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Voluntary responsibility deals leading to better outcomes Andy Dawe Head of Food and Drink WRAP

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Page 1: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Voluntary responsibility deals leading to better outcomes

Andy DaweHead of Food and DrinkWRAP

Page 2: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Contents

Introduction to WRAP

Voluntary responsibility deals

Evolution of Courtauld

Concluding remarks

Page 3: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

ABOUT WRAP

WRAP’s vision is a world without waste, where resources are used sustainably.

We help businesses, individuals and communities reap the benefits of reducing waste, developing sustainable products and using resources in an efficient way.

Page 4: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

How circular is the UK economy?

Page 5: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Successful PartnershipsCourtauld Commitment 1

“Prevented 1.2 million tonnes from landfill”

Federation House Commitment“In two years signatories achieved a 5.6% reduction in water use”

Construction Commitment“On track to reduce waste to landfill by 3 million tonnes per year”

Home Improvement Sector Commitment“Ahead of schedule in halving waste to landfill and cutting product damage”

Carrier bags“Reduced carrier bag use by 50%”

Page 6: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

• Waste management sector – quality

• Paper sector – direct mail and wider

• Clothing sector – textile recycling

• LAs – waste and recycling services

Voluntary responsibility deals in the review of waste strategy in England

Page 7: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Voluntary responsibility deals in the review of waste strategy in England (2)

• Hospitality sector – food and packaging waste

• Packaging sector – recycled content, design for recyclability, collection (metals and plastics)

• Food sector – waste reduction

Page 8: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

How does WRAP implement voluntary agreements?

Business Engagement

StrategicCommitment

Action by business

Set targets; embed in policy; set procurement requirements

Measurement & reporting: t, C, £ impacts

Implementation

WRAP Tools and resources

STAGE 1commitment

STAGE 2embed

STAGE 3implement

STAGE 4measure & report

Page 9: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

The targets: what are the ground rules?

WRAP hold the targets – signatories help us to deliver them.

Sector target and not for individual businesses

All targets are absolute (consistent with Government targets).

WRAP’s responsibility to ensure that the collective actions of all signatories are sufficient for the targets to be delivered

Consistent with UK / EU policy

Page 10: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

The Courtauld Commitment

Page 11: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Idea for the voluntary agreement came from a dinner at the Courtauld Gallery, Somerset House in 2005 – hence the agreement was christened the Courtauld Commitment.

Page 12: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Objectives of the commitment:

Commit to working with WRAP to achieve its objective of:

To design out packaging waste growth by 2008To deliver absolute reductions in packaging weight by March 2010To identify ways to tackle the problem of food wasteModified to: help reduce the amount of food the nation's householders throw away by 155,000 tonnes/y by 2010, against a 2008 baseline

Page 13: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Impact of Courtauld Commitment 1 2005-2010

1.2 Mt of waste reduced 3.3 Mt CO2 reductionsValue of avoided food waste: £1.5 billionSavings from reduced packaging: £300 million

Page 14: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

GlassRite Wine Project

Page 15: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

GlassRite Wine: bulk importation

• Bulk importation increased by 190 million bottles

• 44,000 tonnes of glass diverted from landfill

Page 16: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Aluminium cans

Lightweighted by 5%

Around 6.5 billion cans distributed across Europe

Reduction saving around 90,000t of CO2 (e)

Modified can design and reduced the gauge of the can body and end

No compromise on packaging quality

Research: WRAP, CCE and Beverage Can Makers Europe.

Page 17: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Plastic Bottles

Shift to concentrates – detergents and squashes

Many lines lightweighted

Increased use of recycled contentrPETrHDPE

Page 18: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Household food waste - how much?

8.3 Mt total, 5.3 Mt could have been eatenWorth > £12 billion/y (2008 prices)£480/y for the average household20 Mt/y of CO2e; Same emissions as from 25% of cars on UK roads

Page 19: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Buy the right amount

Keep what is bought at its best

Use what is bought

Helping consumers:

- Pack size range and availability

- Promotions

- In-store guidance

- Maximum shelf life

- Packaging design

- Clear storage guidance

- In-home tools

- Consistent, simple use of dates

- Portioning advice and tools

-Tips and recipes

Page 20: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Changing the retail environment

Page 21: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Courtauld 12005 – 2010

(2006 baseline)

Targets:Primary packaging (t):- Design out growth- Absolute reductionsHousehold food wastereduction (t / tCO2 e / £)

The Courtauld Commitment Phases Courtauld 22010 – 2012

(2009 baseline)

Targets:All packaging (t / tCO2 e):Household food and drinkwaste reduction (t / tCO2 e / £)Supply chain product lossReduction (t / tCO2 e)

Possible Courtauld 32013 – 20??

