vwho are you--a visitor or resident?
TRANSCRIPT
Interactive Mapping SessionBarcelona, 27 October 2016
Who are you – a Visitor or a Resident?
Lynn Silipigni Connaway, PhDSenior Research Scientist
Titia van der WerfSenior Program Officer
#vandr
About Digital Visitors and Residents
o Identify how individuals engage with technology
o How they acquire their information
o Why they make their choices(White, Connaway, Lanclos, Hood, and Vass 2014)
#vandr
V&R Framework
(White and Le Cornu 2011)
#vandrVisitors and Residents resources http://www.oclc.org/research/themes/user-studies/vandr.html
#vandr
Visitor Mode
o Functional use of technology
o Formal needo Invisible online presenceo Internet is a toolbox
(White and Connaway 2011-2014)
#vandr
Resident Mode
o Visible and persistent online presence
o Collaborative activity online
o Contribute onlineo Internet is a place
(White and Connaway 2011-2014)
#vandr
(Connaway and White for OCLC Research 2012)
1ST YEAR UNDERGRADUATE
#vandr
#vandr
#vandr
#vandr
UPPER LEVEL UNDERGRADUATE
#vandr
#vandr
#vandr
#vandr
GRADUATE STUDENTS
#vandr
#vandr
#vandr
#vandr
FACULTY
#vandr
#vandr
#vandr
#vandr
#vandr
LIBRARIANS
#vandr
#vandr
#vandr
#vandr
#vandr
#vandr
LET’S MAKE A MAP
#vandr
My Engagement with the Web
o Internet in generalo Email (OCLC account) via laptop and mobileo WhatsApp via mobileo Google Searcho Wikipediao Google Mapso Google Translateo YouTubeo Linkedino Skype…
#vandr
My Engagement with the Web
o Dropboxo SharePoint, Trello, etc.o Gmail via mobile and laptopo SMS via mobileo Travel scheduler app (NS reisplanner)o Newspaper appso Eventbriteo Internet bankingo My Government (MijnOverheid)
ResidentVisitor
Personal
Institutional
Try to think about how you use each service. Plot your modes of engagement using one or
more boxes or regions.
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
ResidentVisitor
Personal
Institutional
#vandr
http://oc.lc/vrmap
#vandr
How to Shareo Take a photo and email it to:
[email protected] For attribution, include in the email body:
o Name (First Last)o Title/Positiono Employer/Universityo Age Range
12-18 19-25 26-34 35-44 45-54 55-64 65+
o Highest Education LevelHS Diploma Bachelor’s Master’s
Ph.D.
#vandr
Why?
o We can learn about how we engageo personally, o professionally, o individually, & o collectively
o We can better understand our identity & dynamics
#vandr
Why?
o Identify users’ expectations of services & systemso Position the role of the library within the individuals’ workflows &
information-seeking patterns o Influence library’s design & delivery of physical spaces & digital
platforms & serviceso Investigate & describe user-owned digital literacies
#vandr
So What?
o Identify how target audiences o Engage with technologyo Discover & access information
o Modify & develop services & systems
#vandr
Discussion of Mapping Exerciseo What did you learn about
yourself and how you engage with technology?
o What surprised you about your engagement with technology?
o In what ways could you use this exercise to learn about your users and prospective users?
#vandr
ReferencesConnaway, Lynn Silipigni, Donna Lanclos, and Erin M. Hood. 2013. “‘I find Google a lot easier than going to the library website.’ Imagine Ways to
Innovate and Inspire Students to Use the Academic Library.” Proceedings of the Association of College & Research Libraries (ACRL) 2013 conference, April 10-13, 2013, Indianapolis, IN. http://www.ala.org/acrl/sites/ala.org.acrl/files/content/conferences/confsandpreconfs/2013/papers/Connaway_Google.pdf.
Connaway, Lynn S., David White, and Donna Lanclos. 2011. “Visitors and Residents: What Motivates Engagement with the Digital Information Environment?” Proceedings of the 74th ASIS&T Annual Meeting 48: 1-7.
Connaway, Lynn S., David White, Donna Lanclos, and Alison Le Cornu. 2013. Visitors and Residents: What Motivates Engagement with the Digital Information Environment? Information Research 18, no. 1, http://informationr.net/ir/18-1/infres181.html.
Digital Visitor and Resident. Accessed August 19, 2016. https://en.wikipedia.org/wiki/Digital_Visitor_and_Resident.
OCLC Research. 2016. Using the Digital Visitors and Residents App. YouTube video. May 5. https://www.youtube.com/watch?v=6ai0ZO3lDR4.
White, David S., and Lynn Silipigni Connaway. 2011-2014. Visitors & Residents: What Motivates Engagement with the Digital Information Environment. Funded by JISC, OCLC, and Oxford University. http://www.oclc.org/research/activities/vandr/.
White, David, Lynn Silipigni Connaway, Donna Lanclos, Erin M. Hood, and Carrie Vass. 2014. Evaluating Digital Services: A Visitors and Residents Approach. https://www.jisc.ac.uk/guides/evaluating-digital-services.
Thank You!Lynn Silipigni Connaway, PhDSenior Research Scientist and Director of User [email protected]@LynnConnaway
Titia van der WerfSenior Program [email protected]