maps

vikasar@microsoft.com

Locate. Integrate. Innovate.

maps

MapPoint Business Unit founded

Vicinity Acquisition

Acquisition

Acquisition

Acquisition

Acquisition 2008

2007

2006

2005

2003

2001

1995

History of Microsoft Mapping Products

2009 Rebranding

MapPoint Web Service

Virtual Earth

maps

• Better Imagery and New Perspectives • Personalizing the Mapping Experience

Aerial- and Streetside Imagery are great but it might have looked different when you where there.

Current Trends

maps

The Power of Bing Maps: Imagery and

Content

maps

The Power of Bing Maps: Imagery and

Content

maps

The Power of Bing Maps: Imagery and

Content

maps

The Power of Bing Maps: Imagery and

Content

maps

The Power of Bing Maps: Imagery and

Content

maps

The Power of Bing Maps: Imagery and

Content

Roadmaps

Satellite views

StreetSlide

Full video

maps

The Power of Bing Maps: Imagery and

Content

Roadmaps

Satellite views

Photosynth

maps Better Imagery and New Perspectives – in the Store

Current Trends

maps Personalizing the Mapping Experience - Today

Current Trends

maps Personalizing the Mapping Experience – How you saw it

Current Trends

maps Personalizing the Mapping Experience – Photosynth

Current Trends

maps Personalizing the Mapping Experience – Photosynth

Current Trends

maps

Map Apps

http://www.bing.com/maps/explore

maps

• Better Imagery and New Perspectives • Personalizing the Mapping Experience • Going Mobile

- Mobile devices location aware, generally smarter and more popular. - Mobile devices will overtake the PC - The boundary between Personal Navigation Devices and Smartphones is blurring - Location Based Advertisement is becoming a reality

Current Trends

maps

Mobile

• WP7

• Nokia

• Blackberry

• iOS and iPhone

• Android

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Bing Maps on Any Device – Going Mobile

Android iPhone

maps Going Mobile – Bing on the iPhone

Current Trends

maps

Bing Maps & iOS

• SDK with Objective C Classes to develop iPhone and iPad applications within Xcode

• iOS supports Bing’s road, aerial and hybrid map styles

• Add pushpins, access user’s location via GPS

• Can use in conjunction with Bing Maps REST service for Geocoding and Routing

maps

iPhone & Photosynth

• See your panorama take shape with each picture you take

• Get high-resolution results in all directions with advanced, on-device stitching

• See most panoramas within seconds of taking your last picture

• Zoom, pan, stretch, and view your panorama in landscape or portrait mode

• Save and view your panoramas on your device and view them online at Photosynth.net

maps

and Bing Maps

• Built using the Ajax 7 map control • All JavaScript wrapped with Java calls • Libraries created to access Bing Spatial

Services and Bing Maps REST • Available via Codeplex

maps Going Mobile – Bing on the iPhone / Streetslide

Current Trends

maps Going Mobile – Example SmartRunner

Current Trends

maps Going Mobile – Example WorkTrax

Current Trends

maps

Love Clean Streets

maps

• Better Imagery and New Perspectives • Personalizing the Mapping Experience • Going Mobile • Crowd Sourcing & Social Media

- Everybody can be a mapper - News and photos are increasingly being geo-tagged - Traffic patterns derived from mobile devices - Some governments start to grant free access to geospatial Data

Current Trends

maps Crowd Sourcing & OpenData

Current Trends

maps

Social Media

maps

• Better Imagery and New Perspectives • Personalizing the Mapping Experience • Going Mobile • Crowd Sourcing • Convergence of Physical and Digital Worlds

- Augmented Reality - Augmenting Maps with Reality

Current Trends

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Physical & Digital Worlds – Augmented Reality

Current Trends

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Current Trends Augmenting Maps with Reality

maps

http://silverlightdashboard.dev.mandogroup.com

Bing Maps for Internal Use

• BI tool – Sales trends

– Optimal partners locations

– Demographic analysis

– Campaign analysis

• Call centre tool: – Where is my nearest?

• Part of your SharePoint dashboard

• Integrated into your CRM or ERP system

• Real time tracking

• And more…

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Integrated in Dynamics CRM or SAP

http://www.borchert-geo.de/en/bgi-solutions.html

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Try Bing Maps @ www.bing.com/maps/

More on Bing Maps

On Microsoft.com Bing Maps Bing Maps for Mobile Devices Sign-Up for a Developer Account Bing Maps Tile System Understanding Scale & Resolution Integrating OGC Web Map Services MapCruncher (Beta) Forum Chris Pendleton’s Blog Ricky Brundritts Blog Johannes Kebeck Blog Data Updates Visualized Data Updates (Polygons) DataConnector for SQL (on Codeplex) Bing Maps Toolkit (on Codeplex) SMIL (Codeplex) Multimap-to-Bing portal MapPoint Web Service Upgrade Portal Related Technologies •MSR HD View •MSR ICE •Microsoft Live Labs Photosynth •Microsoft Silverlight Toolkit

maps

Vikas Arora

+44 7887822226, +44 1189095957

vikasar@microsoft.com

http://www.microsoft.com/maps

http://www.bing.com/community

@vikasar, @BINGMAPS

http://uk.linkedin.com/in/vikasarora1