vision 2020 and the future of meetings and conferences by peter fisk
DESCRIPTION
A vision of life and business in 2020, and considering the implications for meetings and conferences ... first presented at IAPCO Summit in Wolfsberg January 2010TRANSCRIPT
Vision
and the future of meetings
by Peter Fisk
2020
welcome to 2020
Ayutthaya
Worldchanging
GDP Growth 2010-2020
Source: WEF 2012
GDP Shift 2010-2020
Source: FT.com
Source: The Economist
Worldchanging
Issues for business in 2020
Source: Future Exploration Network
Source: IFTF
Source: IFTF
Source: Now and Next
2012 2050 2020 2030 2040
2012 2050 2020 2030 2040
Look back at 2012
GAGA
Touch
Provoke
Bilbao
Unusual
Surprise theGeniusWorks.com
Impact
New world
OLD world
opportunities
Here’s to tHe crazy ones ...
The misfits. The rebels.
The troublemakers.
The round pegs in the square holes.
The ones who see things differently.
They're not fond of rules.
And they have no respect for the status quo.
You can praise them, disagree with them,
quote them, disbelieve them,
glorify or vilify them.
About the only thing you can't do is
ignore them.
Because they change things.
“Times of turbulence are the most
exciting times ... because
everything changes”
theGeniusWorks.com
GE born in a
recession
1876
HP born in a
recession
1929
born in a
recession
1975
MTV born in a
recession
1981
born in a
recession
2001
iPod
Microsoft
VUCA WORLD
Volatile
Uncertain
Complex
Ambiguous
Vibrant
UnREAL
Crazy
Astounding
Game Changing
GAME CHANGING
Game Changing
GAME CHANGING
GAME CHANGING
GAME CHANGING
GAME CHANGING
More CAPABLE
genius works
GAME CHANGING
GAME CHANGING
West East
West
Big
East
Small
West
Big
Business
East
Small
Consumer
West
Big
Business
Mass
East
Small
Consumer
Niche
Volume
West
Big
Business
Mass
Value
East
Small
Consumer
Niche
New Business models
M-Pesa/Safaricom
TATA MOTORS
genius works
ZIPCARS
BYD ELECTRIC
BETTER PLACE
More Human
More EXPERIENTIAL
ENABLING change
Performance
Time
Risk to
overcome
Gain to
achieve
Change to
manage Shock
Denial
Anger
Accept
Resolve
Perform
Explore
Change
Meetings?
SEEING THINGS DIFFERENTLY
Business
narrow
view
Narrow
“event”
view
Broader
business
view
Event managers
Organisers
Venues
Clients
Sponsors
Participants
Meetings?
MEETING Trajectory
After Before
MEETING Trajectory
Beyond
Before
BEYOND?
strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
Collaborative
Meeting
strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
Collaborative
Meeting
Enablement
Meeting
strategic Trajectory
Changing
attitudes Engaging
people
Enabling
collaboration
Changing
behaviours
Achieving
more
Meeting
Collaborative
Meeting
Innovation
Meeting
Enablement
Meeting
Meetings are about change
Phases of change
ISSUE DRIVEN
Neuro100
DRIVING ACTION
BUILDING COMMUNITY
EVENTS AS ENABLERS
ENABLING MORE
ACHIEVING more
iPad
EVENTS AS Slingshots
THE REAL ROI
theGeniusWorks.com
2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn APPLE v MICROSOFT v NOKIA
2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn
2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn
2000 2002 2004 2006 2008 2010
$100bn
$200bn
$300bn
MEASURING RESULTS
theGeniusWorks.com
Actual profits of previous years
Estimated profits of future years
Adjusted profits of future years
(discounted for uncertainty)
Economic “value” is the sum
of the likely future profits
(more accurately, we consider
the “economic” profit, which
takes into the cost of capital)
This
year
Future
years
Previous
years
More profitable too
BUSINESS MODELS
The change agents
visionary, catalyst, Enabler
The change agents
Are you ready to be a change agent?
Be the change
Will you?
Welcome to
THE FUTURE OF
meetings
Where people are
always connected
im
Sms
PURLS
TWEETS
Communities
Virtual worlds
New business models
When knowledge is infinite
And everywhere
instant
personal
Interactive
When time is precious
and only
the best ideas
count
When business is fast
and digital
we can do most things
Easier, faster, cleaner
And better ...
... virtually
Why would I take a week out?
Why would I travel halfway
around The world?
To watch more boring
Powerpoints?
When i could be at home
With my kids?
Or back at my work
Making Things
happen?
Life is too short
what is the future
of meetings?
Meetings need to do more
To solve the most
Difficult challenges
together
To make the big decisions
To inspire
And Enable
change
Amaze me
Meetings will be The
turning points
Not just the Talking points
Meetings will be the
Moments when
The world changes
Engaging
Stretching
provoking
inspiring
They will enable people
to do what they could
Never do alone
They will enable people
to do what they never
Thought possible
the Platforms
For change
REAL
HUMAN
EMOTIONAL
COLLABORATIVE
TrANSFORMATIONAL
Creating New TRAJECTORIES
for business
Enabled
By
meetings
Accelerated
By
Meetings
Meetings will be the
Special moments
In a fast and virtual world
Meetings need to do more
Make every meeting
A special one
Make every moment
Special
And you ...
you are the change agents
The catalysts
The facilitators
The enablers
Be Bold
Be Brave
Be Brilliant
