using social media for prospecting and lead generation
DESCRIPTION
In this presentation, interlinkONE's CEO John Foley, Jr, (who also runs the company Grow Socially) discusses ways that sales reps could use social media for connecting and sharing helpful information with prospects, as well as for finding new leads.TRANSCRIPT
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Copyright © 2010 Grow Socially, Inc. All Rights Reserved.
Social Media for Prospecting & Lead Generation
Presented By John FoleyApril 4th, 2011
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
John Foley, Jr.
I love Mar(H)keting!► Grow Socially, Inc –
Support Services► Online Marketing/Social
Media► Plan, Manage, Execute and
Measure
► interlinkONE – Software (SaaS)► Enterprise Marketing
Management Software► Plan, build, manage,
execute and measure all marketing activities
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Overview
► Social Media: Why?► How to Get Started
► LinkedIn► Twitter► Facebook► YouTube
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Social Media: Why?
![Page 5: Using Social Media For Prospecting and Lead Generation](https://reader036.vdocuments.mx/reader036/viewer/2022062703/554ccda1b4c905cc488b45cd/html5/thumbnails/5.jpg)
Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Social Media: People Are There
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Shift in Communication
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Shift in Channels / Communication
TV, Banner Ads etc…
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
GETTING STARTED WITH SOCIAL MEDIA
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Build your reputation / Reach the prospect
Create Online Personality
Create short videos of yourself / your presentations
Create a commercial of yourself
Participate and engage
Allocate time (FOCUS)
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Complete Your LinkedIn Profile
Upload your
photo! Add Company’s Website & Company/Personal
Blog
Add Twitter Name
Personalized URL
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Get Involved in Groups
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Twitter: Your profile
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Twitter: Printers and Conversations
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Learn about Prospects on Twitter
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Facebook: Personal and Professional
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Facebook: Personal and Professional
![Page 17: Using Social Media For Prospecting and Lead Generation](https://reader036.vdocuments.mx/reader036/viewer/2022062703/554ccda1b4c905cc488b45cd/html5/thumbnails/17.jpg)
Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
YouTube: Your own channel
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
YouTube: Share Through Video
► Video is easy to create and publish
► Share Relevant Content
► Build Personal Brand!
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
CRM: Online/Social Intelligence
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Reminders for Social Media
Focus
Share Content
Listen
Respond Meaningfully
Ask Questions
Connect
Build Relationships
Listen More
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Questions or Comments?Phone 1.800.948.0113Email [email protected]
Copyright © 2011 Grow Socially, Inc. All Rights Reserved.
Q & A / Contact Me!: http://ilink.me/JR
iFlyMobi.com
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