Visitor IndustryVisitor Industry

Business Business

StudiesStudies

What is a Tourist?What is a Tourist?

A tourist is anyone travelling for such A tourist is anyone travelling for such purposes as recreation, holiday, health, purposes as recreation, holiday, health, religion, sport, family reasons, business on religion, sport, family reasons, business on a mission, or as a delegate at a a mission, or as a delegate at a conference, staying 24 hours (i.e. conference, staying 24 hours (i.e. overnight) not more than one year.overnight) not more than one year.

What is Tourism?What is Tourism?

Tourism is a human activity in which Tourism is a human activity in which different people and different countries different people and different countries interact and participate.interact and participate.

Tourism as a business activity may be Tourism as a business activity may be understood to have three components:understood to have three components:

TravelerTraveler Service industriesService industries Host community.Host community.

Reasons for travelling to BermudaReasons for travelling to Bermuda

Family Family functions(reunions, functions(reunions, weddings, baby weddings, baby christenings, graduations.christenings, graduations.

Conventions(doctors, Conventions(doctors, lawyers, business lawyers, business persons)persons)

Business(Reinsurance, Business(Reinsurance, legal proceedings)legal proceedings)

VacationVacation EducationEducation

Vacationing in BermudaVacationing in Bermuda

Vacationing Bermuda is enjoyable in that Vacationing Bermuda is enjoyable in that the weather is pleasant all year round.the weather is pleasant all year round.

Beaches are easy to access, historical Beaches are easy to access, historical sites to visit, a variety of athletic events.. sites to visit, a variety of athletic events..

The people in the visitor industry aim to The people in the visitor industry aim to make every stay memorablemake every stay memorable

The hotel accommodations range from two The hotel accommodations range from two star to five star standards.star to five star standards.

Types of travellersTypes of travellers

LeisureLeisureBusinessBusiness

ObjectiveObjective

Identify the reasons as to why people Identify the reasons as to why people travel to Bermudatravel to Bermuda

Discuss the functions and needs of Discuss the functions and needs of corporate, commercial and corporate, commercial and institutional travellers.institutional travellers.

Leisure TravelLeisure Travel

FamilyFamilySpecial interestSpecial interestSingle resort travelSingle resort travel

Functions of the Leisure TravellerFunctions of the Leisure Traveller

Families travelling together for Families travelling together for pleasurepleasure

Special interest travellers for a Special interest travellers for a special activity or eventspecial activity or event

Single resort travellers seek Single resort travellers seek accommodations that cater to accommodations that cater to adults only.adults only.

Business TravellerBusiness Traveller

CorporateCorporate

Commercial group(s)Commercial group(s)

InstitutionalInstitutional

Functions of the Business TravellerFunctions of the Business Traveller

Conducting business – meetings, selling Conducting business – meetings, selling goods and consultinggoods and consulting

Attending conventions, meeeting and Attending conventions, meeeting and conferencesconferences

Conduct business for hospitals, schools Conduct business for hospitals, schools and government.and government.

Needs of the Business TravellerNeeds of the Business Traveller

Site for meetingsSite for meetings

ClientsClients

Machinery and EquipmentMachinery and Equipment

Benefits to Bermuda’s EconomyBenefits to Bermuda’s Economy

EmploymentEmployment Generates revenueGenerates revenue spendingspending

Impact of Visitor Spending on Impact of Visitor Spending on Population and Your Well-beingPopulation and Your Well-being

Local purchasingLocal purchasing Overseas purchasingOverseas purchasing Income for governmentIncome for government Income for Bermudian householdsIncome for Bermudian households

Benefits to Bermuda’s EconomyBenefits to Bermuda’s Economy Employment- jobs for hotel employees, taxi Employment- jobs for hotel employees, taxi

driver, construction workers, tour guides, driver, construction workers, tour guides, entertainers, restaurant employees and entertainers, restaurant employees and transportation workers.transportation workers.

Generates revenue-departure tax (airport and Generates revenue-departure tax (airport and cruise ship terminal.)cruise ship terminal.)

Spending-accommodations, restaurants, night Spending-accommodations, restaurants, night clubs, bars, transportation, sporting activities, clubs, bars, transportation, sporting activities, shopping and sightseeing activities, tours etc.shopping and sightseeing activities, tours etc.

Impact of Visitor Spending on Impact of Visitor Spending on Population and Your Well-beingPopulation and Your Well-being

Local purchasing- purchase supplies and Local purchasing- purchase supplies and services in Bermuda.services in Bermuda.

Overseas purchasing-purchase supplies Overseas purchasing-purchase supplies and services abroad.and services abroad.

Income for government-government Income for government-government spending for the public.spending for the public.

Income for Bermuda households-income Income for Bermuda households-income in the form of wages, salaries and rents in the form of wages, salaries and rents etc.etc.

Identify characteristics of Bermuda Identify characteristics of Bermuda that contribute to our that contribute to our

popularity/unpopularitypopularity/unpopularity

Situations that would impact the Visitor Situations that would impact the Visitor IndustryIndustry

SocialSocial EnvironmentalEnvironmental CulturalCultural EconomicEconomic PoliticalPolitical

Identify characteristics of Bermuda Identify characteristics of Bermuda that contribute to our that contribute to our

popularity/unpopularitypopularity/unpopularity

What impact might the What impact might the positive/negative changes positive/negative changes have on the visitor industry?have on the visitor industry?

Situations that would impact the Situations that would impact the Visitor IndustryVisitor Industry

SocialSocialEnvironmentalEnvironmentalCulturalCulturalEconomicEconomicPoliticalPolitical

ImpactsImpacts

Social-boys sitting on Social-boys sitting on wall, sale of drugs, crime wall, sale of drugs, crime and negative attitudes and negative attitudes towardstowards

VisitorsVisitors

Environmental trash Environmental trash pollutionpollution

Cultural-lack of international Cultural-lack of international goodwillgoodwill

On part of residents and On part of residents and the lack of understanding the lack of understanding and appreciation of and appreciation of other’s culture and other’s culture and background’s on part of background’s on part of residents.residents.

Economic-strikes, under Economic-strikes, under employment and cost of employment and cost of livingliving

Political-change in Political-change in government and government and revolutionsrevolutions

Careers in the Visitor industryCareers in the Visitor industry

Careers in the Visitor IndustryCareers in the Visitor Industry Room attendantsRoom attendants Pool staffPool staff Front Desk Front Desk ChefsChefs SupervisorsSupervisors ManagersManagers ConciergeConcierge BellmanBellman Laundry staffLaundry staff Accountants etc.Accountants etc.