volvo car group - student/utbildningsområden/ped... · graduated from chalmers 1983 started...
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Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Peter Ewerstrand
Volvo Car Group
Graduated from Chalmers 1983 Started directly at Volvo Cars: Climate Testing Service Product Planning Project Management • First generation S60/V70/XC70 • S40/V50 • Model years • S40 build and S80 Long Wheel Base in China • CO2 project Line Manager at Testing Complete Vehicle Change Agent for R&D Line Manager at Program Management
Peter Ewerstrand
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
And what do we do at PM Program Management at R&D - Every new car or new Model year is developed in a project. (=Program) - Each development takes 1–4 years and costs from 50 Million to + 10 billion. - The program starts with an model intention from the company or an internal
idea and ends 90 days after full production has started. - The core team is ~20 persons and major programs engage thousands. - The Technical Project Leader and a few members of the core team are
employed at Program Management.
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Our Journey 2011 - Transformation strategy initiated
2012 - New Product Strategy
2013 - Profitability - China volumes take off - Renewal of major product lines - Chengdu and Zhangjiakou operations
started - V60 Plug-in Hybrid launched - New design direction - Drive-E Powertrains
2017 - New C-segment modular platform - Autonomous Drive/Drive Me
LONG TERM GOAL - 800,000/year
2014 - All new XC90 launch - China biggest market - US focus - Connected services launch
2015-16 - New products on Scalable Product
Architecture (SPA)
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Scandinavian Design
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-01; Security Class: Only for INTERNAL use Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
78 300* 61 600*
114 000*
V40 V40 CROSS COUNTRY
S80 S60 XC60 V60 V70 XC70
*Top three models 2013
Our Cars
XC90 THE ALL–NEW
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
" 427 840 sold cars (2013) " 23 579 employees (2013) " 2 300 retailers in 100 countries
China Volvo Car China
Belgium Gent Car production
USA Camarillo Design centre
Sweden Gothenburg Head office, Product development, Design centre, Marketing, Administration, Car production
Skövde, Floby and Olofström Component production
Malaysia Kuala Lumpur Assembly factory
Denmark Copenhagen Research & Development Centre
Our World
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Chengdu Car production
Shanghai China Headquarters, Engineering Centre, Design Studio, Sales
Zhangjiakou Engine production
Daqing Car production
Volvo Cars In China
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Retail sales by region
*Jan-Jun 2014
USA 12.8%
China 16.8%
53.5% EU20
16.9% Rest of the World
A Global Company
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Japan 3,1%
13,3% Sweden
12,8% USA
24,3% Other markets
16,8% China
Germany 6,8%
Belgium 4%
Netherlands 3,6%
Italy 3,2%
Russia 3,5%
8,6% UK
Top Ten Markets 2013
Retail sales *Jan-Jun 2014
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Nordic Countries (excl. Sweden) 1,5%
Europe (excl. Nordic) 4,3%
67,9% Sweden
17,9% Belgium Asia 6,2%
North & South America 1,8%
Other 0,4%
A Global Company
Employees by region
*2013
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
" Passion for customers and cars " Move fast, aim high
" Real challenge and respect
The Employer Of Choice
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Designed Around You – Since 1927 ”Cars are driven by people. The guiding principle behind everything we make at Volvo, therefore is – and must remain – safety.”
Assar Gabrielsson & Gustaf Larson, the founders of Volvo
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution
Development has gone in a positive direction regarding working culture Culture is influenced by 1. Type of work / complexity 2. Country or region where the operation is 3. Management 4. Owner Culture within Volvo Car Group varies – a lot.
My view on 30 years at Volvo Cars
Issuer: Corporate Communications; Company Presentation 2014, version 2014-09-16; Security Class: External/internal usage but not for external distribution