using the internet to grow your fitness business
DESCRIPTION
Technology and social media are completely reinventing the way people produce, distribute and sell information. Armed with nothing more than a passion for helping people, and the desire to create valuable content, you can reach more people, not just in your town, but around the world. Join Ted Vickey and Dr. Adam Bordes as they teach you how to build a completely virtual, fully-automated, and infinitely profitable fitness business using tools that are inexpensive and easy-to-use.TRANSCRIPT
CONTENTCONTENTPACKAGINGPACKAGINGMARKETINGINFLUENCE PANEL / Q&A
INVENTORY BRANDINVENTORY BRANDIDENTIFIABLE
STORY
CONTENTUNIQUENESS
STORYSYSTEM
CONTENTDEMOGRAPHIC VS. PSYCHOGRAPHIC
CONNECTIONPSYCHOGRAPHIC
LEARNING STYLEPERSPECTIVE
BELIEVABILITY
PODCASTS CONTENT CDs & DVDs
TELECASTSWEBINARS
SUBSCRIPTIONS
WORKSHOPS
ARTICLES
PACKAGINGVIDEOS TELECASTS
BOOKSWORKSHOPS
PACKAGING MP3sAPPS
LECTURESCOACHING
BLOGSAFFILIATE (JV)MARKETING AUDIO
SPECIAL
COACHINGMARKETINGRADIO SHOW
AUDIO COURSES
E-BOOKSSPECIALREPORTSWEBSITE
BUILD BRAND SELLBUILD BRAND SELL
MEET SHANTIMEET SHANTI
NOW WHAT?NOW WHAT?
MARKETINGMARKETING
YOUR BRANDYOUR BRANDPERSONALITY
AUTHENTICITY
CONSISTENCY
CHANNELSCHANNELS
4.8 BILLION 4.2 BILLION
W k ll hWe keep our cell phones within arms reach91% of the time91% of the time
INFLUENCEINFLUENCE
“I d“I want to crowd source write a book with
@tedvickey”@tedvickey
15• CROSS CHANNEL PROMO
15
• ONE MAIN PAGE
• VALUE-ADDED PRODUCTS
KLOUT = MORE EYESKLOUT MORE EYESMORE EYES GROWTHMORE EYES = GROWTH
RESOURCESRESOURCES
@ACEFITNESS@ACEFITNESS@FITDOCTORADAM
@TEDVICKEY@TEDVICKEY
CONTENTCONTENTPACKAGINGPACKAGINGMARKETINGINFLUENCE PANEL / Q&A
