public wine events hosted by Commission and events hosted by Commission and Auction of Washington WinesAuction of Washington Wines-Supply and demand working group-Supply and demand working group-Crop estimating working group-Crop estimating working group

Page 16: WAWGG:  A look into 2009

Leadership Council-Leadership Council-

Influence industry focus and Influence industry focus and direction to meet the needs of a direction to meet the needs of a changing future.changing future.

Page 17: WAWGG:  A look into 2009

Northwest Northwest Viticulture Viticulture Council-Council-

Address regional needs and Address regional needs and interests by providing a grower interests by providing a grower voice on important Congressional voice on important Congressional and regulatory, as well as intra-and regulatory, as well as intra-industry, issues.industry, issues.

Page 18: WAWGG:  A look into 2009

Advocacy-Advocacy-

Provide grower voice on important Provide grower voice on important legislative and regulatory, as well as legislative and regulatory, as well as intra-industry, issues. Address intra-industry, issues. Address state governmental affairs plus state governmental affairs plus handle legislative tours, PAC funds, handle legislative tours, PAC funds, lobbying.lobbying.

Page 19: WAWGG:  A look into 2009

AdvocacyAdvocacy

StateState Truth in labelingTruth in labeling Extend processor lienExtend processor lien Grower paymentsGrower payments WSU ag initiativeWSU ag initiative WSU V&E capital WSU V&E capital

budget requestbudget request

FederalFederal Truth in labelingTruth in labeling Foundation block Foundation block

fundingfunding National Clean Plant National Clean Plant

NetworkNetwork ResearchResearch

Page 20: WAWGG:  A look into 2009

StateState

Truth in labeling billTruth in labeling bill Pattern Oregon’s 95%, most other countriesPattern Oregon’s 95%, most other countries

Extension of processor lien billExtension of processor lien bill Allow growers time during harvestAllow growers time during harvest

Grower paymentsGrower payments Paid late or non-payPaid late or non-pay

WSU ag initiative supportWSU ag initiative support WSU V&E capital budget requestWSU V&E capital budget request

Move request higher on list to finish V&E buildingMove request higher on list to finish V&E building

Page 21: WAWGG:  A look into 2009

FederalFederal

Truth in labelingTruth in labeling American appellation defined with %American appellation defined with %

Foundation block fundingFoundation block funding Earmarks at risk, funding for operationsEarmarks at risk, funding for operations

National Clean Plant NetworkNational Clean Plant Network Prosser’s role and funding optionsProsser’s role and funding options

ResearchResearch Access, address priorities, WA needsAccess, address priorities, WA needs

Page 22: WAWGG:  A look into 2009

ResearchResearch

National:National: National Grape & Wine Initiative (NGWI)National Grape & Wine Initiative (NGWI)

Washington participationWashington participation

Farm Bill funding for grantsFarm Bill funding for grants

State:State: Research Task ForceResearch Task Force

Implementation planImplementation plan Funding and organization optionsFunding and organization options

Page 23: WAWGG:  A look into 2009

EducationEducation

World-class Annual Meeting, Trade ShowWorld-class Annual Meeting, Trade Show Workshops/Seminars with WSUWorkshops/Seminars with WSU Annual Summer TourAnnual Summer Tour Pesticide Handling in SpanishPesticide Handling in Spanish Latino Ag Education ProgramLatino Ag Education Program Technology session like sprayer dayTechnology session like sprayer day TailgatesTailgates Follow-up from the Wine Industry SummitFollow-up from the Wine Industry Summit

Page 24: WAWGG:  A look into 2009

“…“…watching out watching out for your for your interests…”interests…”