Eyes mirror the soul, also of an agency. The eyes of vanGoGh are wide open: they are focused worldwide and anywhere, because these are the places where inspiration can be found. Creativity and technology are the chromosomes that define our DNA in any field: design, branding, web, advertising and the most recent “out of home interactive advertising”. A team of twenty people coming from different countries, continents and experiences represents the heart of the company, located in a 500 sqm loft in Milan, the capital of fashion and Italian creativity. But our network of partners and connections touches New York, London, San Paolo, Berlin and Hong Kong as well. That’s why we can be defined as a very glocal agency: global in the approach, Italian in the style.

overview / 2011 fact sheet

clients / 2011 fact sheet

recent recognition and awards / 2011 fact sheet

WEBBY AWARDSTHE MoST IMPorTANT INTErNATIoNAL AwArDS THAT CELEBrATE oNLINE ExCELLENCE. THAT’S wHY THEY ArE KNowN AS THE “oSCAr of THE wEB”.

GRANDPRIX BRAND IDENTITYAN ITALIAN AwArD DEDICATED To ALL THoSE ProjECTS THAT CoNTrIBuTE To BuILD THE IDENTITY of A BrAND IN ANY fIELD of CoMMuNICATIoN.

ARCHIVE LUZERLuzEr’S ArCHIvE IS A MAGAzINE INTErNATIoNALLY KNowN AS PoINT of rEfErENCE for worLDwIDE CrEATIvITY. THE PuBLISHING of AN ADvErTISING CAMPAIGN oN ITS PAGES IS rEALLY GrEAT HoNor.

MEDIASTARA vErY quALIfIED jurY of ADvErTISING ProfESSIo-NALS ASSIGNS EvErY YEAr THESE IMPorTANT ITA-LIAN AwArDS.

FAVOURITE WEBSITES AWARD (FWA)BASED IN ENGLAND BuT INTErNATIoNALLY wELL KNowN, fwA CELEBrATES THE MoST INNovATIvE IDEAS of THE wEB.

PREMIO FRECCIA D’OROTHIS IS THE AwArD ASSIGNED BY ASSoCoMuNICA-zIoNE, ITALIAN ASSoCIATIoN of CoMMuNICATIoN CoMPANIES.

recent work

PIAGGIo GrouP PROjECT / vESPA SITE

AuToMoTIvEPEoPLE’S voICE wINNEr

2011

CLIENT / PIAGGIo GrouP

PROjECT /SITo vESPA

BRIEFING / THE rEquESTED oBjECTIvE IS THAT of rEPoSITIoNING THE vESPA BrAND oNLINE BY rEALIGNING ITS TruE vALuE, INCrEASING THE APPEAL of THE BrAND AND IMProvING THE uSE of THE CoNTENT AND NAvIGABILITY of THE SITE. THE PurPo-SE IS THAT of GENErATING CoMPLICITY BETwEEN THE MoST fAMouS BrAND of SCooTEr worLDwIDE AND THE wEB uSEr ALLowING for A DIALoGuE THrouGH ALL of THE DIGITAL PLATforMS MAINTAI-NING THE SAME EffECTIvE CrEATIvITY.

RATIONAL / THE NEw wEBSITE vESPA.CoM, wAS DESIGNED To CrEATE, THrouGH THE MErGEr of 3D vIDEo, ANIMA-TIoN AND CoNfIGurATIoN, AN INTENSE AND EMoTIoNAL oNLINE ExPErIENCE wHILE STILL MAINTAI-NING THE HIGH LEvEL of uSABILITY THrouGH THE vArIouS DIGITAL PLATforMS. THE wEBSITE INTE-GrATES THE fLuIDITY of fLASH wITH THE fuNCTIoNAL CMS MAGNoLIA AND, THErEforE, CoNSENTS ExCELLENT SEArCH ENGINE PLACEMENT. THE MoBILE vErSIoN, INSTEAD, uSES HTML5 for THE vISuA-LISATIoN AND HAS A SPECIfIC TECHNoLoGICAL SoLuTIoN, ESPECIALLY STuDIED for IPHoNE, IPAD AND ANDroID, INCLuDING A CoNSISTENT CrEATIvE SLANT oN ALL SoCIAL MEDIA.

www.vESPA.CoM

PRODUCTS / SITo wEB / vErSIoNI wEB-MoBILE

AWARDS / / THE wEBBY AwArDS AuToMoTIvE, PEoPLE’S voICE wINNEr / MEDIA STAr - CATEGorIA wEB/ “CrEATIvITà PEr LA MuLTICANALITà” PoLITECNICo DI MILANo

SITO

SITO

SITOVERSIONE MOBILE

SITOSOcIaL MEdIa

T H A N K Y o u