video marketing on steroids
DESCRIPTION
We will be sharing with you: The equipment you will need (Very Little) The software you will need (Easy to use) How easy it is to use the software Where to host your video’s and why How to share them with the world We will actually go step by step from recording your videos to sending to your clients and database. -Who to send videos to -What to say on the videos -What to wear -where to shoot videos -When and why... and much more. You will learn the best strategies to use video and learn just how EASY it really is.TRANSCRIPT
Web 2.0Video Marketing on Steroids
Why Video???
Wouldn’t it be silly to have to read a commercial?
Free reports are like reading a commercial
Wouldn’t you rather just watch a story?
Video marketing is telling a story
Remember This?
Does Anybody Really Watch?
• http://budurl.com/YouTubeNumbers
10 Real Estate Video content Ideas
Must Have In All Videos
The Five W’s
Where in the world is…?
One of my best strategies…
Water tower or local landmark
Win movie tickets
Come to the office to pick up
Invite referral partners to video market with you
Send Personal 1 View Videos
What works best?
Blogging
YouTube
Viddler.com
Direct Email BombBomb
FaceBook (and fanpage)
Blogging
• Pro’s
• Free/Easy
• Can personalize your page
• Shows all your past videos
• No Advertising
• Cool Widgets (weather,etc)
• Only you can post
Con’s
• Have to drive traffic to it
• Have to keep up with it
• Doesn’t have a video counter
YouTube
• Pro’s
• Great SEO -Search Engine Optimization (Google owns it) *slow way to build list
• Massive audience
• Validates who you are (as seen on) (billboard as seen on Youtube)
• Free
• Counts your views
Con’s
• This is HUGE!!! – Competitors can advertise on it
• Can only have 10 minute videos
• Have to drive traffic to it
Viddler
• Pro’s
• Free
• Lots of Storage space
• Holds long videos
• Easy to upload and download
• No competitor advertising
• Counts your video views
Con’s
• Doesn’t do search engine optimization very well
• Have to drive traffic to it
Instant Video Generator
• Pro’s
• You are in charge of advertising
• Easy to use
• Has an opt-in
• Uses a postcard and has lots of templates
Con’s
• It isn’t free
• Has a small video *this could be a plus if you read your scripts
• Videos must be flv
Pro’s
• Free
• Easy
• Built-in traffic
• Cross market by posting links to your other accounts (blogs, etc)
Con’s
• No video counter
• Has a time limit
TubeMogul.com
How to Record Videos
Webcam
Digital Camera
Regular Camcorder
Smart Phone
How to Edit Video
Camtasia
Adobe Premier Elements
Windows Movie Media / iMovie
Don’t Edit (BEST)
Editing Features
Green Screening
Sets the stage for your video
Can go to cool interesting places
Con - Sometimes people can tell
Super cool site to get pics for background
More Features…
Music (findsounds.com)
Also sets stage for video
Can fade in and out
Helps diminish “dead time”
Intro, captions, credits
It is this easy…..
It is this easy……
www.fiverr.com
What do I do with my Videos?
Get the word out – Emails, signature lines, referral partners, flyers, other peoples newsletters
Invite partners to record with you and send to their list *****HUGE!!!!!
Put on your website, your Facebook and where ever else you can think of.
Mix it up – Some personal, some work, some funny, some serious
Start TODAY
Don’t be afraid – You go grocery shopping don’t you?
Call Me And I’ll Help You Get Started
What To Do NOW!
Cool Free Stuff
www.slydial.comwww.jingproject.com
www.viddler.comwww.ping.fm
www.reqall.com/phonewww.surveymonkey.comwww.getfreebooks.com
www.providesupport.comwww.qrstuff.comwww.fiverr.com
What Do I Do Now?
Make the decision. Without the decision there is no action. Without action there are no results.
Without results there is no success. Just…….
