upcycling practitioners' workshop
TRANSCRIPT
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Kyungeun SungSupervised by Tim Cooper & Sarah KettleySustainable Consumption Research Group
School of Architecture, Design and the Built Environment
Upcycling practitioners’ workshop
(workshop presentation and stimuli)
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Participating practitioners
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Schedule todayTime Activity
12:50-13:30 Opening and keynote speeches (15 mins/person)
13:30-13:40 (10 mins)
Personal introduction in a group
13:40-14:40 (60 mins)
Group activity 1
14:40-15:00 (20 mins)
Coffee break
15:00-16:00 (60 mins)
Group activity 2
16:00-16:10 (10 mins)
Short presentation
16:10-16:30 (20 mins)
Group activity 3
16:30-16:45 (15 mins)
Conclusions
16:45-17:00 (15 mins)
Closing and feedback
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Opening and keynote speeches (12:50-13:30)
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Personal introduction and icebreaking (13:30-13:40)
Your name Where you are from What you are doing
1 minute / person
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Group activity 1.1: Challenges THEN (13:40-14:00)
Remember the first time you decided to sell your upcycled products. Did you encounter any challenges THEN?
Speak, write & stick!
Challenges THENMediumSmall
Common
Uncommon
Big
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Group activity 1.2: Challenges THEN (14:00-14:10)
What are the key issues?Why those issues? Who is responsible?Any other thoughts?
A whole group discussion
Challenges THENMediumSmall
Common
Uncommon
Big
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Group activity 1.3: Challenges NOW (14:10-14:30)
Do you have any challenges NOW to run your business?
Speak, write & stick!
Challenges NOWMediumSmall
Common
Uncommon
Big
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Group activity 1.4: Challenges NOW (14:30-14:40)A whole group discussion
Challenges NOWMediumSmall
Common
Uncommon
Big
What are the key issues?Why those issues? Who is responsible?Any other thoughts?
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Coffee break (14:40-15:00)
https://image.freepik.com/free-icon/tea-break_318-62769.jpg
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Group activity 2.1: Support for start-ups (15:00-15:20)Speak, write & stick!
Support for start-upsHelpf
ulCommon
Uncommon
Very helpful
Extremely helpful
What support is needed to help people set up upcycling businesses?
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
What types of support?Why those types?Who needs to act?Any other thoughts?
A whole group discussion
Group activity 2.2: Support for start-ups (15:20-15:30)
Support for start-upsHelpf
ulCommon
Uncommon
Very helpful
Extremely helpful
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Group activity 2.3: Support for business expansion (15:30-15:50)Speak, write & stick!
Support for business expansionHelpf
ulCommon
Uncommon
Very helpful
Extremely helpful
What support is needed to help upcycling businesses expand?
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
A whole group discussion
Group activity 2.4: Support for business expansion (15:50-16:00)
Support for business expansionHelpf
ulCommon
Uncommon
Very helpful
Extremely helpfulWhat types of support?
Why those types?Who needs to act?Any other thoughts?
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Scaling up in multi-level perspective
Scaling up: the process of initially deviant or unusual sustainable practices to become the dominant or mainstream practice (van den Bosch, 2010)
Deepening, broadening & scaling up transition experiments in niches in relation to multi-level perspective (based on Geels and Kemp 2000, De Haan and Rotmans, 2009) from van den Bosch (2010)
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Scaling up upcycling
Enthusiastic upcyclers an entrepreneur
More pragmatic makers practicing upcycling more frequently
Non-makers makers & upcyclers Companies adopting upcycling
production techniques + taking back products and packaging
Sarah Turner – Eco-artist and designer through craft-based upcycling (Sung & Cooper, 2015)Source: http://www.attyre.co.uk/upcycle-idol-sarah-turner/
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
01. Improve access to, and facilities and services of public workshops with space, tools, materials and training (e.g. workshop induction) for diverse demographic populations
http://leicesterhackspace.org.uk/imgs/original-about.png
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
02. Design and provide tool kits for novice upcyclers
https://eustore.ifixit.com/out/pictures/master/product/1/d24ea7baa389494516ef9bcdf8be47c1.d24ea7baa389494516ef9bcdf8be47c1.ProTechToolkit_neu01.jpg
http://cdn.ifixit.org/files/2012/04/IMG_0196.jpg
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environmenthttp://www.thejunkmap.com.au/wp-content/uploads/2013/11/The-Recycling-Shop5.jpg
03. Operate a reuse/upcycle centre with a product collection service aligned with usual waste collection service
http://service.livegreenindia.com/wp-content/uploads/2015/12/Child_Banner.jpg
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
https://groups.freecycle.org/group/FreecycleNottingham/posts/offer http://www.laceandcraft.co.nz/images/img3-lge.jpg
