Vakre og varige brukeropplevelser

Inge Fossland10. mars 2011

Massimo Vignelli

• Designer/arkitekt• Født i Milano, 1931- vignelli.com

–I like design to be semantically correct, syntatically consistantand pragmatically understandable.

–I like it to be visually powerful, intellectually elegant, and above all timeless.Massimo Vignelli

Dustin Curtis

• UI designer/blogger• Født i San Francisco, 1987- dustincurtis.com

–There's a common attribute that makes for good designers, good engineers, good employees, and good companies.

–For a long time, I couldn't figure out what it was. Was it practice? Was it skill? Was it innate ability? Turns out, it's none of those. It's taste.Dustin Curtis

–(...) some companies have a culture that just promotes bad taste and doesn't encourage improvement.Dustin Curtis

Går detan?

Sett store og hårete mål.

1. Ambisjon

Sir Alex Ferguson

• Født 1941• East Stirlingshire (1974)• St. Mirren (1974–78)• Aberdeen (1978–86) • Manchester United (1986–)

–My greatest challenge was knocking Liverpool right off their f***ing perch. And you can print that.Sir Alex Ferguson

1. Ambisjon2. Forenkle Ikke gjør alt

så vanskelig.

Ingvar Kamprad

• IKEAs grunnlegger• Født 1926

–Simplicity and common sense should characterize planning and strategic direction.Ingvar Kamprad

–You know you’ve achieved perfection in design, (...) when you have nothing more to take away.Antoine-Marie-Roger de Saint-Exupery

–Good design is as little design as possible.Dieter Rams

1. Ambisjon2. Forenkle3. Innovasjon

Dyrk de små detaljene.

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover

Se fremover, ikke bare bakover.

–Friends don’t let friends use Internet Explorer 6.Microsoft

– ie6countdown.com

Dave Shea• Designer og illustratør• Vancouver, Canada- mezzoblue.com

–After creating a basic, functioning page in IE, you add extra functionality (...)This is the only way we can keep moving forward.Dave Shea

–http://www.mezzoblue.com/archives/2003/06/25/mose/

Andy Clarke

• Designer og skribent- stuffandnonsense.co.uk

–Instead we should take full advantage of new technologies, and craft every user’s experience so that it’s appropriate to the browser they’re using.

–That will likely mean that designs will look different — sometimes very different — across browsers.Andy Clarke

–Hard Boiled Web Design (2010)

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur

Se under panseret.

Mark Porter• Creative director,

The Guardian (1996–2010)

Broadsheet

Tabloid

Broadsheet

Tabloid

Broadsheet

Berliner

Tabloid

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess

Produkt, ikke prosjekt.

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess7. Organisasjon

Bygg en organisasjon.

Rebekah Cox

• Product designer- Quora.com

– One thing you learn when you've worked in many different organizations (higher education, corporate, startup) and had many different roles (programmer, designer, design manager, interim director) is how little a single great designer can do on their own in a large organization.

– There are so many forces exerting pressure on a design that even truly remarkable designers are often sidelined and fall victim to political pressures, limited authority, executive whims, and eventually, reduced motivation.

–And yet, in all cases, the designer is ultimately responsible for the design. If something doesn’t work, it’s the designer's fault.Rebekah Cox

• Designeren bør være involvert så tidlig som mulig.• Designeren må ha så mye autoritet og ansvar som mulig.• Designeren forventes å bry seg om produktet.• Designeren skal ta eierskap til reglene og rationale bak hver

eneste design-komponent.• Designeren skal motstå fristelsen til å lage design for designets

skyld, og i stedet fokusere på målene til produktet.

Quora designer

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess7. Organisasjon8. Si nei

Si nei. Nei! Nei! Nei! Nei!

–Life of a designer is a life of fight.Massimo Vignelli

JasonFried

• Grunnlegger av 37signals- 37signals.com

–Software can just keep growing. Software can't overflow. It has no edges, so it can never be too big.

–The only way to stop this perpetual growth of an object without physical borders is for you to create your own borders.

–Those borders are discipline, self-control, an editor's eye for "enough." The ultimate border is one simple word: no.Jason Fried, 37 signals

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess7. Organisasjon8. Si nei9. Helhet

Skaff deg et overblikk.

Sir Alfred Hitchcock

• Regissør (1899–1980)

–A film should feel like the product of one mind.Alfred Hitchcock

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess7. Organisasjon8. Si nei9. Helhet10. Stamina

Ikke gi opp. Ting tar tid.

–Don’t you dare come back in here without giving your all.Sir Alex Ferguson

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess7. Organisasjon8. Si nei9. Helhet10. Stamina

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess7. Organisasjon8. Si nei9. Helhet10. Stamina

1. Ambisjon2. Forenkle3. Innovasjon4. Se fremover5. Intrastruktur6. Prosess7. Organisasjon8. Si nei9. Helhet10. Stamina

Går detan?

–Designers should be arbiters of the truth: They should be the kind of people who stand up and tell it like it is, and that usually calls for courage.Kevin Mattice

Takk! Inge Fossland• inge@netliferesearch.com