untech10: mobile matters: what association leaders need to know

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Mobile Matters: What Association Leaders Need To Know

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As association leaders continue to discover the disruptive potential of mobile technologies, they will need to adopt a clear strategic perspective on how best to capitalize on the platform and all of its emergent capabilities.

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Page 1: Untech10: Mobile Matters: What Association Leaders Need To Know

Mobile Matters: What Association Leaders Need To Know

Page 2: Untech10: Mobile Matters: What Association Leaders Need To Know
Page 3: Untech10: Mobile Matters: What Association Leaders Need To Know

Home | Join | ISES Career Center | Contact Us

Home

Page 4: Untech10: Mobile Matters: What Association Leaders Need To Know
Page 5: Untech10: Mobile Matters: What Association Leaders Need To Know
Page 6: Untech10: Mobile Matters: What Association Leaders Need To Know

First step is to create a good first impression on mobile. (via @chrisbonney) #untech10

Page 7: Untech10: Mobile Matters: What Association Leaders Need To Know

Context Is

Key

Context is key.

http://www.flickr.com/people/stopbits/

Page 8: Untech10: Mobile Matters: What Association Leaders Need To Know

[email protected]

Context

Page 9: Untech10: Mobile Matters: What Association Leaders Need To Know
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The secret to success with mobile is context: user/content/environment. (via @chrisbonney) #untech10

Page 12: Untech10: Mobile Matters: What Association Leaders Need To Know

Your Members On Mobile

- Social networking- Texting- Pictures- Email- Search- Apps- Maps- Weather- Stocks- Blogs- News- Videos- TV shows- Gaming- Music- “I’m hungry for Chinese” tweet post-marathon

http://www.flickr.com/people/faceme/

Page 13: Untech10: Mobile Matters: What Association Leaders Need To Know

What’s Possible?

- Donations- Renewal notifications- Event reminders- Session details- RSVPs - Advocacy status- Micro-volunteering- Social networking- Attendee networking- Job search- Blog- Games

http://www.flickr.com/people/arincrumley/

Page 14: Untech10: Mobile Matters: What Association Leaders Need To Know

Imperative we embrace mobile sooner rather than later. Apps, texting or mobile-ready are all options (via @chrisbonney) #tech10

Page 15: Untech10: Mobile Matters: What Association Leaders Need To Know

[email protected]

Contact Information

Chris Bonney@[email protected] of Client ExperienceVanguard Technology

www.vtcus.com/ASAEMobile.aspx