BIG PETELITTLE PETEA LICENSING CONCEPTFOR YOU TO CONSIDER

A B R O W N E N T E R T A I N M E N T C O N C E P T

Whilst you can be the lead brand you canoffset costs by bringing in supportingcomplimentary brands in other verticals.But to be clear, there will only be oneleading brand central to the series and wehope that brand is you.

L E A D B R A N D .own it!

The following is a production conceptmade for mobile that will revolutionisehow your target market will engage withyour brand.

We will work with you to produce 300minutes of compelling mobileTV that willcaptivate your audience in 10 minuteepisodes, perfect for that short break.

This is an opportunity to take the lead in acluttered marketplace and capture thathard to get audience who can't live withouttheir mobile devices.

no one just waits anymoreP R O P O S A L .

I N T R O D U C T I O NMARKETING HAS CHANGEDtake advantage of the changes, take the lead.

DIFFERENTLY T H I N K I N G

I S T H E O N L Y W A Y T O S E P A R A T E Y O UF R O M Y O U R C O M P E T I T I O N .

b i g p e t e l i t t l e p e t e

3 0 s o m e t h i n g s i n g l e g u y P e t e i s a p l a y e r w h o l i v e s h i s l i f e f r o m o n ef e m a l e q u e s t t o a n o t h e r . H e r e s p e c t s h i s p e n i s s o m u c h h e i sc o n v i n c e d i t , ‘ l i t t l e P e t e ’ , t a l k s t o h i m , h e l p i n g h i m m a k e d e c i s i o n s ,s h a p i n g h i s n e x t ‘ p l a y e r ’ m o v e .

T h e P i t c h :

F o r m a t :

Outline

3 0 x 1 0 m i n u t e e p i s o d e s - 3 0 0 m i n u t e s p e r s e a s o n

B i g P e t e L i t t l e P e t e r e v o l v e s a r o u n d t h e l i f e o f P e t e H a r r o w , a 3 0s o m e t h i n g a d v e r t i s i n g e x e c u t i v e w h o p l a y s h a r d a n d l o v e s w o m e n ,a l l w o m e n ! T h r o w i n a c o u p l e o f w o r k m a t e s , t h e p r e t e n t i o u s b o s st h e m a t u r e y o u n g e r s i s t e r h i s g e e k f l a t m a t e h i s w i d o w e d m o t h e ra n d t h e v o i c e o f a t a l k i n g p e n i s , L i t t l e P e t e , a n d y o u ’ v e g o t t h ei n g r e d i e n t s n e e d e d t o m a k e t h i s f a s t p a c e d r a w c o m e d y s i t c o m h i tt h e m a r k . A m u l t i t u d e o f e p i s o d e s t o r y l i n e s e n t w i n e d i n t h ec o n t i n u o u s s e r i e s . F e a t u r e s : I t o f f e r s s h o c k a p p e a l a n d a t o t a lf r e s h a p p r o a c h t o t h e r a w c o m e d y g e n r e . T h i s i s a u n i v e r s a l l yk n o w n f a c t , t h e l i t t l e h e a d r u l e s , i t w i l l h a v e b r o a d a p p e a lw o r l d w i d e . A u d i e n c e : M a l e s & F e m a l e s 2 5 - 5 4

CopyrightSean Brown & Brown Entertainment 2016

C

L e t ' s F a c e i t , m a l e s a r e r u l e d b y t h e l i t t l e h e a d .

A L L R I G H T S B Y A L L M E D I A R E S E R V E D ,S T R I C T L Y P R I V A T E & C O N F I D E N T I A L

YES IT'S ABLOKE THING

B U T I T M O V E S A W A Y F R O M T H E E X P E C T E DA N D W H A T ' S T H E P O I N T I N B E I N G S A F EW H E N Y O U R T A R G E T M A R K E T C O U L D N ' T

C A R E L E S S A B O U T S A F E !

INTEGRATED

AUDIENCE

CAMPAIGN

IN-STORE EXTENSION

VENUE PROMO PEEPS

15 SECOND YOUTUBE/TV

MULTI -SOCIAL PLATFORMS

POP (PLENTY OF PUBLICITY)

ENGAGEMENT

want some proofTHIS GUY IS A BIT OF A LEGEND WHEN ITCOMES TO PRODUCTION, SEE WHAT HETHINKS IS THE NEW MEDIUM FOR TVSHOWS…

https://www.youtube.com/watch?v=GptPIAjisS0

Here’s a quick grab on what he had tosay about micro- episodes

JEFFREY KATZENBERG (DREAMWORKS)

VideoTrends

source Momentology

2015 was a busy year in video marketing. In July, YouTube announced that 400 hours of video werebeing uploaded to the site every minute. In November, Facebook announced that they are generating 8

billion video views per day. And according to Tubular Labs, 654.7 million videos have been uploaded by66.7 million creators in the last 365 days to more than 30 video platforms. And these videos have 2.8

trillion (yes, that’s trillion with a “T”) views, or an average of 4,390 views per video. But that’s last year’snews. What does the future of video marketing look like?

2016MOBILE WEB USAGE

W A N T M O R E P R O O F

200 TIMES A DAY 2 Billion smartphones MOBILE DOMINATES

The average userengages with theirmobile device 200 timesa day

In 2015 Smartphonesaturation reached 2billion across the worldThe average time usersare on their Smartphoneis 2 hours & 21 minutesper day

In 2015 mobile webovertook desktop weband in 2016 mobilesearch is predicted to be57% of all search

S o W h a t ' sp o s s i b l e ? IN THE DIGITAL AGE,

ANYTHING IS POSSIBLE

A R E Y O U S A Y I N G T O Y O U R S E L F

HTTP://OW.LY/YZOEB

advantagesTHERE ARE MANY

You control production not the networksYou can reduce your investment with partnersYou'll be the first, a leader You'll get the 1st to market publicityFirst right of refusal on the following seasonShareable contentHigh reach & frequencyGood brand engagement

netflix & amazon are producing their own content for good reason...totalcontrol. not to mention red bull themedia & events business...sorry,beverages business.

IF YOU LOVE IT

BROWNENTERTAINMENT

SO WHAT'S NEXT?

PRODUCTION BUDGET ESTIMATE $90K - 135K PER HOUR

WE CANDISCUSS IT

OR IF YOU REALLY LOVE IT

BROWNENTERTAINMENT

TAKE IT OFF THE SHELVES!

OPTION IT NOW

GRAZEI-DANKE-XIÈXIÈ SHUKRAAN-תודה-DĚKUJIASANTE-DHANYAVAAD

EFCHARISTÓ-OBRIGADO GO RAIBH MAITH AGAT

SPASIBO-THANKS-CHEERS

At Brown Entertainment we focus purely on new and innovativeways for you to gain marketshare.

Gone are the days where you can dominate a category byoutspending your competition in media.

We hope it's worth at least a little of your time to explore thisoption.

WWW .BROWNENTERTAINMENT .COM .AU

further story, &contact deets.

sean brownbrown entertainment pty ltd1/32 sumner roadsumner park qld 4074

e: sean@brownentertainment.com.aum: +61 438 36 37 29w: www.brownentertainment.com.au

h o p e t o h e a rf r o m y o u s o o n