walt disney (bpsm)

Post on 10-Apr-2018

221 views

Category:

Documents

0 download

Embed Size (px)

TRANSCRIPT

  • 8/8/2019 Walt Disney (Bpsm)

    1/31

    Walt Disney and

    :News Corporation

    A COMPARATIVE ANALYSIS OF

    BUSINESS ETHICS

    http://1.bp.blogspot.com/_eTQaQWsMfm8/ScchI6v4fNI/AAAAAAAAABQ/4Dxmn3CVxFo/S570/Glitter-LogoWaltDisneyFirmato.gif
  • 8/8/2019 Walt Disney (Bpsm)

    2/31

    Contents

    What is ethics?

    Why Business Ethics?

    Walt Disney and ethics News corporation and ethics

    Most liked and least liked aspects

    Beyond a written code? Breach of ethical conduct: an

    example

  • 8/8/2019 Walt Disney (Bpsm)

    3/31

    RECESSIONECESSION

    e have alle have all..itnessed..itnessed

  • 8/8/2019 Walt Disney (Bpsm)

    4/31

    The Question that Was Allaround:

    Are our ethics andincongruencies in them

    responsible for it???

  • 8/8/2019 Walt Disney (Bpsm)

    5/31

    With ethics seen as a possible

    cause of such a huge crisis.itssignificance becomes all the more

    crucial

  • 8/8/2019 Walt Disney (Bpsm)

    6/31

  • 8/8/2019 Walt Disney (Bpsm)

    7/31

    What is Ethics?

    THE STUDY OF RIGHT ANDWRONG

  • 8/8/2019 Walt Disney (Bpsm)

    8/31

    ETHICS.

    The values that an individual uses tointerpret whether any particular actionor behavior is considered acceptableor appropriate

    A work culture based on ethics istransmitted from the mindset of the

    businessman

  • 8/8/2019 Walt Disney (Bpsm)

    9/31

    Where does society derive its sense ofright and wrong from?

  • 8/8/2019 Walt Disney (Bpsm)

    10/31

  • 8/8/2019 Walt Disney (Bpsm)

    11/31

    Ensure policies are legal and rightfully unbiased

    Avoid violence and criminal acts

    Promotes a strong public image

    Legitimizes managerial actions

    Strengthens alignment of organization's culture

    Greater trust and greater consistency in relationships

    Major source of competitive advantage

    ANCHOR for the organisation.

    Ethics is something you feel, not something you think

    H Y S H O U LD O N E B E E T H IC A L?

  • 8/8/2019 Walt Disney (Bpsm)

    12/31

    Values and ethics occupy centre-stage in management

    Integrates core values, such as honesty, trust, fairness

    into strategic management, policy making and

    decision-making Evolving a sound society and workplace dynamics

    Build an ethical culture by example setting

    Improves society

    Stick to moral codes in turbulent times

    Cultivate strong teamwork and productivity

    Support employee growth and meaning

    WHY SHOULD ONE BE ETHICAL?

  • 8/8/2019 Walt Disney (Bpsm)

    13/31

    Myths

    Business managers must understandfinance and marketing but notnecessarily Ethics

    Ethics and Business dont gotogether

    Why should I be worried aboutethics as long as I am making

    money and staying out of jail?

  • 8/8/2019 Walt Disney (Bpsm)

    14/31

    The reality

    Ethics is as important in business asit is in life!

    One can only Do well by doing Good!

    Absence of Business Ethics can onlybring in shot-term success,

    Long-term successful businessesnever let go of ethics.

  • 8/8/2019 Walt Disney (Bpsm)

    15/31

    Walt Disney & NewsCorporation

    Driven by strong ethical values

    Leave a lasting impression

    Building relationships.and keepingthem

    It is the foundation that givesresilience, character and corestrength

    Work like an insurance policy: helpensure that businesses remain

    within legalities and moralities

  • 8/8/2019 Walt Disney (Bpsm)

    16/31

    Walt Disney: 3 most liked practices

    1. Responsibility to cast members and employees: Professional development of employees

    2. Diversity and Multiculturalism

    3.

