uxsg2014 #6 keynote - the rise of the ux entrepreneur (trent mankelow)
DESCRIPTION
The Rise of the UX Entrepreneur Presented by Trent Mankelow Director and Co-founder Optimal Experience, New ZealandTRANSCRIPT
The rise of the UX Entrepreneur UX Singapore 3 October 2014 @trentmankelow
USER EXPERIENCE
BLACK is the new
“Entrepreneurship encompasses acts of organizational creation, renewal, or innovation that occur within or outside an existing organization” Sharma, Pramodita, and James J. Chrisman. "Toward a Reconciliation of the Definitional Issues in the Field of Corporate Entrepreneurship." (1999).
Example 1.
Trent
1988
100 CLS
200 PRINT “What is your name?”
300 INPUT “Enter your name”; A
400 IF A = “Trent” THEN PRINT “You rule, Trent!” ELSE PRINT “You suck “; A
500 GOTO 200
1996
2000
2002
Unique Selling Proposition
USP FTW!
2003
2003
! ! ! ! ! ! ! ! ! !
2003
Accessibility: Colour Blindness 2003
2003
2003
2004
2004
$39,000 = $41K Singapore dollars
2003/04 2004/05 2005/06 2006/07 2007/08 2008/09 2009/10 2010/11 2011/12 2012/13 2013/14
$39,000
2004 2013
27 projects
140 projects
2004
2007
2007 2008 2009 2010 2011 2012 2013
3,424,167 participants
2011
2014
Companies don’t get sold.
They get bought.
Example 2.
Imogen & Gareth
“Entrepreneurship encompasses acts of organizational creation, renewal, or innovation that occur within or outside an existing organization” Sharma, Pramodita, and James J. Chrisman. "Toward a Reconciliation of the Definitional Issues in the Field of Corporate Entrepreneurship." (1999).
Took initiative
Experimented
Brought forth creative ideas
Part-time entrepreneurs
Example 3.
Dave
“Entrepreneurship encompasses acts of organizational creation, renewal, or innovation that occur within or outside an existing organization” Sharma, Pramodita, and James J. Chrisman. "Toward a Reconciliation of the Definitional Issues in the Field of Corporate Entrepreneurship." (1999).
Saw an opportunity
Took a risk
Had tenacity
Intraprenuer
Example 4.
Kris
“Entrepreneurship encompasses acts of organizational creation, renewal, or innovation that occur within or outside an existing organization” Sharma, Pramodita, and James J. Chrisman. "Toward a Reconciliation of the Definitional Issues in the Field of Corporate Entrepreneurship." (1999).
261,700
$1,840,000,000
IMAGE PLACEHOLDER
Took a risk
Sought an innovative approach
Made a difference
Social entrepreneur
Example 5.
You
Can
You
be an entrepreneur?
All human beings are born entreprenuers. But unfortunately, many of us never had the opportunity to unwrap that part of our life so it remains hidden. Dr Muhammad Yunus Inventor of microcredit Nobel Peace Prize recipient
We
need you to be an entrepreneur
We need more
design-centred
entrepreneurs
We need more
Scalers
1
12
17
1
3
We need
You
to be an entrepreneur
Excuse 1: I can’t think of an
idea!
Tip: For two weeks, keep a log
of ‘broken things’
Excuse 2: I’m too scared, I can’t
take the risk
Tip: Go to a meetup for
entrepreneurs
Excuse 3: But I don’t know
where to start
Tip: Read ‘The Lean Startup’
Chia Wei Chang Leon Chang Choong Ching Teo Eunice Chan Roy Soetantio Yogaprakash Kumar Gerald Tham Shi Wen Phan Napon Kongkaew Rachita Kumar Shirlyn Ng CS Sng Ted Kilian Sharath Shankar Biju K Tong-Wing Woon Ghanshyam Ahuja Sie Piau Pang Shinn Chong Seng Beo Lee Jit Ming Lee Jonathan Lee Aleph Jedi Aleph Ninja Caroline Wong Victoria Carr Jose Mella Rosslyn Chay Gary Chin Cindy Liew Ryan Toh Eugene Chin Nur Adam Adrian Roselli Ronnie Joy Ravelo Christian Paolo Pestelos Sarah Djumin Minh Le Annet Bruil Nadiah Nurfadilah Anthony Oh Wendy Tan Xin Dee Keng Angela Ho Carmen Escano Serrano Terrence Gardiner Ji Li Tang James Breeze Alex Kwa Fanny Yap Chris Frost Abhinay Anand Ranjith Kumar Srinivasan Sophia Cui Chen Yu Lee Jonathan Rees Hong Jian Kevin Wee Eng Kiat Lim Marloes de Wit Han Min Lee Mashook Talpur Bhavna Taneja Teresa Fabila Ramil Rama Ken Tan Jacob Tan Ben Sykes Manuel Camino Lawrence Lee Andrea Conyard Joycelyn Chua Ee Tien Chew Hefen Wong Ya Chih Teo Jiri Matousek Frederic Sardou Cassey Low Wei Yan Lee Zhen Wei Lee Wen Shu Kwek Esther Fan Ryan Nguyen Ryan Hong Ian Soo Jin Wei Cham Drusilla Ng
