vrindavan hotels 26.02.2014
TRANSCRIPT
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Athiti Devo Bhava
Indian hospitality industry has been exemplified across the world for the high roostaff ratio on which it operates.
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Flashback
1. During the period in the later 1970’s, room to staff ratio in the country was as
high as 1: 4 or 1:5.
2. Today, the room to staff ratio is derived by considering two prime elements: s
productivity and definition of the service limits.
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Hotel Category
Hotel classification can be two fold:
1. star classification and
2. service standards.
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Today
Five-star hotels observe a room to staff ratio of about 1:2,Four and three-star segment hotels average at 1:1.6 to 1:1.75.
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Luxury Hotels
East India Hotels Limited (EIHL), which operates properties like Amarvilas andRajvilas, still operates on a room to staff ratio of 1:3 to 1:4.
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Other Factor - Service
1. Full Service
2. Limited Service
3. No Service
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No Frill Segment- The Growing Segment
Ginger and Peppermint cater to the new age, techno-savvy business travelllittle or no time to waste and thus, requires prompt service. To cater to this tcustomer profile, hotels provide handy requirements and ensure limited or nwith the staff. Such hotels call for an extremely low room to staff ratio of abo
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Other Factors
1. Outsourcing2. Meltdown
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What has changed - To Sum Up
1. In the past manpower was cheap2. Increase in wage structure3. Migration to other industry
4. Niche skilled personnel to multi skill5. Technology
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Future Forward
“Indians have been trying to ape the 1:1 service ratio. However, this is considered difficultthe Indian context,”
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Employee per room in India
Luxury 2.70
Upscale 2.11
Mid-market 1.5
Budget 0.72(The global average is almost
average)
Source: HVS Indian hotels ma
2011 edition
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Full Service versus Limite
Service
Key Differentiator
Full service hotels have an
attached restaurant,
while limited servicehotels do not.
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Restaurants and FoodFULL SERVICE
The defining feature of full service hotels istheir restaurant.
1. FSR website exhibits
2. upscale dining venues as well as
3. All-day lobby bar and
Even if you'd rather stay in your room, full
service hotels should feature dedicated
room service with an extensive menu.
LIMITED SERVICE
This doesn't mean limited seroffer food to their guests.
Many LSH offer complimentabeverage areas.
Not quite a restaurant meal, but they s
and orange juice.
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Services and Amenities
FSH offers more in services and accommodations.
1. 24-hour valet service,
2. dry cleaning,
3. heated pools and saunas,
4. well-equipped fitness centers, andguaranteed high-speed wireless Internetaccess.
5. The rooms should feature high-endfurnishings, appliances, and top-of-the-linetelevision with premium cable.
Limited service hotels have
as well,1. Pools, which may not be he
2. Guests shouldn't expect a s
3. Coin laundry rooms
4. sometimes wireless InternSometimes limited servicfitness rooms (a couple o
single weight machine)
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Price
As expected, price is where limited service
hotels have an advantage. As with any venture, dekind of hotel is a balancbetween how much serand how much you wanFull service hotels are daccommodating, but thsave a little might find lhotels hospitable enoug
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A Small Low-Rise Hotel
OperationGeneral Manager reports to Regional Director and /or Ow
Investors 1. General Manager
2. Front Office Manager
3. Housekeeping Manager
4. Head of Maintenance
5. Sales & Marketing Manager
6. Food & Beverage Manager Administrative functions for a small-scale hotel such as Accounting, Payroll, and Human
normally handled by a centralized corporate office or solely by the General Managerauxillary functions such as security may be handled by third-party vendor services chotel on an as-needed basis
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Large Full Service Hotel
General Manager
Assistant General Manager orDirector of Operations
Director of Front Office
Rooms Coordinator
Night Manager
Head Night Auditor
PBX Supervisor Guest Services Manager
Chief Concierge
Bell Captain
Valet Captain
Executive Housekeeper
Assistant Housekeeping Manager
Floor Supervisor
Laundry Supervisor
Public Area/Custodia
Laundry Manager
Director of Sales & Mark
Senior Sales Manage
Leisure Sales Manag
Business Travel Sales
Social Group Sales M Corporate Group Sal
Wedding Sales Mana
Senior Marketing Ma
Social Media Manage
Public Relations Man
Revenue Manager Reservations Su erv
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Large Full Service Hotel
Director of Food & Beverage
Restaurant Manager Restaurant Supervisor
Executive Chef
Room Service Manager
Room Service Captain
Bar & Lounge Manager
Staff Cafeteria Chef
Director of Food & Beverage Restaurant Manager
Restaurant Supervisor
Executive Chef
Room Service Manager
Room Service Captain
Bar & Lounge Manager
Staff Cafeteria Chef
Director of Events and Cater Convention Services Ma
Event Manager
Catering Manager
Banquets Captain
Hotel Controller
Accounting Manager
Certified Accountant(s)
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Large Full Service Hotel
Director of Engineering
Assistant EngineeringManager
Facilities Manager
Director of HumanResources
Human ResourcesManager
Recruiting Manager
Training Manager
Labour Relations
Manager
Chief of Security
Shift Supervis
Recreation Man
Information TecManager
Additional ManagemPositions may exist fsuch as a Golf Coursadditional facilities.
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Thank you