view trip social media
DESCRIPTION
How understanding the itinerary can provide intuitive, valued services for the travellerTRANSCRIPT
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Social MediaViewTrip Mobile
connecting the passenger
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Social Media Strategy Let travellers connect to share and source information
that will enhance their journey experience. Provide them with easy, intuitive methods of connection
to their chosen network(s) facebook, Linkedin, twitter, email groups, +….
Provide them with the ability to connect with their immediate (temporary) contextual network. Who’s travelling today, via this airport/carrier to destination
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Traveller social network access Traveller is offered the option to
set up their chosen social networks.
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Selection Traveller selects their preferred
social network(s). Model is extensible to include
other networks to connect or check-in
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Set preferences User sets preferences for each
network based on automatic sharing of summary info or by itinerary.
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Login credentials – e.g. facebook One time log in by the traveller
for the app to post to the network.
Each network has their own login requirements.
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Posting my itinerary
Summary levelitinerary information;• new itinerary• changes• departing/arrived/
returned
Posted by [brand]
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Post a question Traveller can ask ad-hoc
questions and get a response from their friends.
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Posting on facebook
User generated request for info
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Response mechanism Traveller alert when a response
is received from friends.
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facebook answers friend response displayed in the
app keyword identifier offers
alternate relevant suggestions e.g. restaurant, hotel listing, taxi…
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Contextual network Let the traveller know more about the community around
them Let them choose to connect if they wish to similar travellers
We know; Who is travelling Where they are travelling to Where they are travelling from Which carrier they are using Which social networks they share
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Itinerary based geo-located communities User generated info;
“best coffee at the airport” security queue times
Connect with travelers User can crowd source information
from travelers who are having a similar experience.