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VERSACE CELEBRATES THE GRAND OPENING OF HONG KONG CENTRAL FLAGSHIP
Hong Kong, March 31st 2017 – Versace celebrated the new flagship store in Hong Kong Central with a
Grand Opening event and Fashion Show hosted by Donatella Versace and CEO Jonathan Akeroyd.
David Sek-Shi Kwok, Managing Director and Chief Executive of Shanghai Commercial Bank and
Taiwanese actor Chang Chen were invited as guests of honor of the night.
The two-floor boutique occupies an area of 684 square meters, blending traditional Italian architectural
values with the dynamism and energy of Versace today. Fior di bosco marble and brass elements create
a luxurious and contemporary ambience in which to present the prêt-à-porter and accessories collections
for men and women.
A meeting point between the past and the future, the boutique features fior di bosco marble floor, which
creates an exclusive and unique environment while the façade is entirely in backlit onyx.
“I just adore the design concept of our new Hong Kong Versace boutique, which pays tribute to Italy’s
cultural heritage. In fulfilling this project we have created a space in which the spirit of Versace can take
flight. For me the boutique suggests an uninterrupted dialogue between our past and future, between us
and our clients”, observes Donatella Versace.
In celebration of this opening, Artistic Director Donatella Versace has designed a limited edition of the
mini Palazzo Empire bag, covered in silver Swarovski crystals. This special bag has a detachable leather
shoulder strap and is embellished with a palladium Medusa head. Every bag within the limited edition
collection features a metallic tag engraved with ‘The Palazzo Empire celebrating Hong Kong’.
In addition, there will also be a limited number of medium and large Palazzo Empire bags available in
precious skins. The handbags will come in a wide selection of colors, engraved with ‘Versace For
Shanghai Commercial Bank Tower Hong Kong’ featured on a detachable metallic tag.
On the occasion of the Grand Opening event, Versace has brought its Men and Women’s Fall Winter
2017 Collections to Hong Kong. Both Collections have been presented with a Fashion Show followed by
an after party at Shaw Studios.
Among the guests of the event including: Chang Chen, Jennifer Tse, Gaile Lok, Bao Bao Wan, Michael &
Janet Wong, Angela Leong, Arnaldo Ho, Danielle Graham, Celina Jade, Yvette Kong, Alan & Michelle
Chan, Mignonne Cheng, Bonnae Gokson, Kim Robinson, Jacqueline Chow, Anina Ho, Yvette Yung, Tina
Liu, Brandon Chau, Charles Yang, Stephen Hung, Edwin Ing, Albert Wong, Sue Lynn Hwa, Ryan Sun,
Queenie Rosita Law, Yen Kuok, Helen Ma, Tiffany Chan, Kam Kwok Leung, Faye Tsui, Ricky Kwok etc..
Versace Flagship Boutique
Address: Shop A, G/F, Shanghai Commercial Bank Tower, 12 Queen's Road Central, Central
Tel: +852 2561 5018
www.versace.com
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For further information, please kindly contact:
Versace
Polly Cheung Tel: +852 2912 1032 Email: [email protected]
Carrie Lam Tel: +852 2912 1018 Email: [email protected]
Vanessa Lee Tel: +852 2912 1034 Email: [email protected]
Sheryl Wong Tel: +852 2912 1036 Email: [email protected]
Hugo Chan Tel: +852 2912 1015 Email: [email protected]
Occasions PR
Vanessa Lai Tel: +852 2523 7666 Email: [email protected]
Rainbow Yiu Tel: +852 2523 7666 Email: [email protected]