use of social media in healthcare
TRANSCRIPT
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USE OF SOCIAL MEDIA IN
HEALTHCAREHelen V. Madamba MD MPH-TM FPOGS FPIDSOG
Research Coordinator, Level ICebu Doctors University College of Medicine
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Objectives
• to orient the students on social media and the different platforms for social media• To discuss why HCPs should be on social
media• To discuss what HealthXPH is• To discuss important social media
concepts for HCPs• To discuss medical professionalism on
social media
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Merriam-Webster: forms of electronic communication (as Web sites for social networking and microblogging) through which users create online communities to share information, ideas, personal messages, and other content
What is Social Media?
http://www.merriam-webster.com/dictionary/social%20media
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http://www.adweek.com/socialtimes/social-media-stats-2014/495727
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Why Should HCPs be on Social Media?• Social Media is P2P (person to person)
We tend to forget that both ends of social media
conversations and networks are people.
http://remomd.com/social-media/why-healthcare-professionals-should-be-on-social-media.html
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Why Should HCPs be on Social Media?• Meet like minded people, learn from industry
experts, expand networks, sometimes build brands, market etc.
All of these we can do in social media too, often without
leaving the comforts of our home or the workplace.
http://remomd.com/social-media/why-healthcare-professionals-should-be-on-social-media.html
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Why Should HCPs be on Social Media?
Social media is public space, no matter how private your
settings are.
http://remomd.com/social-media/why-healthcare-professionals-should-be-on-social-media.html
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http://www.slideshare.net/isiptan/were-in-for-technology-were-in-for-a-change?
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Adverse Health Effects on FB
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Why Does a Twittering
Doctor Tweet?1. To connect.2. To engage.3. To inform.4. To reflect.5. To share.
6. To be challenged.7. To be supported.8. To lead.9. To learn.10. To inspire.
http://www.endocrine-witch.net/2015/05/03/ why-does-a-twittering-doctor-tweet
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http://www.slideshare.net/isiptan/healthxph-tweet-chat-on-emerging-technologies-and-social-media-in-healthcare?
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http://www.slideshare.net/isiptan/healthxph-tweet-chat-on-emerging-technologies-and-social-media-in-healthcare?
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http://www.slideshare.net/isiptan/healthxph?
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http://www.slideshare.net/isiptan/healthxph?
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http://www.slideshare.net/isiptan/healthxph?
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http://www.slideshare.net/isiptan/healthxph-tweet-chat-on-emerging-technologies-and-social-media-in-healthcare?
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http://www.slideshare.net/isiptan/healthxph?
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http://www.slideshare.net/isiptan/healthxph?
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http://www.slideshare.net/isiptan/healthxph-tweet-chat-on-emerging-technologies-and-social-media-in-healthcare?
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http://www.slideshare.net/isiptan/healthxph?
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What is HealthXPH?
http://www.slideshare.net/isiptan/healthxph?
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What is HealthXPH?
http://www.slideshare.net/isiptan/healthxph?
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http://www.slideshare.net/isiptan/healthxph?
What is HealthXPH?
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http://www.slideshare.net/isiptan/healthxph?
What is HealthXPH?
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http://www.slideshare.net/isiptan/healthxph?
What is HealthXPH?
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http://www.slideshare.net/isiptan/healthxph?
What is HealthXPH?
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http://www.slideshare.net/isiptan/healthxph?
What is HealthXPH?
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http://www.slideshare.net/isiptan/healthxph?
What is HealthXPH?
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This was the historic first picture of the four founders of
#HealthXPH
http://www.slideshare.net/isiptan/healthxph?
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#HCSMPH 21 February 2015Radisson Blu Hotel, Cebu City
http://www.slideshare.net/isiptan/healthxph?
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HCPs should behave professionally both online and
offline
http://www.slideshare.net/isiptan/healthxph?
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Advocate medical professionalism on social
media
http://www.slideshare.net/isiptan/healthxph?
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Health research on social media
http://www.slideshare.net/isiptan/healthxph?
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#HealthXPH at #PCP15
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Important Social Media concepts for HCPs• http://remomd.com/social-media/
important-social-media-concepts-for-healthcare-professionals.html
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SLIDESHAREhttp://www.slideshare.net/isiptan/
were-in-for-technology-were-in-for-a-change?
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SLIDESHAREhttp://www.slideshare.net/isiptan/
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http://www.slideshare.net/isiptan/social-media-and-medical-professionalism?
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SLIDESHARE
http://www.slideshare.net/isiptan/social-media-and-medical-professionalism?
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SLIDESHARE
http://www.slideshare.net/isiptan/social-media-and-medical-professionalism?
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SLIDESHARE
http://www.slideshare.net/isiptan/social-media-and-medical-professionalism?
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http://www.slideshare.net/isiptan/social-media-and-medical-professionalism?
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m
http://www.slideshare.net/isiptan/social-media-and-medical-professionalism?
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http://www.slideshare.net/isiptan/were-in-for-technology-were-in-for-a-change?
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References
• http://www.endocrine-witch.net/2015/03/03/why-i-share-on-slideshare/
• http://www.endocrine-witch.net/2015/05/03/why-does-a-twittering-doctor-tweet/
• http://remomd.com/social-media/why-healthcare-professionals-should-be-on-social-media.html
• http://remomd.com/social-media/important-social-media-concepts-for-healthcare-professionals.html
• http://www.slideshare.net/isiptan
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@helenvmadambawww.facebook.com/helen.madambahttp://helenvmadamba.blogspot.com