Tobias Lim Sally Chin Ming Shan Hee Moh San Moh Brice Tan Che Hoe Lau Camilla Choo Maisarah Osman Su Min Lim Kailin Huang Melody Joy Lim Annie Lim Aghogho Joy Okomowho Mark Lim Jasmine Cheah Boon Fong Chew Winne Kwan Jo Lee Seam Chern Chin Eyung Lim See Ning Seah Michelle Tan Boon Kheng Tan Ryan Tan Edwin Siew Daniel Tjan Xiu Hong Toh Veemal Gungadin Manish Shah Benny Chacko Mike Wong Selina Lai Soon Aik Chiew Anson Zeall Jonathan Easton Chia Fei Lim Ching Yee Lew Robert Huber Paul Farla Mark Wee Joshua Teo Wing Chew Lau Claire Ooi Cynthia Lee Ian Chua Sweet Fun Wong Sabrina Ng Wei Chung Lee Liren Tan Nicole Ho Xin Lim Peter Lau Sok Mun Janey Ngow Shaun Chen Kiran K S En Li Philifer Lim Michael Thompson Kumar Radal Jayaraman Tyco Tat Christine Hunt Hyunju Lee Chiann Kok Sabrina Bay See Meng Yeo Tian Meng Kelvin Tham Matthew Green Ashwin Anandani Kristin Low Nurgul Karadeniz Charmian Choong Bernard Poh Guillaume Humbert Vishal Arora Wilson Wu Zakiyah Zainal Gracia Goh Wei Sheng Lee Suanne Chan Michele Lee Elke Wong Rob Findlay Ernest Hu Bernie Quah Wee Li Alvin Chai
Gia Phua Valerie Oon Keynes Yeo Long Jiao Cheaw Hwei Low Jyotika Bindra Rahul Pradhan Abhimanyu Kulkarni Bryan Long Lekshmy Parameswaran Laszlo Herczeg Trent Mankelow Mike Chou Hsin Eu Jin Zwicky Biau Leng Gladys Tay Ruth Ho Thye Chuan Tan Wei Meng Lee Teyar Rifki Gustama Imam Sudrajat Jun Lin Lee Desiree Chua Jiajin Wu Lee Fan Cheng Tze Hsuan Ling Limin Chung Nadia Jaafar Raven Chai Anna Himmanen Michael Ong Samantha Yuen Khai Seng Hong Kaisen Wang Daphne Flynn Cindy Lim Elaine Poh Franklin John Pacres Lisa Rehak Russell Loh Poh Khim Yeo Gowri Penkar Lynette Goh Denise Teo Will Lee Vivien Chan Ravinda walpola Anbarasu Siva Sheldon Cheng Rowena Dinata Ed Chu Chooake Wongwattanasilpa Linus Lim Ramila Herath Wyomi Ranasinghe Daniel Lim Alicia Lee Han Zhang Jackson Ng Bayu Bagja Ferdian Johnson Koh Pui Mun Lum Kai Lee Lim Chengyi Liu Krishnakumar Shankarnarayan Rhett Tanner Paul Simon Davis Yiu Lam Ip Chong Hsien Wong Arwin Wangsa Chee Wah Wong Hao Jie Ethan Yeo Maria Skaaden Ann Nguyen Ling Fu Redha Eepsooni Mon Geslani Aditya Firdaus Nina Georgieva Junhan Ang Chi Ming Loh Colin Tan Marvin Joseph Relente Liau Jian Wei Benedict Tay
Wei Kong Dhazrani Kusairi Ryan Lim Kok How Furzanne Yeo Ivy Wen Feng Cham Shiyun Lim Teng Wan Quek Shanthi Ray Jonathan Tay Celina Chia Kok Lin Gan Arthur Lobigas Chabely Esguerra Seet Seah Teai Alvin Chan Sharon Yar Maria Devina Wira Kevin Boezennec David Loh Oliver Ho Beverly Lin Shannon Chan Christopher Tapia Pek Hia Lai Chee Chiong Kong Pij Rattanathikun Thananan ArunrugtIchai Veronica Ng Chui Chui Tan Richard Caddick Ketut Sulistyawati Vignesh Rajasekaran Dan Szuc Erik Chua Fern Yit Lim Wee Lee Yeo Lorraine Lai Shu Hui Raymond Ng Jun Yit Zhang YiAn Leeyau Chun Chuan Pizza Yap Zenan Liu Sylvia Ng Charmaine Low Janny Chan Shawn Thye Kenneth Ng Phaik Ling Chow Carolyn Lai Soon Chi Ng Camille Jenica Zapata Howard Mijares Priscilla Huang Xuejin Chuang Jie Hong Liu Kenneth Woo Joe Tan Celia Law Adeline Teo Jason Tan Mei Qing Lim Ru Jun Pixie Tham Jaeden Ng Wee Ching Lim KC Yong Muhammad Hazwan bin Mohd Hanizul Heng Zefong Mike Chen Jason Goh Zhi Min Choo Darren Siow Tai Woon Woon Joyce Lu Nia Mutiara Amy Wan Jon Deragon Mitushi Jain Jonathan Hirsch Caleb Tang Leila Chow
We need you
Thanks, you’re awesome
@trentmankelow @Op:malExp