visualizing resumes 2.0

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The James Kendall VISUAL Resumes Become the signal, not the noise

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A brief introduction to the what how and why of visual resumes

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Page 1: Visualizing Resumes 2.0

The James Kendall

VISUALResumesBecome the signal, not the noise

Page 2: Visualizing Resumes 2.0

In an age of abundance...

http://www.flickr.com/photos/pedrosz/5173748531/sizes/l/in/photostream/

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[M]eaning has become a central --Dan Pink, A Whole New Mind

aspect of our work and our lives.

http://www.flickr.com/photos/mobilestreetlife/5946319814/sizes/l/in/photostream/

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While

Stephen Poff

stellar performance & reputation matter...

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The standard approach is not enough.

http://www.flickr.com/photos/digger-c64/5375181724/sizes/l/in/photostream/

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The path is not linear.

http://www.flickr.com/photos/torsten-reuschling/4616055127/sizes/l/in/photostream/

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You as a professional

You Body of work

The web

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increasingly relying on social networks

Shovelling Son

--Rachel Silverman, The Wall Street Journal

Companies are

...to gauge candidates' suitability.

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1 in 6 Americans found their last job through a social network. --Jobvite

buzz.bishop

http://www.flickr.com/photos/x-ray_delta_one/4318014204/sizes/o/in/set-72157622042602566/

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The basic function of a resume isn’t going

Images: SOCIALisBETTER

anywhere.

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What’s changing is how that function is

Images: SOCIALisBETTER

--Kyle Lagunas, Software Adviceexecuted.

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Execute function

http://www.flickr.com/photos/uravms/7979108304/sizes/l/in/photostream/

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Truth is, in most companies, you’re probabl y not going to get ahead just by doing a good job. To get promoted, you first have to promote yourself.

--Anne Libby, The Daily Muse

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What is Creativity?

http://www.flickr.com/photos/x-ray_delta_one/3816770796/sizes/o/in/photostream/

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The ability to disorganize

http://www.flickr.com/photos/31246066@N04/6270966505/sizes/l/in/photostream/

received ways of thinking...

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...and to reorganize them

Fallingwater Frank Lloyd Wrighthttp://www.flickr.com/photos/31246066@N04/6270966505/sizes/l/in/photostream/

in a way unknown before.

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--Marshall Duke, Emory University

The process whereby one's ideas or productions delight, surprise, and inspire others.

http://www.flickr.com/photos/x-ray_delta_one/4134629421/sizes/l/in/photostream/

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Image: darkmat ter

First, develop a brand mantra“a ...simple...statement describing who you are and what you have to offer.”

--Megan Marrs, The Daily Muse

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empowering minds in the learning revolution.

Superteacher

Image: JD Hancock

I am a

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Avoid the overdone & cliche.

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10 most overused professional buzzwords

Creative Communication skills

Problem solving

InnovativeMotivatedTrack record

Extensive experience Effective

OrganizationalDynamic

-- LinkedIN

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Identify what your strong suits are,

Instead...

http://www.flickr.com/photos/ndeliciousbass/4477273516/sizes/l/in/photostream/

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upward momentum.--Stephanie Taylor Christensen, Forbes Woman

and how you can breathenew life into them for

http://www.flickr.com/photos/ndeliciousbass/4477273516/sizes/l/in/photostream/

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So, what is your brand mantra?

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A job doesn’t court you--you court the job.

http://www.flickr.com/photos/x-ray_delta_one/3886469710/sizes/l/in/set-72157622042602566/

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So, get to know your audience.

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Seven Questions to Knowing Your Audience

Why are they here?What do they think they’re going to get out of this presentation? Why did they come to hear you? Are they willing participants or mandatory attendees? This is also a bit of a situation analysis.

2

What keeps them up at night?Everyone has a fear, a pain point, a thorn in the side. Let your audience know you empathize—and offer a solution.

3

How can you solve their problem?What’s in it for the audience? How are you going to make their lives better?

4

What do you want them to do?Answer the question “so what?”—and make sure there’s clear action for your audience to take.

5

How can you best reach them?People vary in how they receive information. This can include the set up of the room to the availability of materials after the presentation. Give the audience what they want, how they want it.

6

How might they resist?What will keep them from adopting your message and carrying out your call to action?