04. Design and provide a service model for improved provision of used materials, components and products
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
https://upload.wikimedia.org/wikipedia/commons/5/51/Sawdust_Art_Class.jpg http://cdn.as220.org/wp-content/uploads/2012/07/AIR-Dennis-McNett-maskmaking-workshop.png
05. Enrich the curriculum in art and design at schools, colleges and universities to incorporate advanced upcycling skills and knowledge
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
http://www.weekendnotes.com/im/005/09/hands-on-brisbane-art-craft-design-workshops-garde61.JPG
http://www.beneficial.org.uk/slider/craftClass2.jpg
06. Organise community-based upcycling family events, workshops and training sessions
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
http://www.newscenter.philips.com/pwc_nc/main/design/resources/images/Awards/2013/designAwards2012_main_logos1.jpg
07. Organise upcycling competitions in schools, universities, communities and industry
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
http://holykaw.alltop.com/wp-content/uploads/2015/08/travelre.png https://s-media-cache-ak0.pinimg.com/736x/62/01/a9/6201a9e78ac68ae45bd5aca6b19d4383.jpg
08. Design and provide effective communication materials (e.g. handbooks/brochures) to explain the benefits of individual upcycling to the general public and industry
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
http://www.breedcommunications.com/media/Food_popup_shop.png http://retaildesignblog.net/wp-content/uploads/2011/06/HM-Beach-Pop-up-Store-02.jpg
09. Design and provide a ‘wow’ experience (e.g. pop-up stores) as an uncycling promotion campaign
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
http://ic.c4assets.com/brands/kirsties-fill-your-house-for-free/series-2/episode-7/3e811117-8bcc-4d46-8370-5d1fe88fe52c_625x352.jpg?interpolation=progressive-bicubic&output-quality=90&output-format=jpeg&resize=625px:352px
https://s-media-cache-ak0.pinimg.com/736x/57/07/53/570753f8626d5c3006073c6dcba18b16.jpg
10. Produce TV shows and other inspirational media (e.g. Youtube) to share best practices
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
http://twohillsfcss.com/wp-content/uploads/2013/09/vector-taxes-help.jpg http://www.alternet.org/files/styles/story_image/public/story_images/payoff.jpg
11. Provide tax benefits and subsidies for upcycling-related businesses
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environmenthttp://blog.kidrobot.com/wp-content/uploads/2010/06/toy-sculptures-3.jpg http://www.boredpal.com/post_images/2014/November/525-54735862f3252.jpg
12. Demonstrate high quality and value of upcycling through commissioning upcycling projects by famous artists and designers
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
13. Demonstrate upcycled goods as a new social norm or standard by changing government procurement policy to favour upcycled goods
http://i.kinja-img.com/gawker-media/image/upload/s--7hcfihgk--/c_scale,fl_progressive,q_80,w_800/kuljl2cbdlmwi2wp8jq8.jpg http://blog.theodorewatson.com/wp-content/uploads/2013/12/181929062.jpg
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
14. Provide grants and subsidies for upcycling-related research and initiatives
https://www.google.co.uk/search?espv=2&biw=1920&bih=955&tbm=isch&sa=1&q=research+council+logos&oq=research+council+logos&gs_l=img.3...22784.24878.0.25062.14.14.0.0.0.0.192.1275.9j4.13.0....0...1c.1.64.img..1.12.1174.PpyauI7UAk0
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
15. Provide advice and consultancy on how to start a business based on upcycling
http://meadbusinessadvisors.com/wp-content/uploads/2012/03/Bosie-Business-Consultant.jpghttp://www.72equity.com/wp-content/uploads/2014/06/business-consultant-2.jpg
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Scaling up upcycling
Enthusiastic upcyclers an entrepreneur
More pragmatic makers practicing upcycling more frequently
Non-makers makers & upcyclers Companies adopting upcycling
production techniques + taking back products and packaging
Sarah Turner – Eco-artist and designer through craft-based upcycling (Sung & Cooper, 2015)Source: http://www.attyre.co.uk/upcycle-idol-sarah-turner/
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Card sorting exerciseGroup activity 3.1: Impact of interventions for scaling up (16:10-16:20)
Small impact
Medium impact
Big impact
How much impact do you think these interventions would have on scaling up upcycling?
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Card sorting exerciseGroup activity 3.2: Feasibility of interventions for scaling up (16:20-16:30)
Likely to happen within 2 years
Likely to happen in the next 10 years
Thinking about scaling up upcycling, which interventions are likely to happen within 2 years or in the next 10 years?
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Conclusions (16:30-16:45)
- Key issues- Key
solutions - Key actors
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Closing and feedback (16:45-17:00)
- Feedback questionnaire- Travel cost reimbursement
form
Kyungeun Sung, Sustainable Consumption Research Group, School of Architecture, Design and the Built Environment
Thank you!Any question?
[email protected]://kyungeunsung.com/ https://www.researchgate.net/profile/Kyungeun_Sung