(2012 baseline)

Aspiration to improve theenvironmental performanceof grocery and homeimprovement products (incassociated packaging systems)

Courtauld 22010 – 2012

(2009 baseline)

Targets:All packaging (t / tCO2 e):Household food and drinkwaste reduction (t / tCO2 e / £)Supply chain product lossReduction (t / tCO2 e)

Tonnes Tonnes & Carbon Environmental impacts

Home Improvement Sector Commitment / Federation House Commitment

Page 22: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Courtauld Commitment 2 Targets : summary

3 Targets, 3 years (2010-2012):

Packaging TargetReduce carbon impact of packaging by 10%

Household Food & Drink Waste TargetTo reduce household food and drink wastes by 4%

Supply Chain Product Waste TargetTo reduce traditional grocery product waste in the grocery

supply chain by 5%

Page 23: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Courtauld Commitment Phase 2 Signatories

Page 24: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Government Support

The Courtauld Commitment is a great example of Government and some of Britain’s leading companies working together to optimise packaging and reduce food waste. I’m delighted to see these new signatories joining those taking up the challenge of Phase 2 of the Commitment.“I would encourage all retailers and manufacturers to think about and act to reduce waste.”

Lord Henley - Parliamentary Under- Secretary of State - Defra

Page 25: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Unilever working with Tesco to promote aerosol recycling

Page 26: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Improving recycling infrastructure: Biffa polymers plant

Page 27: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Storage Guidance

Page 28: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Product Research Forum

Page 29: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Why focus on product impacts? (1)

• On average for every tonne of product we produce we use 10t of fuel and materials, rising to 100t if we include water

• Only 2% of products exist in the economy after 6 months• The UNEP has estimated that the household consumption

over the lifecycle of products and services accounts for 60% of all of the impacts of consumption

• There has been a 50% increase in the extraction of basic materials from the environment in last 30 years…and a further 40% increase in extraction is forecast in next 20 yearsSources: The Mass Balance Movement: the definitive reference for resource flows within the UK environmental economy. (Biffaward – 2006). Available at: http://www.massbalance.org and Assessing the environmental impacts of consumption and production: priority products and materials (UNEP 2010) ISBN 978-92-807-3084-5: Friends of the Earth Europe, Friends of the Earth Austria and SERI (2009) Overconsumption – Our use of the world’s natural resources. Available at: http://www.foeeurope.org/publications/2009/Overconsumption_Sep09.pdf

Page 30: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Why focus on product impacts? (2)

• Global population rising from 6.4 to 9.3bn people by 2050 and 10.1 billion people by 2100

• The World Bank is predicting a 400% increase in global GDP in the next 30 years with the UNEP estimating an 80% increase in GHG emissions for every doubling of GDP

• One third of food produced for human consumption is lost or wasted (1.3bn tonnes a year). This equates to estimated per capita food losses in Europe and North America of 95 - 115kg per year; compared to 6 – 11kg per year in Sub-Saharan Africa

Sources: UN Population Bureau::World Bank economic forecast 2010; UN FAO – Global Food Losses and Food Waste – Extent, Causes and Prevention (May, 2011).

Page 31: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

The Product Research Forum

A collaborative forum for those interested in quantifying, communicating and reducing product-related environmental impactsA platform for strategic discussions between business and government on product-related environmental issuesAn opportunity to learn, build capacity and share experiences An opportunity to grow corporate or industry programmesA way of exploring the content of future voluntary agreements

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Product Research Forum: Vision Statement

“Our vision is that everyday products are designed resource efficiently, to minimise environmental impact and maximise the environmental benefits across the product lifecycle and take into account resource availability. This will support more sustainable lifestyles by encouraging sustainable consumption and production.”

We anticipate that this vision will be achieved by mitigating biodiversity impacts, eliminating waste, optimising water and resource use and reducing greenhouse gas emissions.

The forum’s vision

Page 33: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Sectors

Products we are taking forward

Traditional Grocery&

Home Improvement(Over 230 product

groups)

Potential application to other sectors

Textiles, Hospitality,Electrical and ElectronicProducts & Toys

Scope

Page 34: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Forum structure and activities

Steering Group

A multi-stakeholder forum that meets on a quarterly basisResponsible for overall programme management and prioritisation, including researchEstablishes working groups as requiredTackles cross-cutting issues and conflictsAgrees data governance arrangements for the forum

Communications WGMethodology WG SupplementaryGuidance WG

Develop metrics and indicators framework

Develop quantification methodology

Oversee impact data and hotspots research

Develop Product Category Guidance

Use hotspots analysis to prioritise work

Apply multi-metric approach

Knowledge management and capacity building

Communication of forum outputs including best practice

Agree, prioritise and co-ordinate the forum work programmeAgree forum data governance and management arrangementsLiaise with similar local, national and international initiativesOverall responsible for strategic direction and ratification of documents and

outputs

Bi-annual plenary meetings and annual conference

Page 35: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Conclusion

Page 36: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Conclusions• Voluntary agreements have proved to be

a successful way of delivering policy while saving money

• Win – win approach is essential

• Partnership is key to delivering change

Page 37: Voluntary responsibility deals leading to better outcomes · Voluntary responsibility deals . leading to better outcomes. Andy Dawe. Head of Food and Drink. WRAP. Contents. ... ABOUT

Thank you

www.wrap.org.uk