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Discover how to

simplify your social

media activity, and

manage your

accounts from one

platform.

USING HOOTSUITE TO MANAGE YOUR SOCIAL MEDIA BUSINESS PROFILES

12You can also create specialist streams focused on key industry terms. These streams will help you connect

with people who are talking about or are interested

in your industry.

Click the in the bottom right corner,

select your desired social media profile (e.g. Twitter)

Simplify Your Social Media Strategy With HootSuite

Streams

At the top of your HootSuite dashboard, you will see a message box – this is where you add the content you would like to share across your social media

profiles.

On the left of this message box is a list of all your connected profiles. For each post, you can select as many or as few profiles as you like, and

HootSuite will send out that post to all selected profiles.

When posting content, HootSuite offers you options to add an image, weblink, or location to your posts. Once you’re happy with your post, you can either

hit ‘send now’ to share it instantly or click the calendar to schedule it to go live at a later date.

Scheduling Content

3

4From the new keyword stream you will be able torespond, retweet and like content related to your

industry / brand / products.

The four biggest benefits of using HootSuite to manage your social media presence:

HootSuite and Instagram