7

What are they like?Demographics and psychographics are a great start, but connecting with your audience means understanding them on a personal level. Take a walk in their shoes and describe what their life looks like each day.

1

© duarte.com 2008

Insert a representative picture or illustration of an audience member in this rectangle. It helps to put a face on the audience.

Page 31: Visualizing Resumes 2.0

Seven Questions to Knowing Your Audience

Why are they here?What do they think they’re going to get out of this presentation? Why did they come to hear you? Are they willing participants or mandatory attendees? This is also a bit of a situation analysis.

2

What keeps them up at night?Everyone has a fear, a pain point, a thorn in the side. Let your audience know you empathize—and offer a solution.

3

How can you solve their problem?What’s in it for the audience? How are you going to make their lives better?

4

What do you want them to do?Answer the question “so what?”—and make sure there’s clear action for your audience to take.

5

How can you best reach them?People vary in how they receive information. This can include the set up of the room to the availability of materials after the presentation. Give the audience what they want, how they want it.

6

How might they resist?What will keep them from adopting your message and carrying out your call to action?

7

What are they like?Demographics and psychographics are a great start, but connecting with your audience means understanding them on a personal level. Take a walk in their shoes and describe what their life looks like each day.

1

© duarte.com 2008

Insert a representative picture or illustration of an audience member in this rectangle. It helps to put a face on the audience.Download @ www.duarte.com/books

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Focus on creating a professional persona

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Website/portfolio

Relevant networking

Resume & Visual

resume

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What makes for a great

visual resume?

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not replacement.Supplement,

Image: S. Diddy

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technical &creative abilities

ShowcasesJuhan Sonin’s word cloud resume

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Showcasespersonality

Image: vnysia

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Student visual resume examples

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Crysta Timmerman

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Spencer House

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Slideshare visual resumes

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ReallyUglyRésumés@jessedee

Updated Version

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MYRESUME

MANIFESTOANTI-DAVID CRANDALL

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(by Empowered Presentations)

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about. me

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Online business card/gateway

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LinkedIn visualizers

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Easily customizable, quick upload.

Vizualize.me

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re.vu

More options/visualizations. Slightly buggy.

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Graphic design visual resumes

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One final thought to get you started...

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[I]t comes down to what you value, what you do, and for whom you do it. --Nancy Duarte, presentation goddess

thinkingdigital

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ReferencesTypefaces: Museo Slab by Jos Buivenga and EdmondSans James T. Edmondson

Christensen, S. T. (n.d.). Reinvent Your Career: Lessons from Chrysler . Forbes. Retrieved April 10, 2012, from http://www.forbes.com/sites/stephaniechristensen/2012/02/17/reinvent-your-career-lessons-from-chrysler/

Duarte, N. (2008). Slide:ology: the art and science of creating great presentations. Sebastopocol, CA: O'Reilly Media.

Duke, M. (n.d.). What is Creativity?. Emory University. Retrieved April 10, 2012, from http://creativity.emory.edu/what-is-creativity.shtml

Lagunas, K. (2012, February 8). Multimedia and the 21st Century Resume. Software Advice. Retrieved April 10, 2012, from http://blog.softwareadvice.com/articles/hr/multimedia-and-the-21st-century-resume-1020812/

Libby, A. (2011, December 20). Stand Out for Success: The Secrets of Self-Promotion. Daily Muse . Retrieved April 10, 2012, from http://www.thedailymuse.com/career/stand-out-for-success-the-secrets-of-self-promotion/

LinkedIn. (2011, December 13). LinkedIn says the 2011 most overused professional buzzwords in the United States are “creative,LinkedIn Press Center. Retrieved April 10, 2012, from http://press.linkedin.com/node/1051

Marrs, M. (2012, February 10). The First Step To Building Your Personal Brand | The Daily Muse. Daily Muse . Retrieved April 10, 2012, from http://www.thedailymuse.com/career/first-step-to-personal-brand/

Martin, K. (2009, October 23). Resume 101, Part 4: Julie Elman | The Visual Student. The Visual Student. Retrieved April 10, 2012, from http://blogs.nppa.org/visualstudent/2009/10/23/resume-101-part-4-julie-elman/

Pink, D. H. (2006). A whole new mind: why right-brainers will rule the future. New York: Riverhead Books.