usage data: an aggregator perspective niso usage data forum – november 1, 2007 john law

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Usage Data: An Aggregator Perspective NISO Usage Data Forum – November 1, 2007 John Law

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Usage Data: An Aggregator Perspective NISO Usage Data Forum – November 1, 2007 John Law. Usage Statistics. Content/service provider responsibilities Varied metrics behind the statistics Use in good measure. Vendor responsibility. Standards-compliant data and reports. - PowerPoint PPT Presentation

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Page 1: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Usage Data: An Aggregator Perspective

NISO Usage Data Forum – November 1, 2007

John Law

Page 2: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Usage Statistics

• Content/service provider responsibilities

• Varied metrics behind the statistics

• Use in good measure

Page 3: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Vendor responsibility

• Standards-compliant data and reports

Page 4: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Vendor responsibility

• Standards-compliant services

Page 5: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

• COUNTER compliant

• SUSHI compliant

• Simple as that?

Vendor responsibility

Page 6: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Account configuration

• Single site

Page 7: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Account configuration

• Single site

• Authentication

Page 8: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Account configuration

• Multi-site consortia

Page 9: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

• Single site versus multi-site consortia

• Authentication dependencies

• And that’s it?

Account configuration

Page 10: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Customer support

• Account changes over time– Authentication– New sites/libraries– Changes to subscriptions (e.g. databases, etc.)

• Interpretation of statistics

• Analysis?

Page 11: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Complications

• Standards-compliant inconsistencies

Page 12: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Variations in exposure

• Consider the variations in access points– E-resources page design and navigation– A-Z list of databases vs. placement on the

main page– Database-specific links vs platform links

• Meaningful labels for discipline-specific databases

– Subject or course-specific library pages– Learning management system integration

Page 13: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Federated search effect

• Databases included vs those excluded

• Changes in placement/prominence of federated search box

• Z39.50 interface vs XML gateway (SRU/SRW)

Page 14: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

• Automation that facilitates the aggregation of usage statistics across platforms

• Readily accessible stats, graphs, charts

• Amplifies complications– Increasing potential for misinterpretation

• Amplifies need for refining metrics in usage standards to increase consistency

Enter SUSHI

Page 15: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Take heart

• Measuring library usage

“Librarianship as a field of professional practice began to reach maturity in the last half of the nineteenth century.”

“The measures that have typically been employed to gauge library use are in question and no widely recognized substitute has appeared.”

– Danny Wallace, J. Acad Librarianship, September 2007

Page 16: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Take heart

• Circulation statistics

“Explanations for these ups and downs are rarely available…”

• Regarding e-resources

– “While counting of electronic uses has reached a stage of youthful maturity, an understanding of what these counts mean in the language of resource allocation is arguably in its infancy”

– Charles Martell, C&RL, September 2007

Page 17: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

• Select metrics appropriate to each type of resource

• Use caution in comparing statistics across different service/content providers

• Work toward creating and implementing standards for application of metrics – operational definitions*

• Establish objectives for usage patterns

* W. Edwards Deming

In good measure

Page 18: Usage Data: An Aggregator Perspective NISO Usage Data Forum –  November 1, 2007 John Law

Thank you

John LawDirector, Strategic Alliances and Product Management

[email protected]

734-997-4877

“What we have to learn to do, we learn by doing.” Aristotle