    4. Responsibility to other businesses: our businessassociates are an essential part of our team

    4.

  • 8/8/2019 Walt Disney (Bpsm)

    17/31

    News Corporation: 3 most likedpractices

    Company funds and property

    Dealing with government officials

    Accommodation for disabilities

  • 8/8/2019 Walt Disney (Bpsm)

    18/31

    Reasons for liking

    Treat all employees with fairness, dignity and respect

    Upholding the basic human rights

    Inclined towards individual career development and advancement

    Respect for privacy of employees: dignity and belongingness

    A great balance of professionalism and compassion

    Makes it very humane & captures the very essence of humanity

    Diversity encourages- cross cultural infusion, camaraderie and

    relationship building

    Accountability for the proper expenditure of company funds

    No payment to govt. officials to entice them

    Disabilities' not a hindrance.equal opportunities

  • 8/8/2019 Walt Disney (Bpsm)

    19/31

    Tapping of unique talents

    A platform for cultural and intellectual learning Melting pot

    A mix that reflects all genres of employees and customers: more identifiability

    Belief that diversity is the best way to develop superior products

    Fair competition Delivering quality and sincerity to customers

    Developing trust

    Not mislead or cheat customers

    Synergy: free communication and a sense of empowerment

    The employees feel This is my company. I am responsible for it!

    Reasons for liking

  • 8/8/2019 Walt Disney (Bpsm)

    20/31

    Walt Disney: 3 least liked practices

    Safety

    Doing businesses with familymembers

    Acceptance of gifts

  • 8/8/2019 Walt Disney (Bpsm)

    21/31

    News Corporation:3 Least liked practices

    Legal disputes- limited expression

    Insider trading

    Business hospitality

  • 8/8/2019 Walt Disney (Bpsm)

    22/31

    Reasons for not liking

    Safety standards should have been more

    detailed and specifically laid out Complete abstinence from businesses with

    family.. Refutes the basic principle offree business

    You can lose out on good talent just becauseMr. X happens to be family

    A feeling of devaluing family ties creeps in

    Too much emphasis on not giving or takinggifts, although it keeps a check oncorruption but sometimes gifts in businesscan promote goodwill.

  • 8/8/2019 Walt Disney (Bpsm)

    23/31

    Hinder individual freedom

    Lessens a sense of propriety Stifles out-of the box thinking

    Rigid mental framework in whatever you do..ineven simple gestures as gift giving

    If a person is engaged in a lawsuit , he should befree to discuss that matter with anyone helikes.

    Freedom to exercise free will

    An employee should not be held responsible forthe actions of his family members because hemay not be aware of their actions regardingpurchase of securities by them

    Who will fix the limits of lavishness or otherwiseof entertainment, meals or transportation

    Reasons for not liking

  • 8/8/2019 Walt Disney (Bpsm)

    24/31

    Beyond a written code.

    Ethics need to be within you..

    Within the managers mind.

    Ethics need to be felt first

    Internalized first and only then canthey be spread in the environment

    A written code can never encompassthe vast world of ethics

    Ethics need to be character- seeped.

  • 8/8/2019 Walt Disney (Bpsm)

    25/31

    Conclusion

    7 principles of admirable businessethics

    Be trustful

    Keep an open mind Meet obligations

    Have clear documents

    Become community involved

    Maintain accounting control

    Be respectful towards one and all

  • 8/8/2019 Walt Disney (Bpsm)

    26/31

    An example

    A

    n

    exam

    p

    le

  • 8/8/2019 Walt Disney (Bpsm)

    27/31

    Thank You

  • 8/8/2019 Walt Disney (Bpsm)

    28/31

  • 8/8/2019 Walt Disney (Bpsm)

    29/31

  • 8/8/2019 Walt Disney (Bpsm)

    30/31

  • 8/8/2019 Walt Disney (Bpsm)

    31/31